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Agriculture Technology-as-a-Service - Global Strategic Business Report

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    Report

  • 288 Pages
  • June 2025
  • Region: Global
  • Global Industry Analysts, Inc
  • ID: 6094605
The global market for Agriculture Technology-as-a-Service was estimated at US$4.6 Billion in 2024 and is projected to reach US$7.1 Billion by 2030, growing at a CAGR of 7.6% from 2024 to 2030. This comprehensive report provides an in-depth analysis of market trends, drivers, and forecasts, helping you make informed business decisions. The report includes the most recent global tariff developments and how they impact the Agriculture Technology-as-a-Service market.

Global Agriculture Technology-as-a-Service Market - Key Trends & Drivers Summarized

Why Is Agriculture Technology-as-a-Service (Agri-TaaS) Reshaping Access to Innovation, Operational Agility, and Input Efficiency Across Farming Models?

Agriculture Technology-as-a-Service (Agri-TaaS) is redefining the way farmers access and deploy advanced tools by shifting capital-intensive technologies such as precision equipment, satellite imaging, AI-powered analytics, and autonomous machinery from ownership-based models to subscription-based, pay-per-use, or outcome-linked services. This transition allows producers, especially small- to mid-sized farmers, to utilize cutting-edge digital agriculture solutions without the prohibitive upfront investment or complex integration demands traditionally associated with high-tech farming.

Agri-TaaS democratizes innovation by enabling broader access to scalable expertise, real-time monitoring, and.

How Are Platform Ecosystems, IoT Integration, and Analytics-Driven Offerings Fueling Agri-TaaS Market Growth?

The backbone of Agri-TaaS lies in robust platform ecosystems that bundle hardware, software, analytics, and support services into cohesive, user-centric solutions. Cloud-native architectures and open APIs allow seamless integration of multisource data from soil sensors and drones to satellite imagery and weather forecasts into unified dashboards that deliver actionable insights. Subscription tiers are increasingly being customized by crop type, farm size, geography, and desired outcomes, enabling hyper-personalized service delivery.

IoT connectivity and real-time telemetry further elevate the value proposition by enabling continuous equipment performance monitoring, remote diagnostics, and automated decision support. AI and machine learning engines embedded within service layers refine predictive capabilities for pest outbreaks, irrigation needs, or nutrient planning, enhancing return on investment over time. As digital literacy among farmers increases, intuitive user interfaces and localized content delivery are becoming crucial enablers of sustained adoption and service engagement.

Which Farming Segments, Regional Economies, and Service Models Are Catalyzing Demand for Agriculture Technology-as-a-Service?

Row crop producers, horticulture farms, and dairy operations are key adopters of Agri-TaaS, particularly those managing complex input-output dynamics and seeking operational scalability. In large-acreage farms, service-based precision tools help streamline planting, spraying, and harvesting processes, while in smallholder-dominated regions, cooperative and government-subsidized TaaS models are expanding access to smart tools for yield improvement and risk mitigation.

North America and Western Europe are mature markets emphasizing advanced analytics, carbon tracking, and autonomous machinery-as-a-service. Meanwhile, Asia-Pacific, Africa, and Latin America are witnessing strong growth through public-private partnerships, agri-tech startups, and NGO-led initiatives focused on sustainable intensification. Service delivery formats are evolving to include mobile-first platforms, drone-as-a-service, sensor network leasing, and full-season agronomy packages tied to performance-based pricing.

What Strategic Role Will Agri-TaaS Play in Enabling Scalable Digitization, Inclusive Innovation, and Climate-Responsive Farming Systems?

Agri-TaaS is positioned to become the operating model of choice for digital agriculture, allowing farmers to remain agile and competitive without being burdened by capital, complexity, or obsolescence risk. By abstracting infrastructure ownership into flexible, service-based access, it supports rapid technology diffusion, continuous upgrades, and lifecycle cost optimization. Its modular and on-demand structure aligns well with the cyclical, risk-prone nature of agriculture, providing tailored solutions that evolve alongside crop cycles and climatic realities.

In the broader context of climate adaptation, food security, and rural economic development, Agri-TaaS offers a strategic vehicle for integrating sustainability into everyday farm management. It fosters transparent data ecosystems, supports traceability mandates, and bridges the digital divide across farm sizes and regions. Could Agriculture Technology-as-a-Service emerge as the key enabler of a globally inclusive, digitally intelligent, and climate-resilient farming future?

Key Insights:

  • Market Growth: Understand the significant growth trajectory of the Software-as-a-Service segment, which is expected to reach US$4.1 Billion by 2030 with a CAGR of a 5.9%. The Equipment-as-a-Service segment is also set to grow at 10.1% CAGR over the analysis period.
  • Regional Analysis: Gain insights into the U.S. market, valued at $1.3 Billion in 2024, and China, forecasted to grow at an impressive 11.5% CAGR to reach $1.5 Billion by 2030. Discover growth trends in other key regions, including Japan, Canada, Germany, and the Asia-Pacific.

Why You Should Buy This Report:

  • Detailed Market Analysis: Access a thorough analysis of the Global Agriculture Technology-as-a-Service Market, covering all major geographic regions and market segments.
  • Competitive Insights: Get an overview of the competitive landscape, including the market presence of major players across different geographies.
  • Future Trends and Drivers: Understand the key trends and drivers shaping the future of the Global Agriculture Technology-as-a-Service Market.
  • Actionable Insights: Benefit from actionable insights that can help you identify new revenue opportunities and make strategic business decisions.

Key Questions Answered:

  • How is the Global Agriculture Technology-as-a-Service Market expected to evolve by 2030?
  • What are the main drivers and restraints affecting the market?
  • Which market segments will grow the most over the forecast period?
  • How will market shares for different regions and segments change by 2030?
  • Who are the leading players in the market, and what are their prospects?

Report Features:

  • Comprehensive Market Data: Independent analysis of annual sales and market forecasts in US$ Million from 2024 to 2030.
  • In-Depth Regional Analysis: Detailed insights into key markets, including the U.S., China, Japan, Canada, Europe, Asia-Pacific, Latin America, Middle East, and Africa.
  • Company Profiles: Coverage of players such as 365FarmNet GmbH, Accenture PLC, AGCO Corporation, Agrivi Ltd., and more.
  • Complimentary Updates: Receive free report updates for one year to keep you informed of the latest market developments.

Some of the 48 companies featured in this Agriculture Technology-as-a-Service market report include:

  • 365FarmNet GmbH
  • Accenture PLC
  • AGCO Corporation
  • Agrivi Ltd.
  • CLAAS KGaA mbH
  • CNH Industrial N.V.
  • CropIn Technology Solutions Pvt. Ltd.
  • Deere & Company
  • Fujitsu Limited
  • Hexagon AB
  • IBM Corporation
  • Kubota Corporation
  • Microsoft Corporation
  • Naïo Technologies
  • Raven Industries Inc.
  • Robert Bosch GmbH
  • SZ DJI Technology Co. Ltd.
  • Topcon Corporation
  • Trimble Inc.
  • Yanmar Co., Ltd.

This edition integrates the latest global trade and economic shifts as of June 2025 into comprehensive market analysis. Key updates include:

  • Tariff and Trade Impact: Insights into global tariff negotiations across 180+ countries, with analysis of supply chain turbulence, sourcing disruptions, and geographic realignment. Special focus on 2025 as a pivotal year for trade tensions, including updated perspectives on the Trump-era tariffs.
  • Adjusted Forecasts and Analytics: Revised global and regional market forecasts through 2030, incorporating tariff effects, economic uncertainty, and structural changes in globalization. Includes segmentation by product, technology, type, material, distribution channel, application, and end-use, with historical analysis since 2015.
  • Strategic Market Dynamics: Evaluation of revised market prospects, regional outlooks, and key economic indicators such as population and urbanization trends.
  • Innovation & Technology Trends: Latest developments in product and process innovation, emerging technologies, and key industry drivers shaping the competitive landscape.
  • Competitive Intelligence: Updated global market share estimates for 2025, competitive positioning of major players (Strong/Active/Niche/Trivial), and refined focus on leading global brands and core players.
  • Expert Insight & Commentary: Strategic analysis from economists, trade experts, and domain specialists to contextualize market shifts and identify emerging opportunities.
  • Complimentary Update: Buyers receive a free July 2025 update with finalized tariff impacts, new trade agreement effects, revised projections, and expanded country-level coverage.

Table of Contents

I. METHODOLOGYII. EXECUTIVE SUMMARY
1. MARKET OVERVIEW
  • Influencer Market Insights
  • World Market Trajectories
  • Agriculture Technology-as-a-Service - Global Key Competitors Percentage Market Share in 2025 (E)
  • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2025 (E)
2. FOCUS ON SELECT PLAYERS
3. MARKET TRENDS & DRIVERS
  • Rising Preference for Pay-Per-Use Models Throws the Spotlight on Agri-Tech-as-a-Service
  • Growth in Farm Digitalization Spurs Demand for Subscription-Based Precision Tools
  • Expansion of Drone-as-a-Service and Harvest-as-a-Service Models Supports Operational Flexibility
  • Cloud-Based Farm Management Solutions Enable Real-Time Decision-Making and Compliance
  • Use of Outcome-Based Pricing Tied to Yield or Input Savings Strengthens Market Trust
  • Technology Support and Onboarding Services Increase Adoption Among Traditional Farmers
  • Growing Venture Funding in Agri-Tech Startups Accelerates Global Market Penetration
4. GLOBAL MARKET PERSPECTIVE
  • TABLE 1: World Agriculture Technology-as-a-Service Market Analysis of Annual Sales in US$ Million for Years 2014 through 2030
  • TABLE 2: World Recent Past, Current & Future Analysis for Agriculture Technology-as-a-Service by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • TABLE 3: World Historic Review for Agriculture Technology-as-a-Service by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
  • TABLE 4: World 16-Year Perspective for Agriculture Technology-as-a-Service by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets for Years 2014, 2025 & 2030
  • TABLE 5: World Recent Past, Current & Future Analysis for Software-as-a-Service by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • TABLE 6: World Historic Review for Software-as-a-Service by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
  • TABLE 7: World 16-Year Perspective for Software-as-a-Service by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2014, 2025 & 2030
  • TABLE 8: World Recent Past, Current & Future Analysis for Equipment-as-a-Service by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • TABLE 9: World Historic Review for Equipment-as-a-Service by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
  • TABLE 10: World 16-Year Perspective for Equipment-as-a-Service by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2014, 2025 & 2030
  • TABLE 11: World Recent Past, Current & Future Analysis for Harvest Dynamics Monitoring Application by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • TABLE 12: World Historic Review for Harvest Dynamics Monitoring Application by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
  • TABLE 13: World 16-Year Perspective for Harvest Dynamics Monitoring Application by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2014, 2025 & 2030
  • TABLE 14: World Recent Past, Current & Future Analysis for Soil Management & Testing Application by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • TABLE 15: World Historic Review for Soil Management & Testing Application by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
  • TABLE 16: World 16-Year Perspective for Soil Management & Testing Application by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2014, 2025 & 2030
  • TABLE 17: World Recent Past, Current & Future Analysis for Crop Health Monitoring Application by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • TABLE 18: World Historic Review for Crop Health Monitoring Application by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
  • TABLE 19: World 16-Year Perspective for Crop Health Monitoring Application by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2014, 2025 & 2030
  • TABLE 20: World Recent Past, Current & Future Analysis for Irrigation Application by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • TABLE 21: World Historic Review for Irrigation Application by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
  • TABLE 22: World 16-Year Perspective for Irrigation Application by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2014, 2025 & 2030
  • TABLE 23: World Recent Past, Current & Future Analysis for Other Applications by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • TABLE 24: World Historic Review for Other Applications by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
  • TABLE 25: World 16-Year Perspective for Other Applications by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2014, 2025 & 2030
III. MARKET ANALYSIS
UNITED STATES
  • Agriculture Technology-as-a-Service Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2025 (E)
CANADA
JAPAN
  • Agriculture Technology-as-a-Service Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2025 (E)
CHINA
  • Agriculture Technology-as-a-Service Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2025 (E)
EUROPE
  • Agriculture Technology-as-a-Service Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2025 (E)
FRANCE
  • Agriculture Technology-as-a-Service Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2025 (E)
GERMANY
  • Agriculture Technology-as-a-Service Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2025 (E)
ITALY
UNITED KINGDOM
  • Agriculture Technology-as-a-Service Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2025 (E)
SPAINRUSSIAREST OF EUROPE
ASIA-PACIFIC
  • Agriculture Technology-as-a-Service Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2025 (E)
AUSTRALIA
  • Agriculture Technology-as-a-Service Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Australia for 2025 (E)
INDIA
  • Agriculture Technology-as-a-Service Market Presence - Strong/Active/Niche/Trivial - Key Competitors in India for 2025 (E)
SOUTH KOREAREST OF ASIA-PACIFIC
LATIN AMERICA
  • Agriculture Technology-as-a-Service Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Latin America for 2025 (E)
ARGENTINABRAZILMEXICOREST OF LATIN AMERICA
MIDDLE EAST
  • Agriculture Technology-as-a-Service Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Middle East for 2025 (E)
IRANISRAELSAUDI ARABIAUNITED ARAB EMIRATESREST OF MIDDLE EAST
AFRICA
  • Agriculture Technology-as-a-Service Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Africa for 2025 (E)
  • IV. COMPETITION

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • 365FarmNet GmbH
  • Accenture PLC
  • AGCO Corporation
  • Agrivi Ltd.
  • CLAAS KGaA mbH
  • CNH Industrial N.V.
  • CropIn Technology Solutions Pvt. Ltd.
  • Deere & Company
  • Fujitsu Limited
  • Hexagon AB
  • IBM Corporation
  • Kubota Corporation
  • Microsoft Corporation
  • Naïo Technologies
  • Raven Industries Inc.
  • Robert Bosch GmbH
  • SZ DJI Technology Co. Ltd.
  • Topcon Corporation
  • Trimble Inc.
  • Yanmar Co., Ltd.

Table Information