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United States Plant-Based Meal Kits Market Report and Forecast 2025-2034

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    Report

  • 125 Pages
  • May 2025
  • Region: United States
  • Expert Market Research
  • ID: 6095764
The United States plant-based meal kits market reached approximately USD 861.78 Million in 2024. The market is projected to grow at a CAGR of 14.30% between 2025 and 2034, reaching a value of around USD 3.27 billion by 2034.

United States Plant-Based Meal Kits Market Growth

The rise in subscription-based food services, increasing adoption of vegan lifestyle by the population, and the increasing demand for plant-based proteins over animal proteins is contributing to the United States plant-based meal kits market value. The busy schedule of people is increasing their inclination towards prepared meal kits that not only save them from the hassle of shopping for basic ingredients and cooking from scratch, but also provide them with delicious recipes to prepare healthy meals. The market is expected to benefit from the rising focus on health and wellness and increase in home cooking across the country. The growing packaging innovations by manufacturers and food service providers are expected to enhance the use of sustainable packaging solutions, attracting environmentally conscious customers.

Ready-to-Eat Meals Hold a Significant United States Plant-Based Meal Kits Market Share Due to its Convenience

The US plant-based meal kit market is segmented by type into Ready-to-Eat and Cook and Eat. As per the United States plant-based meal kits industry analysis, ready-to-Eat holds the highest rank with a historical CAGR of 15.7%, driven by its convenience and increasing consumer preference for quick and easy meal solutions. Cook and Eat follows with a historical CAGR of 12.9%, reflecting growing demand among consumers who enjoy preparing their meals while still opting for plant-based ingredients.

Increasing Trend of Online Shopping is a Key United States Plant-Based Meal Kits Market Trend Boosting the Market

The US plant-based meal kit market is segmented by distribution channel into Online Retail and Offline Retail. Online Retail holds the highest rank with a forecast CAGR of 16.0% (2025-2034), driven by the convenience of home delivery and the increasing trend of online shopping, thus supporting the United States plant-based meal kits demand growth. Offline Retail follows with a forecast CAGR of 13.6%, reflecting steady demand from consumers who prefer purchasing meal kits in physical stores.

United States Plant-Based Meal Kits Market Regional Analysis

  • The US plant-based meal kit market shows significant regional growth variations. The Far West leads with a historical CAGR of 16.6%, driven by high consumer demand for plant-based options and a strong focus on healthy eating.
  • The Rocky Mountain region follows with a CAGR of 15.4%, reflecting increasing consumer interest in plant-based diets. The Southwest shows a CAGR of 14.8%, supported by growing health consciousness and a trend towards convenient meal solutions, which is further increasing the United States plant-based meal kits industry revenue.
  • The Southeast has a CAGR of 14.1%, driven by rising awareness of plant-based diets and expanding urban areas.
  • New England shows a strong CAGR of 13.3%, reflecting a well-established market for health-focused meal options.
  • The Mideast follows with a CAGR of 12.3%, driven by steady demand for convenient and healthy meal kits.
  • The Plains region has a CAGR of 11.4%, supported by a growing market for plant-based products.
  • The Great Lakes region, with a CAGR of 10.7%, reflects a steady increase in consumer preference for plant-based meal kits, Rising health and environmental concerns is increasing the demand of United States plant-based meal kits market.

Key Questions Answered in the Report:

  • How has the United States plant-based meal kits market performed historically, and what are the growth expectations for the future?
  • What are the primary factors influencing demand and growth in the United States plant-based meal kits market?
  • What are the key segments within the United States plant-based meal kits market, and how are they expected to evolve over the forecast period?
  • What are the major challenges and opportunities facing stakeholders in the United States plant-based meal kits market?
  • Who are the key players in the United States plant-based meal kits market, and what strategies are they employing to maintain a competitive edge?
  • What are the regulatory and policy factors influencing the United States plant-based meal kits market globally or regionally?
  • How competitive is the United States plant-based meal kits market according to Porter's five forces analysis, including factors like bargaining power of buyers and suppliers?
  • What are the current trends shaping the United States plant-based meal kits market landscape, and how are they expected to evolve in the future?
  • How are technological advancements impacting the United States plant-based meal kits market, and what role do innovation and R&D play in driving growth?
  • What are the consumer preferences and buying behavior trends influencing the United States plant-based meal kits market?
  • How sustainable are current growth rates in the United States plant-based meal kits market, and what factors could potentially disrupt these trends?
  • What are the regional dynamics within the United States plant-based meal kits market, and how do they contribute to overall market growth?
  • What are the economic factors influencing the United States plant-based meal kits market, such as GDP growth, inflation rates, and currency fluctuations?
  • How are demographic shifts, such as aging populations or urbanization trends, affecting demand in the United States plant-based meal kits market?
  • What are the key strategic partnerships, mergers, and acquisitions shaping the competitive landscape of the United States plant-based meal kits market?
  • What are the regulatory and legal frameworks impacting the United States plant-based meal kits market globally or in key regions?
  • How are changing consumer lifestyles and preferences influencing product or service demand within the United States plant-based meal kits market?
  • What are the emerging market trends and niche opportunities within the United States plant-based meal kits market that stakeholders should be aware of?
  • How resilient is the United States plant-based meal kits market to external shocks or disruptions, such as geopolitical tensions or natural disasters?
  • What are the potential barriers to market entry and growth for new players in the United States plant-based meal kits market?

Key Benefits for Stakeholders:

Expert Market Research's industry report provides a comprehensive quantitative analysis of various market segments, historical and current market trends, and forecasts the dynamics of the United States plant-based meal kits market spanning from 2018 to 2032.

The research report delivers up-to-date insights into the market drivers, challenges, and opportunities shaping the United States plant-based meal kits industry.

Stakeholders can leverage Porter's five forces analysis to assess the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. This analysis aids in evaluating the competitiveness and attractiveness of the United States plant-based meal kits market.

The competitive landscape section enables stakeholders to gain a deep understanding of their competitive environment. It offers insights into the current market positions of key players, their strategies, and their market shares.

Additionally, the report highlights emerging trends, regulatory influences, and technological advancements that are pivotal for stakeholders navigating the United States plant-based meal kits market landscape.

Table of Contents

1 Preface2 Report Coverage - Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot7 Opportunities and Challenges in the Market
8 United States Plant Based Meal Kits Market Analysis
8.1 Key Industry Highlights
8.2 United States Plant Based Meal Kits Historical Market (2018-2024)
8.3 United States Plant Based Meal Kits Market Forecast (2025-2034)
9 United States Plant Based Meal Kits Market by Product Type
9.1 Ready-to-Eat
9.1.1 Historical Trend (2018-2024)
9.1.2 Forecast Trend (2025-2034)
9.2 Cook and Eat
9.2.1 Historical Trend (2018-2024)
9.2.2 Forecast Trend (2025-2034)
10 United States Plant Based Meal Kits Market by Distribution Channel
10.1 Online Retail
10.1.1 Historical Trend (2018-2024)
10.1.2 Forecast Trend (2025-2034)
10.2 Offline Retail
10.2.1 Historical Trend (2018-2024)
10.2.2 Forecast Trend (2025-2034)
11 United States Plant Based Meal Kits Market by Region
11.1 New England
11.1.1 Historical Trend (2018-2024)
11.1.2 Forecast Trend (2025-2034)
11.2 Mideast
11.2.1 Historical Trend (2018-2024)
11.2.2 Forecast Trend (2025-2034)
11.3 Great Lakes
11.3.1 Historical Trend (2018-2024)
11.3.2 Forecast Trend (2025-2034)
11.4 Plains
11.4.1 Historical Trend (2018-2024)
11.4.2 Forecast Trend (2025-2034)
11.5 Southeast
11.5.1 Historical Trend (2018-2024)
11.5.2 Forecast Trend (2025-2034)
11.6 Southwest
11.6.1 Historical Trend (2018-2024)
11.6.2 Forecast Trend (2025-2034)
11.7 Rocky Mountain
11.7.1 Historical Trend (2018-2024)
11.7.2 Forecast Trend (2025-2034)
11.8 Far West
11.8.1 Historical Trend (2018-2024)
11.8.2 Forecast Trend (2025-2034)
12 Market Dynamics
12.1 SWOT Analysis
12.1.1 Strengths
12.1.2 Weaknesses
12.1.3 Opportunities
12.1.4 Threats
12.2 Porter’s Five Forces Analysis
12.2.1 Supplier’s Power
12.2.2 Buyer’s Power
12.2.3 Threat of New Entrants
12.2.4 Degree of Rivalry
12.2.5 Threat of Substitutes
12.3 Key Indicators for Demand
12.4 Key Indicators for Price
13 Competitive Landscape
13.1 Supplier Selection
13.2 Key Global Players
13.3 Key Regional Players
13.4 Key Player Strategies
13.5 Company Profiles
13.5.1 Purple Carrot
13.5.1.1 Company Overview
13.5.1.2 Product Portfolio
13.5.1.3 Demographic Reach and Achievements
13.5.1.4 Certifications
13.5.2 Green Chef
13.5.2.1 Company Overview
13.5.2.2 Product Portfolio
13.5.2.3 Demographic Reach and Achievements
13.5.2.4 Certifications
13.5.3 Sun Basket
13.5.3.1 Company Overview
13.5.3.2 Product Portfolio
13.5.3.3 Demographic Reach and Achievements
13.5.3.4 Certifications
13.5.4 Fresh n’ Lean
13.5.4.1 Company Overview
13.5.4.2 Product Portfolio
13.5.4.3 Demographic Reach and Achievements
13.5.4.4 Certifications
13.5.5 Daily Harvest
13.5.5.1 Company Overview
13.5.5.2 Product Portfolio
13.5.5.3 Demographic Reach and Achievements
13.5.5.4 Certifications
13.5.6 Veestro
13.5.6.1 Company Overview
13.5.6.2 Product Portfolio
13.5.6.3 Demographic Reach and Achievements
13.5.6.4 Certifications
13.5.7 Others

Companies Mentioned

  • Purple Carrot
  • Green Chef
  • Sun Basket
  • Fresh n’ Lean
  • Daily Harvest
  • Veestro