+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)
New

China Eye Make-Up Market Size, Growth and Forecast Analytics, 2023-2028

  • PDF Icon

    Report

  • 30 Pages
  • June 2025
  • Region: China
  • GlobalData
  • ID: 6101157
China Eye Make-Up (Make-Up) Market Size, Growth and Forecast Analytics, 2023-2028 is a broad level market review of Eye Make-Up market in China.

Eye Make-Up - includes both female use and specific make-ups for men. Covers all eyeliner, eye shadows, mascara, eye glosses and brow liners.

Eye Make-Up market in China registered a positive compound annual growth rate (CAGR) of 2.65% during the period 2018 to 2023 with a sales value of CNY 9.28 billion in 2023, an increase of 8.79% over 2022. The market achieved its strongest performance in 2019, when it grew by 10.28% over its previous year and its weakest performance in 2022, when it fell by -14.05% over 2021. The fastest growing segment of the Eye Make-Up market in China between the year 2018 and 2023 was Eyeliner which registered a CAGR of 3.20%. The weakest performing segment of the market was Other Eye Make-Up with a CAGR of 2.13%. In 2023 Mascara segment in China Eye Make-Up market accounted for a major share of 35.65%, while Eyeliner stood in second position representing 32.04% of the market's 2023 share.

The research handbook provides up-to-date market size data for period 2018-2023 and illustrative forecast to 2028, covering key market aspects like Sales Value and Volume for Eye Make-Up and its variants Eyeliner, Eyeshadow, Mascara & Other Eye Make-Up.

Furthermore, the research handbook details out Sales Value and Volume for top brands for the year 2020 to 2023 and overall market sales by Distribution Channel (Dollar Stores, Variety Store & General Merchandise Retailers, Cash & Carries and Warehouse Clubs, Convenience Stores & Gas Stations, Department Stores, Drug Stores & Pharmacies, Chemists/Pharmacies, Parapharmacies/Drugstores, eRetailers, Food & Drinks Specialists, Health & Beauty Stores, Hypermarkets & Supermarkets, Direct Sellers, Others, On Trade, Vending Machines, Other Specialist Retailers, Tobacco Specialists) where ever applicable.

Due to on going large scale uncertainties in the market the research handbook acts as an essential tool for companies active or planning to venture in to China's Eye Make-Up (Make-Up) market. The comprehensive statistics within the research handbook provides insight into the operating environment of the market and also ensures right business decision making based on historical trends and industry model based forecasting.

Sales Values in the handbook are depicted in USD ($) and local currency of country and Volumes are represented in M Units.

*Note: Certain content / sections in the research handbook may be removed or altered based on the availability and relevance of data.

Scope

  • Overall Eye Make-Up (Make-Up) market value and volume analytics with growth analysis from 2018 to 2028.
  • Value and Volume terms for the top brands.
  • Distribution channel sales analytics from 2020-2023.

Reasons to Buy

  • Get access to authoritative and granular data on the Eye Make-Up (Make-Up) market and fill in the gaps in understanding of trends and the components of change behind them.
  • Enhance your understanding of the market to update your strategic and tactical plans based on volume and value changes, brand dynamics and distribution trends.
  • Analyze the components of change in the market by looking at historic and future growth patterns.
  • Use the data to understand future patterns of the market trends from winners and losers to category dynamics and thereby quickly and easily identify the key areas in which you want to compete in the future.

Table of Contents

1 Eye Make-Up Market Overview
2 China Eye Make-Up Market Analytics, 2018-28
2.1 Eye Make-Up Value Analytics, 2018-28
2.1.1 Eye Make-Up Market by Value, 2018-28
2.1.2 Eye Make-Up Market Value by Segments, 2018-28
2.2 Eye Make-Up Volume Analytics, 2018-28
2.2.1 Eye Make-Up Market by Volume, 2018-28
2.2.2 Eye Make-Up Market Volume by Segments, 2018-28
3 China Eye Make-Up Market Analytics, by Segment 2018-28
3.1 Eyeliner Analytics, 2018-28
3.1.1 Eyeliner Market by Value, 2018-28
3.1.2 Eyeliner Market by Volume, 2018-28
3.2 Eyeshadow Analytics, 2018-28
3.2.1 Eyeshadow Market by Value, 2018-28
3.2.2 Eyeshadow Market by Volume, 2018-28
3.3 Mascara Analytics, 2018-28
3.3.1 Mascara Market by Value, 2018-28
3.3.2 Mascara Market by Volume, 2018-28
3.4 Other Eye Make-Up Analytics, 2018-28
3.4.1 Other Eye Make-Up Market by Value, 2018-28
3.4.2 Other Eye Make-Up Market by Volume, 2018-28
4 China Eye Make-Up Brand Analytics by Value, 2020-23
4.1 Eye Make-Up Brand Analytics by Value, 2020-23
5 China Eye Make-Up Distribution Channel Analytics by Value, 2020-23
5.1 Eye Make-Up Distribution Channel Analytics by value, 2020-23
6 Appendix
6.1 Definitions
6.1.1 Category Definitions
6.1.2 Distribution Channel Definitions
6.1.3 Volume Units and Aggregations
6.1.4 CAGR Definition and Calculation
6.1.5 Graphical representation of Brands
6.1.6 Exchange Rates
6.1.7 Methodology Summary
6.2 About the Analyst
6.3 Disclaimer
List of Tables
Table 1: China Eye Make-Up Market Value (CNY m) and Growth (Y-o-Y), 2018-28
Table 2: China Eye Make-Up Market Value (CNY m) and Growth (Y-o-Y), 2018-28
Table 3: China Eye Make-Up Market Value (USD m) and Growth (Y-o-Y), 2018-28
Table 4: China Eye Make-Up Market Value (CNY m) by Segments, 2018-23
Table 5: China Eye Make-Up Market Value (CNY m) by Segments, 2023-28
Table 6: China Eye Make-Up Market Value (USD m) by Segments, 2018-20
Table 7: China Eye Make-Up Market Value (USD m) by Segments, 2023-28
Table 8: China Eye Make-Up Market Volume (Units m) and Growth (Y-o-Y), 2018-28
Table 9: China Eye Make-Up Market Volume (Units m) by Segments, 2018-20
Table 10: China Eye Make-Up Market Volume (Units m) by Segments, 2023-28
Table 11: China Eyeliner Market by Value (CNY m), 2018-28
Table 12: China Eyeliner Market by Value (USD m), 2018-28
Table 13: China Eyeliner Market by Volume (Units m), 2018-28
Table 14: China Eyeshadow Market by Value (CNY m), 2018-28
Table 15: China Eyeshadow Market by Value (USD m), 2018-28
Table 16: China Eyeshadow Market by Volume (Units m), 2018-28
Table 17: China Mascara Market by Value (CNY m), 2018-28
Table 18: China Mascara Market by Value (USD m), 2018-28
Table 19: China Mascara Market by Volume (Units m), 2018-28
Table 20: China Other Eye Make-Up Market by Value (CNY m), 2018-28
Table 21: China Other Eye Make-Up Market by Value (USD m), 2018-28
Table 22: China Other Eye Make-Up Market by Volume (Units m), 2018-28
Table 23: China Eye Make-Up Market Value by Brands (CNY m), 2020-23
Table 24: China Eye Make-Up Market Value by Brands (USD m), 2020-23
Table 25: China Eye Make-Up Market Value by Distribution Channel (CNY m), 2020-23
Table 26: China Eye Make-Up Market Value by Distribution Channel (USD m), 2020-23
Table 27: Category Definitions - Eye Make-Up Market
Table 28: Distribution Channel Definitions Eye Make-Up Market
Table 29: Volume Units for Eye Make-Up Market
Table 30: China Exchange Rate CNY - USD (Annual Average), 2018-2023
Table 31: China Exchange Rate CNY - USD (Annual Average), 2024-2028 Forecast
List of Figures
Figure 1: China Eye Make-Up Market Value (CNY m) and Growth (Y-o-Y), 2018-28
Figure 2: China Eye Make-Up Market Value (CNY m) by Segments, 2018-28
Figure 3: China Eye Make-Up Market Volume (Units m) and Growth (Y-o-Y), 2018-28
Figure 4: China Eye Make-Up Market Volume (Units m) by Segments, 2018-28
Figure 5: China Eyeliner Market by Value (CNY m), 2018-28
Figure 6: China Eyeliner Market by Volume (Units m), 2018-28
Figure 7: China Eyeshadow Market by Value (CNY m), 2018-28
Figure 8: China Eyeshadow Market by Volume (Units m), 2018-28
Figure 9: China Mascara Market by Value (CNY m), 2018-28
Figure 10: China Mascara Market by Volume (Units m), 2018-28
Figure 11: China Other Eye Make-Up Market by Value (CNY m), 2018-28
Figure 12: China Other Eye Make-Up Market by Volume (Units m), 2018-28
Figure 13: China Eye Make-Up Market Value by Brands (CNY m), 2020-23
Figure 14: China Eye Make-Up Market Value by Distribution Channel (CNY m), 2020-23