Middle East and Africa Household Appliances Market Report and Forecast 2025-2034

The Middle East and Africa household appliances market size was valued at USD 34.63 Billion in 2024. The market is further projected to grow at a CAGR of 5.60% between 2025 and 2034, reaching a value of USD 59.72 Billion by 2034.

According to the Middle East and Africa household appliances market analysis, Dubai has positioned itself as a key real estate market in the Middle East. House sales are rising in the city, with a larger demand for ready residences compared to off-plan. Consumers are increasingly investing in smaller apartments with one or two bedrooms. Several factors are aiding the growth of Dubai's real estate market, including its business-boosting policies, zero taxes, 100% ownership, hassle-free company registration, high annual appreciation, and good rental returns.

According to the industry report, as of November 2023, about 85% of South African households owned a refrigerator. By 2040, around 27.8 million refrigerators are expected to be owned by South Africans. Energy efficiency standards and labeling measures for refrigerators were implemented in South Africa in 2015/2016. As a result, manufacturers in the country focus on developing energy-efficient refrigerators for households.

With advancements in smart technology, market players are producing products that seamlessly integrate into interconnected homes and offer unprecedented automation and customisation. There is a rising demand for smart appliances that can be remotely controlled with smartphones and voice assistants. Consumers are increasingly demanding AI-powered kitchen assistants and eco-friendly innovations, providing a robust opportunity for Middle East and Africa household appliances market growth.

Market Segmentation

Middle East and Africa Household Appliances Market Report and Forecast 2025-2034 offers a detailed analysis of the market based on the following segments:

Market Breakup by Product:

• Major Appliances_x000D_ _x000D_ Air Conditioners _x000D_ Refrigerators _x000D_ Washing Machines _x000D_ Dishwashing Machines _x000D_ Ovens _x000D_ Others _x000D_ _x000D_
• Major Appliances_x000D_ _x000D_ Air Conditioners _x000D_ Refrigerators _x000D_ Washing Machines _x000D_ Dishwashing Machines _x000D_ Ovens _x000D_ Others _x000D_ _x000D_
• Small Appliances_x000D_ _x000D_ Vacuum Cleaners _x000D_ Grills and Roasters _x000D_ Food Processors _x000D_ Air Purifier _x000D_ Coffee/Tea Makers _x000D_ Water Purifier _x000D_ Others _x000D_ _x000D_
• Small Appliances_x000D_ _x000D_ Vacuum Cleaners _x000D_ Grills and Roasters _x000D_ Food Processors _x000D_ Air Purifier _x000D_ Coffee/Tea Makers _x000D_ Water Purifier _x000D_ Others _x000D_ _x000D_
• Major Appliances_x000D_ _x000D_ Air Conditioners _x000D_ Refrigerators _x000D_ Washing Machines _x000D_ Dishwashing Machines _x000D_ Ovens _x000D_ Others _x000D_ _x000D_
• Small Appliances_x000D_ _x000D_ Vacuum Cleaners _x000D_ Grills and Roasters _x000D_ Food Processors _x000D_ Air Purifier _x000D_ Coffee/Tea Makers _x000D_ Water Purifier _x000D_ Others _x000D_ _x000D_

Market Breakup by Price Range:

• Economy
• Mid-Economy
• Premium

Market Breakup by Distribution Channel:

• Supermarkets and Hypermarkets
• Specialty Stores
• Online
• Others

Market Breakup by Region:

• Saudi Arabia
• United Arab Emirates
• Nigeria
• South Africa
• Others

Competitive Landscape

The key players in the household appliances market in the Middle East and Africa are producing high-quality household appliances to meet the energy efficiency needs of residential consumers.

• Robert Bosch GmbH
• Koninklijke Philips N.V.
• Electrolux AB
• De'Longhi S.p.A.
• Samsung Electronics Co. Ltd.
• LG Electronics Inc.
• Whirlpool Corporation
• Hisense Corporation
• Hitachi, Ltd.
• Panasonic Holdings Corporation
• Haier Group Corporation
• Gree Electric Appliances, lnc.
• Midea Group Co. Ltd.
• Others