United States Sustainable Tourism Market Report and Forecast 2025-2034

The United States sustainable tourism market reached approximately USD 258.10 Million in 2024. The market is projected to grow at a CAGR of 10.10% between 2025 and 2034, reaching a value of around USD 675.56 Million by 2034.

United States Sustainable Tourism Market Outlook

The market has been growing at a healthy rate and is expected to continue to grow in the coming years supported by the growing interest of the population in exploring local sites, increasing focus of the community on lowering environmental impact, and the increasing preference for organic foods. The increasing environmental consciousness among the population and the growing focus of both individuals and businesses on sustainable development are expected to contribute to the growth of the United States sustainable tourism market.

Moreover, sustainable tourism enables local farmers and businesses offering organic goods to widen their reach and increase profitability. It also creates opportunities to promote local culture and indigenous products, including fruits and vegetables.

United States Sustainable Tourism Market Growth is Driven by Growing Environmental Awareness Among US Travellers

The market is segmented by type into Ecotourism, Community-Based Tourism, Adventure Tourism, and Sustainable Cruises.

• Ecotourism leads the market with a CAGR of 11.1% (2025-2034), driven by increasing environmental awareness.
• As per the United States sustainable tourism industry analysis, Community-Based Tourism follows with a CAGR of 10.7%, reflecting growth in community engagement initiatives.
• Adventure Tourism, with a CAGR of 9.7%, is rising in popularity among adventure seekers. Sustainable Cruises, with a CAGR of 9.1%, is expanding due to eco-friendly cruise options.

Rising Number of Millennials Adopting Sustainable Travel Practices is one of the Prominent United States Sustainable Tourism Market Trends

• In terms of age group, the United States sustainable tourism market is led by Millennials, who have a CAGR of 11.1%, driven by their embrace of sustainable travel practices.
• Generation X also contributes to the United States sustainable tourism market value with a forecast CAGR of 10.7%. This growth rate reflects their shift towards responsible tourism choices.
• Baby Boomers, with a CAGR of 9.7%, are increasingly travelling in retirement.
• The Others category, which includes diverse demographic preferences, has a CAGR of 9.1%.

Far West Occupies a Significant United States Sustainable Tourism Market Share Due to the Presence of Several Natural Attractions

• Regionally, the market is led by the Far West, which has a CAGR of 11.7%, driven by significant natural attractions and strong environmental policies.
• The Rocky Mountain region follows with a CAGR of 10.9%, supported by increasing eco-tourism attractions and outdoor adventure tourism.
• The sustainable tourism demand in the United States Southwest region has a CAGR of 10.4%. The market in this region benefits from innovations in sustainable travel practices and growth in sustainable tourism infrastructure.
• The Southeast and New England regions show significant growth, with CAGRs of 10.0% and 9.4%, respectively, driven by strong environmental policies and natural attractions.
• The Mideast and Plains regions, with CAGRs of 8.7% and 8.1%, respectively, experience steady growth due to environmental conservation efforts and rising awareness.
• The Great Lakes region, with a CAGR of 7.6%, is an emerging market with increasing eco-tourism attractions and environmental initiatives.

Key Questions Answered in the Report:

• How has the United States sustainable tourism market performed historically, and what are the growth expectations for the future?
• What are the primary factors influencing demand and growth in the United States sustainable tourism market?
• What are the key segments within the United States sustainable tourism market, and how are they expected to evolve over the forecast period?
• What are the major challenges and opportunities facing stakeholders in the United States sustainable tourism market?
• Who are the key players in the United States sustainable tourism market, and what strategies are they employing to maintain a competitive edge?
• What are the regulatory and policy factors influencing the United States sustainable tourism market globally or regionally?
• How competitive is the United States sustainable tourism market according to Porter's five forces analysis, including factors like bargaining power of buyers and suppliers?
• What are the current trends shaping the United States sustainable tourism market landscape, and how are they expected to evolve in the future?
• How are technological advancements impacting the United States sustainable tourism market, and what role do innovation and R&D play in driving growth?
• What are the consumer preferences and buying behavior trends influencing the United States sustainable tourism market?
• How sustainable are current growth rates in the United States sustainable tourism market, and what factors could potentially disrupt these trends?
• What are the regional dynamics within the United States sustainable tourism market, and how do they contribute to overall market growth?
• What are the economic factors influencing the United States sustainable tourism market, such as GDP growth, inflation rates, and currency fluctuations?
• How are demographic shifts, such as aging populations or urbanization trends, affecting demand in the United States sustainable tourism market?
• What are the key strategic partnerships, mergers, and acquisitions shaping the competitive landscape of the United States sustainable tourism market?
• What are the regulatory and legal frameworks impacting the United States sustainable tourism market globally or in key regions?
• How are changing consumer lifestyles and preferences influencing product or service demand within the United States sustainable tourism market?
• What are the emerging market trends and niche opportunities within the United States sustainable tourism market that stakeholders should be aware of?
• How resilient is the United States sustainable tourism market to external shocks or disruptions, such as geopolitical tensions or natural disasters?
• What are the potential barriers to market entry and growth for new players in the United States sustainable tourism market?

Key Benefits for Stakeholders:

Expert Market Research's industry report provides a comprehensive quantitative analysis of various market segments, historical and current market trends, and forecasts the dynamics of the United States sustainable tourism market spanning from 2018 to 2032.

The research report delivers up-to-date insights into the market drivers, challenges, and opportunities shaping the United States sustainable tourism industry.

Stakeholders can leverage Porter's five forces analysis to assess the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. This analysis aids in evaluating the competitiveness and attractiveness of the United States sustainable tourism market.

The competitive landscape section enables stakeholders to gain a deep understanding of their competitive environment. It offers insights into the current market positions of key players, their strategies, and their market shares.

Additionally, the report highlights emerging trends, regulatory influences, and technological advancements that are pivotal for stakeholders navigating the United States sustainable tourism market landscape.