The North America sanitary ware market size was valued at USD 3.31 Billion in 2024. The market is further projected to grow at a CAGR of 6.00% between 2025 and 2034, reaching a value of USD 5.93 Billion by 2034.
According to the North America sanitary ware market analysis, the market is driven by the expanding construction sector and significant growth in real estate. High immigration levels in Canada are also crucial contributors to housing demand. For instance, the Canadian government in 2023 set new immigration targets for the next three years which includes around 500,000 new permanent residents annually until 2026. Such high immigration levels are expected to push the demand for housing.
As per the North America sanitary ware market report, modern sanitary ware is crucial to increase the aesthetics of buildings. By keeping up with the latest trends in the market, architects can design spaces that are functional, modern, and stylish. Prominent trends in the sanitaryware market include the demand for sleek and modern designs, eco-friendly options, timeless classics, and innovative materials. Consumers are also increasingly demanding smart sanitary ware, that can be controlled by a smartphone or voice commands, sensor-operated toilets that reduce water usage, and sanitary ware that can be easily cleaned and maintained.
To evaluate the environmental impact of sanitary ware production, companies in the United States are using a Cradle-to-Grave approach. Under this approach, sanitary ware is analysed in all stages, including raw materials extraction, manufacturing, installation, and disposal. The results of the analysis help companies to create a sustainable supply chain.
According to the North America sanitary ware market analysis, the market is driven by the expanding construction sector and significant growth in real estate. High immigration levels in Canada are also crucial contributors to housing demand. For instance, the Canadian government in 2023 set new immigration targets for the next three years which includes around 500,000 new permanent residents annually until 2026. Such high immigration levels are expected to push the demand for housing.
As per the North America sanitary ware market report, modern sanitary ware is crucial to increase the aesthetics of buildings. By keeping up with the latest trends in the market, architects can design spaces that are functional, modern, and stylish. Prominent trends in the sanitaryware market include the demand for sleek and modern designs, eco-friendly options, timeless classics, and innovative materials. Consumers are also increasingly demanding smart sanitary ware, that can be controlled by a smartphone or voice commands, sensor-operated toilets that reduce water usage, and sanitary ware that can be easily cleaned and maintained.
To evaluate the environmental impact of sanitary ware production, companies in the United States are using a Cradle-to-Grave approach. Under this approach, sanitary ware is analysed in all stages, including raw materials extraction, manufacturing, installation, and disposal. The results of the analysis help companies to create a sustainable supply chain.
Market Segmentation
North America Sanitary Ware Market Report and Forecast 2025-2034 offers a detailed analysis of the market based on the following segments.Market Breakup by Type:
- Wash Basins
- Cisterns
- Toilet Sinks and Water Closet
- Others
Market Breakup by Material:
- Ceramic
- Plastic
- Others
Market Breakup by Application:
- Kitchen
- Washroom
- Others
Market Breakup by End Use:
- Residential
- Commercial
Market Breakup by Distribution Channel:
- Offline
- Online
Market Breakup by Country:
- United States of America
- Canada
Competitive Landscape
The key players in the sanitary ware market in North America are producing high-quality sanitary ware products that can be easily maintained.- LIXIL Corporation
- TOTO, LTD.
- Kohler Co.
- Roca Sanitario S.A.U.
- MAAX Bath Inc.
- Villeroy & Boch AG
- Geberit AG
- Delta Faucet Company
- Duravit AG
- Mansfield Plumbing
- Others
Table of Contents
1 Executive Summary
2 Market Overview and Stakeholder Insights
3 Economic Summary
4 Country Risk Profiles
5 Global Sanitary Ware Market Overview
6 North America Sanitary Ware Market Overview
7 North America Sanitary Ware Market by Type
8 North America Sanitary Ware Market by Material
9 North America Sanitary Ware Market by Application
10 North America Sanitary Ware Market by End Use
11 North America Sanitary Ware Market by Distribution Channel
12 North America Sanitary Ware Market by Country
13 Market Dynamics
14 Trade Data Analysis (HS Code - 74182)
15 Competitive Landscape
Companies Mentioned
- LIXIL Corporation
- TOTO, LTD.
- Kohler Co.
- Roca Sanitario S.A.U.
- MAAX Bath Inc.
- Villeroy & Boch AG
- Geberit AG
- Delta Faucet Company
- Duravit AG
- Mansfield Plumbing
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 140 |
| Published | May 2025 |
| Forecast Period | 2025 - 2034 |
| Estimated Market Value ( USD | $ 3.31 Billion |
| Forecasted Market Value ( USD | $ 5.93 Billion |
| Compound Annual Growth Rate | 6.0% |
| Regions Covered | North America |
| No. of Companies Mentioned | 10 |
