United States Soft Drinks Market Report and Forecast 2025-2034

The United States soft drinks market was valued at USD 289.45 Billion in 2024. The industry is expected to grow at a CAGR of 4.10% during the forecast period of 2025-2034 to attain a valuation of USD 432.59 Billion by 2034.

United States Soft Drinks Market Growth

Carbonated beverages feature bubbles and various flavours. Popular choices like colas, lemon-lime sodas, and sparkling mineral water are highly demanded by those who enjoy fizzy drinks. These beverages, often consumed alone or in cocktails, remain popular, appealing to a broad consumer base.

On October 4, 2023, Coca-Cola United States introduced new packaging using 100% recycled PET bottles for its carbonated beverages. Available in 250 ml and 750 ml sizes, these bottles will be distributed in select U.S. markets, marking another sustainability effort following the launch of Kinley's PET bottles.

The non-carbonated soft drinks industry caters to consumers who prefer drinks without carbonation, such as fruit juices, iced teas, sports drinks, and functional beverages. These drinks offer natural flavours and some nutritional benefits, focusing on wellness and hydration, appealing to health-conscious customers who value the texture and nutritional content of their beverages.

United States Soft Drinks Market Segmentation

United States Soft Drinks Market Report and Forecast 2025-2034 offers a detailed analysis of the market based on the following segments:

Market Breakup by Product Type

• Carbonated
• Non-Carbonated
• Energy and Sports Drinks

Market Breakup by Type

• Low/No Calorie
• Regular

Market Breakup by Packaging

• Plastic Bottles
• Metal Cans
• Glass Bottles
• Board Cartons and Boxes
• Others

Market Breakup by Distribution Channel

• Hypermarkets/Supermarkets
• Convenience Stores
• HoReCa
• Online Channels
• Others

Market Breakup by Region

• New England
• Mideast
• Great Lakes
• Plains
• Southeast
• Southwest
• Rocky Mountain
• Far West

United States Soft Drinks Market Share

The soft drink market is segmented by distribution channels, including hypermarkets, supermarkets, and convenience stores. Supermarkets and hypermarkets benefit consumers by offering a wide variety of products at reasonable and affordable prices. Soft drink sales are expected to grow in the coming period due to increasing urbanization, changing consumer lifestyles, and the rising consumption of caffeinated and carbonated beverages.

Leading Companies in the United States Soft Drinks Market

• PepsiCo, Inc.
• The Coca-Cola Company
• Red Bull GmbH
• Monster Beverage Corporation
• Nestlé S.A.
• Keurig Dr Pepper Inc.
• AriZona Beverages USA
• Adams Beverages
• PRIME Hydration, LLC
• GOODSPORT NUTRITION, LLC
• Others

Leading soft drink companies strategically position themselves in high-traffic areas such as hotels, restaurants, and cafes to enhance brand visibility and recognition. This strategy meets immediate consumer demands within the hospitality industry, boosting foot traffic and sales. By providing a wide variety of soft drink options in these venues, major companies can effectively market their products to a diverse audience in the HoReCa sector.