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North America Printed Signage Market Report and Forecast 2025-2034

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    Report

  • 116 Pages
  • May 2025
  • Region: North America
  • Expert Market Research
  • ID: 6096488
The North America printed signage market size reached USD 11.43 Billion in 2024. The market is expected to grow at a CAGR of 1.65% between 2025 and 2034, reaching almost USD 13.46 Billion by 2034.

Based on the end use, healthcare boosts the North America printed signage market growth for educational purposes such as advocating for healthy behaviours, describing medical procedures, or presenting new services

In healthcare facilities, printed signage is crucial in guiding, delivering health messages, reminding of appointments, educating on procedures/services, ensuring compliance, projecting professionalism, promoting services, and building brand recognition, ultimately improving patient trust and experience.

Printed signage in entertainment and advertising ensures high exposure, economic benefits, focused marketing, brand strengthening, adaptability, urging action, and versatile positioning, enhancing audience involvement and brand acknowledgement.

As stated by the National Health Expenditure Account (NHEA), healthcare expenditure in the United States increased by 4.1 per cent in 2022, totalling USD 4.5 trillion, equivalent to USD 13,493 per individual. This constituted 17.3 per cent of the country's Gross Domestic Product.

The United States leads in the North America printed signage market share, driven by transportation and logistics, as transportation companies use signage on vehicles, terminals, and cargo to promote logos, slogans, and brands, thus enhancing recognition.

The Bureau of Transportation Statistics (BTS) Transportation Satellite Accounts (TSAs) indicated that transportation contributed $1.3 trillion (5.6%) to the U.S. economy in 2021.

According to Statistics Canada, the total count of registered road motor vehicles in Canada reached 26.3 million in 2022, marking a slight 0.3% increase from the previous year.

Market Segmentation

North America Printed Signage Market Report and Forecast 2025-2034 offers a detailed analysis of the market based on the following segments:

Market Breakup by Type

  • Banners
  • Backlit Displays
  • Pop Displays
  • Billboards
  • Others

Market Breakup by Application

  • Indoor
  • Outdoor

Market Breakup by End Use

  • Entertainment and Advertisement
  • Transportation and Logistics
  • Healthcare
  • BFSI
  • Retail
  • Others

Market Breakup by Country

  • United States of America
  • Canada
The industry participants offer solutions for labelling and packaging materials, manufacturing pressure-sensitive materials, tags, labels, tickets, and other converted items.

Competitive Landscape

The North America printed signage market key players are

  • Avery Dennison Corporation
  • Chandler Signs, LLC
  • Sign Solutions USA
  • James Printing & Signs
  • Design Communications Ltd.
  • Signs Express
  • XpressMyself.com LLC (SmartSign)
  • OUTFRONT Media Inc.
  • Southwest Signs and Graphics
  • Thryv, Inc.
  • Others

Table of Contents

1 Executive Summary
1.1 Market Size 2024-2025
1.2 Market Growth 2025(F)-2034(F)
1.3 Key Demand Drivers
1.4 Key Players and Competitive Structure
1.5 Industry Best Practices
1.6 Recent Trends and Developments
1.7 Industry Outlook
2 Market Overview and Stakeholder Insights
2.1 Market Trends
2.2 Key Verticals
2.3 Key Countries
2.4 Supplier Power
2.5 Buyer Power
2.6 Key Market Opportunities and Risks
2.7 Key Initiatives by Stakeholders
3 Economic Summary
3.1 GDP Outlook
3.2 GDP Per Capita Growth
3.3 Inflation Trends
3.4 Democracy Index
3.5 Gross Public Debt Ratios
3.6 Balance of Payment (BoP) Position
3.7 Population Outlook
3.8 Urbanisation Trends
4 Country Risk Profiles
4.1 Country Risk
4.2 Business Climate
5 Global Printed Signage Market Overview
5.1 Key Industry Highlights
5.2 Global Printed Signage Historical Market (2018-2024)
5.3 Global Printed Signage Market Forecast (2025-2034)
5.4 Global Printed Signage Market Share by Region
5.4.1 North America
5.4.2 Europe
5.4.3 Asia Pacific
5.4.4 Latin America
5.4.5 Middle East and Africa
6 North America Printed Signage Market Overview
6.1 Key Industry Highlights
6.2 North America Printed Signage Historical Market (2018-2024)
6.3 North America Printed Signage Market Forecast (2025-2034)
7 North America Printed Signage Market by Type
7.1 Banners
7.1.1 Historical Trend (2018-2024)
7.1.2 Forecast Trend (2025-2034)
7.2 Backlit Displays
7.2.1 Historical Trend (2018-2024)
7.2.2 Forecast Trend (2025-2034)
7.3 Pop Displays
7.3.1 Historical Trend (2018-2024)
7.3.2 Forecast Trend (2025-2034)
7.4 Billboards
7.4.1 Historical Trend (2018-2024)
7.4.2 Forecast Trend (2025-2034)
7.5 Others
8 North America Printed Signage Market by Application
8.1 Indoor
8.1.1 Historical Trend (2018-2024)
8.1.2 Forecast Trend (2025-2034)
8.2 Outdoor
8.2.1 Historical Trend (2018-2024)
8.2.2 Forecast Trend (2025-2034)
9 North America Printed Signage Market by End Use
9.1 Entertainment and Advertisement
9.1.1 Historical Trend (2018-2024)
9.1.2 Forecast Trend (2025-2034)
9.2 Transportation and Logistics
9.2.1 Historical Trend (2018-2024)
9.2.2 Forecast Trend (2025-2034)
9.3 Healthcare
9.3.1 Historical Trend (2018-2024)
9.3.2 Forecast Trend (2025-2034)
9.4 BFSI
9.4.1 Historical Trend (2018-2024)
9.4.2 Forecast Trend (2025-2034)
9.5 Retail
9.5.1 Historical Trend (2018-2024)
9.5.2 Forecast Trend (2025-2034)
9.6 Others
10 North America Printed Signage Market by Country
10.1 United States of America
10.1.1 Historical Trend (2018-2024)
10.1.2 Forecast Trend (2025-2034)
10.2 Canada
10.2.1 Historical Trend (2018-2024)
10.2.2 Forecast Trend (2025-2034)
11 Market Dynamics
11.1 SWOT Analysis
11.1.1 Strengths
11.1.2 Weaknesses
11.1.3 Opportunities
11.1.4 Threats
11.2 Porter’s Five Forces Analysis
11.2.1 Supplier’s Power
11.2.2 Buyer’s Power
11.2.3 Threat of New Entrants
11.2.4 Degree of Rivalry
11.2.5 Threat of Substitutes
11.3 Key Indicators of Demand
11.4 Key Indicators of Price
12 Competitive Landscape
12.1 Supplier Selection
12.2 Key Global Players
12.3 Key Regional Players
12.4 Key Player Strategies
12.5 Company Profiles
12.5.1 Avery Dennison Corporation
12.5.1.1 Company Overview
12.5.1.2 Product Portfolio
12.5.1.3 Demographic Reach and Achievements
12.5.1.4 Certifications
12.5.2 Chandler Signs, LLC
12.5.2.1 Company Overview
12.5.2.2 Product Portfolio
12.5.2.3 Demographic Reach and Achievements
12.5.2.4 Certifications
12.5.3 Sign Solutions USA
12.5.3.1 Company Overview
12.5.3.2 Product Portfolio
12.5.3.3 Demographic Reach and Achievements
12.5.3.4 Certifications
12.5.4 James Printing & Signs
12.5.4.1 Company Overview
12.5.4.2 Product Portfolio
12.5.4.3 Demographic Reach and Achievements
12.5.4.4 Certifications
12.5.5 Design Communications Ltd.
12.5.5.1 Company Overview
12.5.5.2 Product Portfolio
12.5.5.3 Demographic Reach and Achievements
12.5.5.4 Certifications
12.5.6 Signs Express
12.5.6.1 Company Overview
12.5.6.2 Product Portfolio
12.5.6.3 Demographic Reach and Achievements
12.5.6.4 Certifications
12.5.7 XpressMyself.com LLC (SmartSign)
12.5.7.1 Company Overview
12.5.7.2 Product Portfolio
12.5.7.3 Demographic Reach and Achievements
12.5.7.4 Certifications
12.5.8 OUTFRONT Media Inc.
12.5.8.1 Company Overview
12.5.8.2 Product Portfolio
12.5.8.3 Demographic Reach and Achievements
12.5.8.4 Certifications
12.5.9 Southwest Signs and Graphics
12.5.9.1 Company Overview
12.5.9.2 Product Portfolio
12.5.9.3 Demographic Reach and Achievements
12.5.9.4 Certifications
12.5.10 Thryv, Inc.
12.5.10.1 Company Overview
12.5.10.2 Product Portfolio
12.5.10.3 Demographic Reach and Achievements
12.5.10.4 Certifications
12.5.11 Others

Companies Mentioned

  • Avery Dennison Corporation
  • Chandler Signs, LLC
  • Sign Solutions USA
  • James Printing & Signs
  • Design Communications Ltd.
  • Signs Express
  • XpressMyself.com LLC (SmartSign)
  • OUTFRONT Media Inc.
  • Southwest Signs and Graphics
  • Thryv, Inc.

Table Information