United States Fitness Equipment Market Report and Forecast 2025-2034

The United States fitness equipment market was valued at USD 19.83 Billion in 2024. The industry is expected to grow at a CAGR of 7.20% during the forecast period of 2025-2034 to attain a valuation of USD 39.74 Billion by 2034.

United States Fitness Equipment Market Outlook

By country, the United States has the highest number of health and fitness clubs across the globe and the number is consistently growing, which boosts the United States fitness equipment market growth. Other drivers of this market are increasing levels of health consciousness and rising income levels of individuals. People are rapidly adopting healthy practices, such as incorporating exercise into their daily routines and making lifestyle changes to lead healthy lives. This has directly increased the demand for a variety of fitness equipment, thereby propelling the United States fitness equipment market development.

Moreover, in the year 2022, the number of full-time, year-round workers increased by 3.4% in the country. The increase in working led to a rise in income levels, which has also had a positive impact on the market. Additionally, the rising technological advancements in the sector have increased the ease of use and functionality of fitness equipment, hence further boosting their popularity.

The Rising Focus on Endurance and Resistance Training is One of the Crucial United States Fitness Equipment Market Trends

• Cardiovascular equipment is expected to experience the highest growth in the market from 2024 to 2032, with a CAGR of 7.9%. The increasing focus on heart health and endurance training is surging the United States fitness equipment market value.
• Strength training equipment, with a CAGR of 7.6%, follows closely, supported by the rising popularity of weightlifting and resistance training.
• Fitness accessories, growing at a CAGR of 6.9%, see steady demand as consumers seek affordable and versatile workout options.
• As per the United States fitness equipment market analysis, the 'Others' category, with a CAGR of 6.5%, includes various additional fitness equipment types contributing to overall market growth at a slower pace due to their specialised appeal.

The Growing Trend of At-Home Workouts and Rising Demand for Personalised Fitness is Driving the United States Fitness Equipment Market Expansion

• The home consumers segment is expected to account for a major portion of the United States fitness equipment market share and lead with a CAGR of 8.1%, driven by the increasing trend of at-home workouts and the rising demand for personalised fitness solutions. The convenience of exercising at home, combined with the availability of advanced fitness equipment and virtual training programmes, has significantly boosted this segment's growth.
• The fitness centres/gyms segment is projected to grow at a CAGR of 7.6% during the forecast period of 2025-2034. The United States fitness equipment demand is being fuelled by the ongoing expansion of gyms and specialised fitness studios that offer diverse equipment and group training sessions.
• Meanwhile, the "Others" category, which includes corporate wellness programs, hotels, and educational institutions, is anticipated to grow at a CAGR of 6.8%, reflecting the broader adoption of fitness equipment in various settings beyond traditional gyms and homes.

United States Fitness Equipment Market Regional Analysis

• The Far West region is expected to lead with the highest CAGR of 8.4% between 2025 and 2034. The strong consumer demand for home fitness equipment and an active lifestyle culture are boosting the United States fitness equipment market revenue.
• The Rocky Mountain region follows with a CAGR of 7.8%, supported by increasing investments in fitness facilities and a growing health-conscious population.
• As per the United States fitness equipment industry statistics, the Southwest, with a CAGR of 7.4%, sees steady growth due to rising disposable incomes and a focus on health and wellness.
• The Southeast, at 7.1%, reflects moderate growth, driven by a large population and increasing adoption of fitness equipment in both home and commercial settings.
• New England is projected to grow at a CAGR of 6.7% during the forecast period of 2025-2034. The surging health-conscious population and the growing interest in fitness are creating lucrative United States fitness equipment market opportunities.
• The Mideast and Plains regions, with CAGRs of 6.2% and 5.8% respectively, exhibit slower growth due to more traditional market structures and smaller populations.
• The United States fitness equipment market regional statistics suggest that the Great Lakes region, at 5.4%, experiences the slowest growth, reflecting economic challenges and slower adoption of fitness equipment.

Key Questions Answered in This Report:

• How has the United States fitness equipment market performed historically, and what are the growth expectations for the future?
• What are the primary factors influencing demand and growth in the United States fitness equipment market?
• What are the key segments within the United States fitness equipment market, and how are they expected to evolve over the forecast period?
• What are the major challenges and opportunities facing stakeholders in the United States fitness equipment market?
• Who are the key players in the United States fitness equipment market, and what strategies are they employing to maintain a competitive edge?
• What are the regulatory and policy factors influencing the United States fitness equipment market globally or regionally?
• How competitive is the United States fitness equipment market according to Porter's five forces analysis, including factors like bargaining power of buyers and suppliers?
• What are the current trends shaping the United States fitness equipment market landscape, and how are they expected to evolve in the future?
• How are technological advancements impacting the United States fitness equipment market, and what role do innovation and R&D play in driving growth?
• What are the consumer preferences and buying behavior trends influencing the United States fitness equipment market?
• How sustainable are current growth rates in the United States fitness equipment market, and what factors could potentially disrupt these trends?
• What are the regional dynamics within the United States fitness equipment market, and how do they contribute to overall market growth?
• What are the economic factors influencing the United States fitness equipment market, such as GDP growth, inflation rates, and currency fluctuations?
• How are demographic shifts, such as aging populations or urbanization trends, affecting demand in the United States fitness equipment market?
• What are the key strategic partnerships, mergers, and acquisitions shaping the competitive landscape of the United States fitness equipment market?
• What are the regulatory and legal frameworks impacting the United States fitness equipment market globally or in key regions?
• How are changing consumer lifestyles and preferences influencing product or service demand within the United States fitness equipment market?
• What are the emerging market trends and niche opportunities within the United States fitness equipment market that stakeholders should be aware of?
• How resilient is the United States fitness equipment market to external shocks or disruptions, such as geopolitical tensions or natural disasters?
• What are the potential barriers to market entry and growth for new players in the United States fitness equipment market?

Key Benefits for Stakeholders:

Expert Market Research's industry report provides a comprehensive quantitative analysis of various market segments, historical and current market trends, and forecasts the dynamics of the United States fitness equipment market spanning from 2018 to 2034.

The research report delivers up-to-date insights into the market drivers, challenges, and opportunities shaping the United States fitness equipment market.

Stakeholders can leverage Porter's five forces analysis to assess the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. This analysis aids in evaluating the competitiveness and attractiveness of the United States fitness equipment market.

The competitive landscape section enables stakeholders to gain a deep understanding of their competitive environment. It offers insights into the current market positions of key players, their strategies, and their market shares.

Additionally, the report highlights emerging trends, regulatory influences, and technological advancements that are pivotal for stakeholders navigating the United States fitness equipment market landscape.