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AI in Sports Market Size, Share & Trends Analysis Report by Offerings (Solution, Services), Technology (Gen AI, Other AI), Sports Type (Individual, Team Sports, Esports), and Region with Growth Forecasts, 2025-2030

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    Report

  • 100 Pages
  • May 2025
  • Region: Global
  • Grand View Research
  • ID: 6098054
The AI in Sports Market was valued at USD 8.91 billion in 2024, and is projected to reach USD 27.62 billion by 2030, rising at a CAGR of 21.10%. The market growth is driven by the rising use of AI-driven technologies by sports organizations to boost performance, streamline training, and elevate fan engagement.

Major growth factors include AI’s capability to process large volumes of data, deliver real-time insights, and automate various tasks, thereby enhancing decision-making and operational efficiency. Artificial intelligence (AI) is also making an impact beyond the field, playing a role in areas like sports marketing, analytics, reporting, and performance evaluation. For instance, writing tools powered by AI are helping coaches to document training sessions more effectively, while sports journalists are using AI to generate match reports.

Recent market trends highlight the growing use of AI for athlete monitoring, performance evaluation, injury prevention, and enhancing fan experiences through virtual and augmented reality. Emerging opportunities in the AI sports market include expanding its application to areas like player search and development, integrating AI with wearable devices, and creating AI-driven platforms for sports betting and gaming. For instance, in December 2023, Intel introduced the ai.io platform and aiScout app, which enables athletes globally to showcase their skills, helping clubs to discover inaccessible talent. It also enhances performance analysis and injury prevention, transforming research and player development.

The increasing use of AI-powered analytics platforms is also significantly fueling the growth of AI in sports industry. These tools provide valuable insights into team dynamics, player performance, and opponents’ strategies. AI algorithms excel at processing a variety of data sources, such as video footage, player-tracking information, and data from wearable sensors. By analyzing these datasets, AI can detect patterns or irregularities that might be missed by human observation. This helps teams and coaches make more informed decisions and gain a competitive edge.

Global AI In Sports Market Report Segmentation

This report forecasts revenue growth at the global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2018 to 2030. For this study, the analyst has segmented the global AI in sports market report based on offering, technology, sports type, and region:

Offering Outlook (Revenue, USD Million, 2018-2030)

  • Solution
  • Services

Technology Outlook (Revenue, USD Million, 2018-2030)

  • Gen AI
  • Other AI

Sports Type Outlook (Revenue, USD Million, 2018-2030)

  • Individual
  • Team Sports
  • Esports

Regional Outlook (Revenue, USD Million, 2018-2030)

  • North America
  • U.S.
  • Canada
  • Mexico
  • Europe
  • UK
  • Germany
  • France
  • Asia-Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Latin America
  • Brazil
  • Middle East and Africa (MEA)
  • KSA
  • UAE
  • South Africa

This report addresses:

  • Market intelligence to enable effective decision-making
  • Market estimates and forecasts from 2018 to 2030
  • Growth opportunities and trend analyses
  • Segment and regional revenue forecasts for market assessment
  • Competition strategy and market share analysis
  • Product innovation listings for you to stay ahead of the curve

Why Should You Buy This Report?

  • Comprehensive Market Analysis: Gain detailed insights into the market across major regions and segments.
  • Competitive Landscape: Explore the market presence of key players.
  • Future Trends: Discover the pivotal trends and drivers shaping the future of the market.
  • Actionable Recommendations: Utilize insights to uncover new revenue streams and guide strategic business decisions.

This product will be delivered within 1-3 business days.

Table of Contents

Chapter 1. Methodology and Scope
1.1. Market Segmentation and Scope
1.2. Research Methodology
1.2.1. Information Procurement
1.3. Information or Data Analysis
1.4. Methodology
1.5. Research Scope and Assumptions
1.6. Market Formulation & Validation
1.7. Country-Based Segment Share Calculation
1.8. List of Data Sources
Chapter 2. Executive Summary
2.1. Market Outlook
2.2. Segment Outlook
2.3. Competitive Insights
Chapter 3. AI in Sports Market Variables, Trends, & Scope
3.1. Market Lineage Outlook
3.2. Market Dynamics
3.2.1. Market Driver Analysis
3.2.2. Market Restraint Analysis
3.2.3. Industry Challenge
3.3. AI in Sports Market Analysis Tools
3.3.1. Industry Analysis - Porter’s
3.3.1.1. Bargaining power of the suppliers
3.3.1.2. Bargaining power of the buyers
3.3.1.3. Threats of substitution
3.3.1.4. Threats from new entrants
3.3.1.5. Competitive rivalry
3.3.2. PESTEL Analysis
3.3.2.1. Political landscape
3.3.2.2. Economic and Social landscape
3.3.2.3. Technological landscape
3.4. Pain Point Analysis
Chapter 4. AI in Sports Market: Offering Estimates & Trend Analysis
4.1. Segment Dashboard
4.2. AI in Sports market: Offering Movement Analysis, 2022 & 2030 (USD Million)
4.3. Solution
4.3.1. Solution Market Revenue Estimates and Forecasts, 2018-2030 (USD Million)
4.4. Services
4.4.1. Services Market Revenue Estimates and Forecasts, 2018-2030 (USD Million)
Chapter 5. AI in Sports Market: Technology Estimates & Trend Analysis
5.1. Segment Dashboard
5.2. AI in Sports market: Technology Movement Analysis, 2022 & 2030 (USD Million)
5.3. Gen AI
5.3.1. Gen AI in Sports market Revenue Estimates and Forecasts, 2018-2030 (USD Million)
5.4. Other AI
5.4.1. Other AI in Sports market: Revenue Estimates and Forecasts, 2018-2030 (USD Million)
Chapter 6. AI in Sports Market: Sports Type Estimates & Trend Analysis
6.1. Segment Dashboard
6.2. AI in Sports market: Sports Type Movement Analysis, 2022 & 2030 (USD Million)
6.3. Individual
6.3.1. Individual AI in Sports market Revenue Estimates and Forecasts, 2018-2030 (USD Million)
6.4. Team Sports
6.4.1. Team Sports AI in Sports market: Revenue Estimates and Forecasts, 2018-2030 (USD Million)
6.5. Esports
6.5.1. Esports AI in Sports market: Revenue Estimates and Forecasts, 2018-2030 (USD Million)
Chapter 7. AI in Sports Market: Regional Estimates & Trend Analysis
7.1. AI in Sports Market Share, By Region, 2022 & 2030 (USD Million)
7.2. North America
7.2.1. North America AI in Sports market Estimates and Forecasts, 2018-2030 (USD Million)
7.2.2. U.S.
7.2.2.1. U.S. AI in Sports market Estimates and Forecasts, 2018-2030 (USD Million)
7.2.3. Canada
7.2.3.1. Canada AI in Sports market Estimates and Forecasts, 2018-2030 (USD Million)
7.2.4. Mexico
7.2.4.1. Mexico AI in Sports market Estimates and Forecasts, 2018-2030 (USD Million)
7.3. Europe
7.3.1. Europe AI in Sports market Estimates and Forecasts, 2018-2030 (USD Million)
7.3.2. UK
7.3.2.1. UKE sports AI in Sports market Estimates and Forecasts, 2018-2030 (USD Million)
7.3.3. Germany
7.3.3.1. Germany AI in Sports market Estimates and Forecasts, 2018-2030 (USD Million)
7.3.4. France
7.3.4.1. France AI in Sports market Estimates and Forecasts, 2018-2030 (USD Million)
7.4. Asia Pacific
7.4.1. Asia Pacific AI in Sports market Estimates and Forecasts, 2018-2030 (USD Million)
7.4.2. China
7.4.2.1. China AI in Sports market Estimates and Forecasts, 2018-2030 (USD Million)
7.4.3. Japan
7.4.3.1. Japan AI in Sports market Estimates and Forecasts, 2018-2030 (USD Million)
7.4.4. India
7.4.4.1. India AI in Sports market Estimates and Forecasts, 2018-2030 (USD Million)
7.4.5. South Korea
7.4.5.1. South Korea AI in Sports market Estimates and Forecasts, 2018-2030 (USD Million)
7.4.6. Australia
7.4.6.1. Australia AI in Sports market Estimates and Forecasts, 2018-2030 (USD Million)
7.5. Latin America
7.5.1. Latin America AI in Sports market Estimates and Forecasts, 2018-2030 (USD Million)
7.5.2. Brazil
7.5.2.1. Brazil AI in Sports market Estimates and Forecasts, 2018-2030 (USD Million)
7.6. Middle East and Africa
7.6.1. Middle East and Africa AI in Sports market Estimates and Forecasts, 2018-2030 (USD Million)
7.6.2. South Africa
7.6.2.1. South Africa AI in Sports market Estimates and Forecasts, 2018-2030 (USD Million)
7.6.3. UAE
7.6.3.1. UAE AI in Sports market Estimates and Forecasts, 2018-2030 (USD Million)
7.6.4. KSA
7.6.4.1. KSA AI in Sports market Estimates and Forecasts, 2018-2030 (USD Million)
Chapter 8. Competitive Landscape
8.1. Company Categorization
8.2. Company Market Positioning
8.3. Participant’s Overview
8.4. Financial Performance
8.5. Product Benchmarking
8.6. Company Heat Map Analysis
8.7. Strategy Mapping
8.8. Company Profiles/Listing
8.8.1. International Business Machines Corporation (IBM)
8.8.1.1. Participant’s Overview
8.8.1.2. Financial Performance
8.8.1.3. Product Benchmarking
8.8.1.4. Recent Developments
8.8.2. Microsoft
8.8.2.1. Participant’s Overview
8.8.2.2. Financial Performance
8.8.2.3. Product Benchmarking
8.8.2.4. Recent Developments
8.8.3. Catapult
8.8.3.1. Participant’s Overview
8.8.3.2. Financial Performance
8.8.3.3. Product Benchmarking
8.8.3.4. Recent Developments
8.8.4. SAP SE or an SAP affiliate company
8.8.4.1. Participant’s Overview
8.8.4.2. Financial Performance
8.8.4.3. Product Benchmarking
8.8.4.4. Recent Developments
8.8.5. SAS Institute Inc.
8.8.5.1. Participant’s Overview
8.8.5.2. Financial Performance
8.8.5.3. Product Benchmarking
8.8.5.4. Recent Developments
8.8.6. Oracle
8.8.6.1. Participant’s Overview
8.8.6.2. Financial Performance
8.8.6.3. Product Benchmarking
8.8.6.4. Recent Developments
8.8.7. Sportradar AG
8.8.7.1. Participant’s Overview
8.8.7.2. Financial Performance
8.8.7.3. Product Benchmarking
8.8.7.4. Recent Developments
8.8.8. Pixellot
8.8.8.1. Participant’s Overview
8.8.8.2. Financial Performance
8.8.8.3. Product Benchmarking
8.8.8.4. Recent Developments
8.8.9. SwingVision Inc.
8.8.9.1. Participant’s Overview
8.8.9.2. Financial Performance
8.8.9.3. Product Benchmarking
8.8.9.4. Recent Developments
8.8.10. Zone7 Technologies Inc.
8.8.10.1. Participant’s Overview
8.8.10.2. Financial Performance
8.8.10.3. Product Benchmarking
8.8.10.4. Recent Developments
List of Tables
Table 1 Global AI in Sports market by offering, 2018-2030 (USD Million)
Table 2 Global AI in Sports market by technology, 2018-2030 (USD Million)
Table 3 Global AI in Sports market by sports type, 2018-2030 (USD Million)
Table 4 Global AI in Sports market by region, 2018-2030 (USD Million)
Table 5 North America AI in Sports market by country, 2018-2030 (USD Million)
Table 6 Europe AI in Sports market by country, 2018-2030 (USD Million)
Table 7 Asia Pacific AI in Sports market by country, 2018-2030 (USD Million)
Table 8 Latin America AI in Sports market by country, 2018-2030 (USD Million)
Table 9 MEA AI in Sports market by country, 2018-2030 (USD Million)
Table 10 Key companies launching new products/services
Table 11 Key companies engaged in mergers & acquisitions
Table 12 Key companies engaged in Research & development
Table 13 Key Companies engaged in expansion
List of Figures
Figure 1 AI in Sports market segmentation
Figure 2 Market research process
Figure 3 Information procurement
Figure 4 Primary research pattern
Figure 5 Market research approaches
Figure 6 Market formulation & validation
Figure 7 AI in Sports market snapshot
Figure 8 AI in Sports market segment snapshot
Figure 9 AI in Sports market competitive landscape snapshot
Figure 10 Market driver impact analysis
Figure 11 Market restraint impact analysis
Figure 12 AI in Sports market: Offering outlook key takeaways (USD Million)
Figure 13 AI in Sports market: Offering movement analysis 2024 & 2030 (USD Million)
Figure 14 Solution AI in Sports market revenue estimates and forecasts, 2018-2030 (USD Million)
Figure 15 Services AI in Sports market revenue estimates and forecasts, 2018-2030 (USD Million)
Figure 16 AI in Sports market: Technology outlook key takeaways (USD Million)
Figure 17 AI in Sports market: Technology movement analysis 2024 & 2030 (USD Million)
Figure 18 Gen AI in Sports market revenue estimates and forecasts, 2018-2030 (USD Million)
Figure 19 Other AI in Sports market revenue estimates and forecasts, 2018-2030 (USD Million)
Figure 20 AI in Sports market: Sports Type outlook key takeaways (USD Million)
Figure 21 AI in Sports market: Sports Type movement analysis 2024 & 2030 (USD Million)
Figure 22 Individual AI in Sports market revenue estimates and forecasts, 2018-2030 (USD Million)
Figure 23 Team Sports AI in Sports market revenue estimates and forecasts, 2018-2030 (USD Million)
Figure 24 Esports AI in Sports market revenue estimates and forecasts, 2018-2030 (USD Million)
Figure 25 Regional marketplace: Key takeaways
Figure 26 AI in Sports market: Regional outlook, 2024 & 2030 (USD Million)
Figure 27 North America AI in Sports market estimates and forecasts, 2018-2030 (USD Million)
Figure 28 U.S. AI in Sports market estimates and forecasts, 2018-2030 (USD Million)
Figure 29 Canada AI in Sports market estimates and forecasts, 2018-2030 (USD Million)
Figure 30 Mexico AI in Sports market estimates and forecasts, 2018-2030 (USD Million)
Figure 31 Europe AI in Sports market estimates and forecasts, 2018-2030 (USD Million)
Figure 32 UK AI in Sports market estimates and forecasts, 2018-2030 (USD Million)
Figure 33 Germany AI in Sports market estimates and forecasts, 2018-2030 (USD Million)
Figure 34 France AI in Sports market estimates and forecasts, 2018-2030 (USD Million)
Figure 35 Asia Pacific AI in Sports market estimates and forecasts, 2018-2030 (USD Million)
Figure 36 China AI in Sports market estimates and forecasts, 2018-2030 (USD Million)
Figure 37 Japan AI in Sports market estimates and forecasts, 2018-2030 (USD Million)
Figure 38 India AI in Sports market estimates and forecasts, 2018-2030 (USD Million)
Figure 39 South Korea AI in Sports market estimates and forecasts, 2018-2030 (USD Million)
Figure 40 Australia AI in Sports market estimates and forecasts, 2018-2030 (USD Million)
Figure 41 Latin America AI in Sports market estimates and forecasts, 2018-2030 (USD Million)
Figure 42 Brazil AI in Sports market estimates and forecasts, 2018-2030 (USD Million)
Figure 43 MEA AI in Sports market estimates and forecasts, 2018-2030 (USD Million)
Figure 44 KSA AI in Sports market estimates and forecasts, 2018-2030 (USD Million)
Figure 45 UAE AI in Sports market estimates and forecasts, 2018-2030 (USD Million)
Figure 46 South Africa AI in Sports market estimates and forecasts, 2018-2030 (USD Million)
Figure 47 Company Categorization
Figure 48 Company Market Positioning
Figure 49 Strategy framework

Companies Mentioned

The major companies featured in this AI in Sports market report include:
  • International Business Machines Corporation (IBM)
  • Microsoft
  • Catapult
  • SAP SE or an SAP affiliate company
  • SAS Institute Inc.
  • Oracle
  • Sportradar AG
  • Pixellot
  • SwingVision Inc.
  • Zone7 Technologies Inc.

Table Information