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The automotive motor industry is a crucial and dynamic sector within the broader automotive landscape, driving the performance, efficiency, and functionality of vehicles across categories - from passenger cars and commercial trucks to electric vehicles and hybrid models. At its core, the industry focuses on the production and development of motors that power various mechanical and electrical systems in vehicles. These motors range from traditional internal combustion engine (ICE) starter motors and alternators to advanced electric drive motors that are at the heart of electric vehicles (EVs). This report comes with 10% free customization, enabling you to add data that meets your specific business needs.
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As the global automotive market experiences rapid transformation driven by stringent emission regulations, technological innovation, and consumer demand for cleaner and more efficient mobility, the automotive motor segment has emerged as a focal point for innovation and investment. A significant shift in the automotive motor industry is the transition from ICE-powered vehicles to electrified alternatives, including EVs, hybrids, and plug-in hybrids. This shift is creating an explosive demand for electric motors, which are essential for vehicle propulsion in these models. Unlike traditional ICE components, electric motors provide smoother acceleration, higher torque at low speeds, and far greater energy efficiency.
Leading automakers and suppliers are heavily investing in research and development to design motors that are smaller, lighter, more powerful, and energy-efficient, helping to extend driving range and enhance overall vehicle performance. Permanent magnet synchronous motors (PMSMs), induction motors, and switched reluctance motors are among the most widely used motor types in EV applications, each offering unique advantages depending on the use case and design preferences.
According to the research report “Global Automotive Motor Market Outlook, 2030” the global Automotive Motor market is projected to reach market size of USD 54.29 Billion by 2030 increasing from USD 38.60 Billion in 2024, growing with 5.97% CAGR by 2025-30.In addition to propulsion, automotive motors are extensively used in auxiliary systems that contribute to vehicle comfort, safety, and automation. These include power windows, power seats, windshield wipers, cooling fans, fuel pumps, and increasingly, motors that support advanced driver-assistance systems (ADAS) and autonomous functions.
As vehicles become more complex and feature-rich, the number of electric motors per vehicle is rising substantially, further fueling demand across the industry. Moreover, with the growth of the premium and luxury vehicle segments, which are equipped with enhanced features such as automated tailgates, adaptive lighting systems, and electronically controlled suspension, the importance of high-performance motors has become even more pronounced. Geographically, the automotive motor industry is seeing growth in both mature and emerging markets. North America and Europe remain key players due to their strong manufacturing bases and ongoing transition toward electrification.
However, Asia-Pacific - particularly China, Japan, and South Korea - leads in terms of volume and innovation, propelled by aggressive EV adoption policies, supportive government incentives, and homegrown giants like BYD, Toyota, and Hyundai. China, in particular, has become a global hub for EV motor production, backed by a vertically integrated supply chain and an expanding network of EV manufacturers.
Market Drivers
- Electrification of Vehicles: The global shift toward electric vehicles (EVs) is a transformative driver in the automotive motor industry. As governments push for lower carbon emissions and consumers demand sustainable alternatives, automakers are rapidly adopting electric powertrains. This has significantly increased the demand for high-performance electric motors, which are central to EV propulsion systems. From compact city EVs to heavy-duty electric trucks, motors are required to be efficient, lightweight, and scalable - fueling continuous innovation and growth in the motor segment.
- Increased Vehicle Automation and Comfort Features: Modern vehicles are packed with advanced features - such as automated seats, adaptive cruise control, and electric sunroofs - all of which rely on small, precise electric motors. With rising consumer expectations for comfort, convenience, and safety, the number of motors per vehicle is increasing. Additionally, autonomous driving technologies require motors for sensor actuation, steering, and braking systems. This proliferation of applications is creating strong and sustained demand for both propulsion and auxiliary automotive motors.
Market Challenges
- Supply Chain Disruptions and Raw Material Dependency: The automotive motor industry, particularly the electric motor segment, depends heavily on critical materials like rare earth metals (e.g., neodymium and dysprosium). Many of these materials are sourced from a limited number of countries, making the supply chain highly vulnerable to geopolitical tensions, trade restrictions, and price volatility. This dependency not only affects production stability but also creates cost pressures on manufacturers.
- Thermal Management and Efficiency Constraints: As motors are pushed to deliver higher torque and power density in smaller footprints, managing heat becomes a serious challenge. Overheating can lead to reduced efficiency, motor degradation, and safety risks. Designing motors that can operate efficiently at higher loads and in varied environmental conditions, without excessive cooling systems, remains a key technical hurdle in both electric and hybrid vehicle platforms.
Market Trends
- Integration of Smart Motor Technologies: Motors with embedded sensors and control systems are becoming more common, enabling real-time diagnostics, predictive maintenance, and improved performance tuning. These "smart" motors are especially valuable in electric and autonomous vehicles, where system feedback and optimization are critical. This trend is accelerating the fusion of hardware with AI and IoT technologies in the automotive domain.
- Development of Rare-Earth-Free and Sustainable Motor Designs: To address environmental concerns and resource constraints, manufacturers are exploring motor technologies that minimize or eliminate the use of rare earth elements. Advances in ferrite magnet motors, induction motors, and switched reluctance motors are paving the way for more sustainable production. Additionally, recycling initiatives and closed-loop systems for motor components are gaining traction, aligning with broader ESG (Environmental, Social, Governance) goals in the automotive industry.
Brushed DC motors continue to dominate many segments of the automotive motor market primarily because of their affordability, simplicity, and long-standing integration into vehicle subsystems. These motors operate on a straightforward design that includes brushes and a commutator, making them easy to control with basic electronics and cost-effective to produce at scale. In traditional internal combustion engine (ICE) vehicles, brushed DC motors are widely used in various low to medium power auxiliary functions such as window regulators, windshield wipers, seat adjustments, fuel pumps, HVAC blowers, and mirror actuators.
Their reliability in these applications, combined with well-established manufacturing processes, makes them a practical choice for automakers, especially in cost-sensitive markets. Although brushless motors are gaining popularity in newer electric and hybrid vehicles, brushed DC motors remain prevalent in legacy systems and continue to be the preferred option where precision control and high efficiency are not the top priority. Their ability to deliver consistent torque at low speeds and function efficiently under intermittent use further strengthens their relevance in the current automotive ecosystem, ensuring their continued presence in vehicle designs, particularly in entry-level and mid-range models.
Non-electric vehicles are leading the automotive motor market due to their dominant share in the global vehicle fleet and widespread use of multiple electric motors for auxiliary functions.
Despite the rapid growth of electric vehicles (EVs), non-electric vehicles - primarily those powered by internal combustion engines (ICEs) and hybrids - still account for the vast majority of vehicles on the road, especially in developing markets and rural areas where EV infrastructure is limited. These vehicles rely heavily on a wide array of electric motors for auxiliary and comfort-related functions, such as power steering, window lifts, windshield wipers, HVAC systems, fuel pumps, and seat adjustments. Unlike EVs that centralize motor usage for propulsion, non-electric vehicles typically deploy numerous smaller motors throughout the vehicle, creating a substantial cumulative demand.
The affordability, mature production ecosystem, and long lifecycle of ICE vehicles make them particularly attractive in cost-sensitive regions, thereby ensuring continued dominance in terms of unit sales and motor integration. Moreover, manufacturers have optimized the use of compact electric motors in non-electric platforms over decades, making their inclusion standard practice in vehicle design. This extensive and established integration ensures that non-electric vehicles continue to lead the automotive motor market, not because they use the largest motors, but because they use the most across a broad spectrum of applications.
OEMs (Original Equipment Manufacturers) are leading the automotive motor market because they integrate electric motors directly into new vehicle designs, ensuring consistent, large-scale demand driven by mass production and technological advancement.
Original Equipment Manufacturers (OEMs) dominate the automotive motor market primarily due to their role as the primary producers of vehicles, incorporating electric motors during the design and manufacturing phases of both conventional and electric vehicles. OEMs are responsible for embedding a wide range of electric motors across vehicle platforms - ranging from small auxiliary motors used in power windows, mirrors, and HVAC systems to high-performance traction motors in hybrid and battery electric vehicles (BEVs). As the automotive industry transitions towards electrification, OEMs are investing heavily in advanced motor technologies to improve efficiency, power density, and thermal management.
This not only enhances vehicle performance and energy use but also ensures that new-generation vehicles meet increasingly stringent regulatory standards related to emissions and fuel economy. Furthermore, OEMs benefit from long-standing relationships with Tier 1 and Tier 2 suppliers, allowing them to secure high-quality components at scale, optimize motor integration, and maintain control over design specifications and innovation.
With their ability to drive large-scale production, set industry trends, and adopt cutting-edge technologies, OEMs continue to lead the market, outpacing the aftermarket and third-party manufacturers in both volume and value of electric motor demand. Their central role in shaping the future of mobility ensures that their leadership in the automotive motor market remains strong and enduring.
Asia-Pacific (APAC) is leading the automotive motor market due to its massive vehicle production capacity, growing adoption of electric vehicles, and strong manufacturing ecosystem for automotive components.
The Asia-Pacific (APAC) region leads the automotive motor market primarily because it houses some of the world's largest automobile manufacturing hubs, including China, Japan, South Korea, and India. These countries collectively account for a significant share of global vehicle production, spanning both conventional and electric vehicles. China, in particular, is the largest automobile market and is rapidly accelerating its push toward electric mobility through government incentives, massive investments in EV infrastructure, and aggressive electrification policies. This surge in EV production naturally drives up demand for advanced traction motors and other electric motor applications.
Moreover, APAC benefits from a dense network of component manufacturers and suppliers who specialize in electric motor production, benefiting from economies of scale, lower labor costs, and technological expertise. The region also shows strong consumer demand for technologically advanced and feature-rich vehicles, further fueling the need for motors used in comfort, safety, and infotainment systems. Additionally, domestic automakers and OEMs in APAC are increasingly focusing on vertical integration of motor production, enhancing supply chain resilience and reducing dependence on imports.
- In June 2024, Nidec Corporation announced the development of a new air suspension motor by Nidec Motor (Dalian) Limited, the company’s Chinese branch. The new motor is claimed to feature a compact design, high power, long lifetime, and quick start & response time.
- In August 2023, MAHLE announced the development of a “perfect motor” by leveraging the strengths of superior continuous torque (SCT) and magnet-free contactless transmitter (MCT) electric motors. The new system is expected to deliver continuous high peak power, contactless power transmission, and other combined benefits. The solution was showcased at the IAA Mobility event held in Munich in September 2023 and is expected to advance market expansion.
Considered in this report
- Historic Year: 2019
- Base year: 2024
- Estimated year: 2025
- Forecast year: 2030
Aspects covered in this report
- Automotive Motors Market with its value and forecast along with its segments
- Various drivers and challenges
- On-going trends and developments
- Top profiled companies
- Strategic recommendation
- Brushed DC Motor
- Brushless DC Motor
- Stepper Motor
- Traction Motor
- Electric Vehicle
- Non-electric Vehicle
- HVAC
- Engine
- Safety and Security
- Others
- OEM
- Aftermarket
The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analyzing the government generated reports and databases.After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources.
Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to this industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.Table of Contents
1. Executive Summary5. Economic /Demographic Snapshot13. Strategic Recommendations15. Disclaimer
2. Market Dynamics
3. Research Methodology
4. Market Structure
6. Global Automotive Motors Market Outlook
7. North America Automotive Motors Market Outlook
8. Europe Automotive Motors Market Outlook
9. Asia-Pacific Automotive Motors Market Outlook
10. South America Automotive Motors Market Outlook
11. Middle East & Africa Automotive Motors Market Outlook
12. Competitive Landscape
14. Annexure
List of Figures
List of Tables
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Siemens AG
- Toshiba Corporation
- AMETEK, Inc.
- Zeppelin-Stiftung
- Regal Beloit Corporation
- Maxon Motor AG
- Johnson Electric Holdings Limited
- Valeo S.A.
- Mitsubishi Electric Corporation
- MAHLE GmbH
- ABB Ltd
- BorgWarner Inc.
- Nidec Corporation
- MinebeaMitsumi Inc.
- Robert Bosch Stiftung GmbH
- Oriental Motor Co., Ltd.
- Faulhaber Group
- Continental AG
- Lin Engineering
- Sanyo Denki Co., Ltd.
Table Information
Report Attribute | Details |
---|---|
No. of Pages | 200 |
Published | May 2025 |
Forecast Period | 2024 - 2030 |
Estimated Market Value ( USD | $ 38.6 Billion |
Forecasted Market Value ( USD | $ 54.29 Billion |
Compound Annual Growth Rate | 5.9% |
Regions Covered | Global |