Introduction
Mountain e-bikes, designed for off-road cycling with electric assistance, cater to the growing outdoor recreation market, with 100 million cyclists globally (IMBA 2023). The market is driven by rising demand for eco-friendly adventure sports and innovations in battery range and lightweight frames. The global mountain e-bikes market is projected to reach USD 120-240 billion in 2025, with a CAGR of 5%-9% through 2030.Regional Analysis
- North America: The U.S. leads with strong trail networks, while Canada focuses on rugged designs.
- Europe: Germany and France drive growth due to cycling tourism and green policies.
- Asia Pacific: China and Australia grow with adventure sports, while Japan emphasizes premium e-bikes.
- Rest of the World: Brazil expands through outdoor recreation trends.
Propulsion Analysis
- Pedal-assisted: Expected growth of 5.2%-9.2%, driven by fitness-focused riders. Trends focus on battery efficiency.
- Throttle-assisted: Projected growth of 5.0%-9.0%, popular for ease of use in rugged terrains.
Drive Type Analysis
- Belt Drive: Expected growth of 5.3%-9.3%, valued for low maintenance. Trends emphasize durability.
- Chain Drive: Projected growth of 5.0%-9.0%, driven by cost-effectiveness and performance.
Key Market Players
Leading firms include Giant Manufacturing, offering versatile e-bikes; Trek Bicycle Corporation, focusing on performance; Yamaha Motor, Accell Group, Merida Industry, Bulls Bikes USA, Cycling Sports Group, Magnum Electric Bikes, Heybike, Husqvarna E-Bicycles, VAAN ELECTRIC MOTO, Pedego, Polygon Bikes, and RANDRIDE, innovating in battery and frame technology.Porter’s Five Forces Analysis
Threat of New Entrants: Moderate, due to brand loyalty, though innovative startups can enter.Threat of Substitutes: Moderate, as traditional bikes compete, but e-bikes offer assistance.
Bargaining Power of Buyers: Moderate, with riders seeking performance and affordability.
Bargaining Power of Suppliers: Low, due to multiple component providers.
- Competitive Rivalry: High, with competition on range, weight, and design.
Market Opportunities and Challenges
Opportunities: Growing cycling participation (100 million riders) and eco-friendly trends drive demand. Advanced batteries and Asia’s adventure sports growth enhance sales.Challenges: High costs of premium e-bikes limit adoption. Battery supply chain issues pose risks.
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Table of Contents
Chapter 1 Executive SummaryChapter 2 Abbreviation and Acronyms
Chapter 3 Preface
Chapter 4 Market Landscape
Chapter 5 Market Trend Analysis
Chapter 6 Industry Chain Analysis
Chapter 7 Latest Market Dynamics
Chapter 8 Trading Analysis
Chapter 9 Historical and Forecast Mountain E-Bikes Market in North America (2020-2030)
Chapter 10 Historical and Forecast Mountain E-Bikes Market in South America (2020-2030)
Chapter 11 Historical and Forecast Mountain E-Bikes Market in Asia & Pacific (2020-2030)
Chapter 12 Historical and Forecast Mountain E-Bikes Market in Europe (2020-2030)
Chapter 13 Historical and Forecast Mountain E-Bikes Market in MEA (2020-2030)
Chapter 14 Summary For Global Mountain E-Bikes Market (2020-2025)
Chapter 15 Global Mountain E-Bikes Market Forecast (2025-2030)
Chapter 16 Analysis of Global Key Vendors
Tables and Figures
Companies Mentioned
- Giant Manufacturing
- Trek Bicycle Corporation
- Yamaha Motor
- Accell Group
- Merida Industry
- Bulls Bikes USA
- Cycling Sports Group
- Magnum Electric Bikes
- Heybike
- Husqvarna E-Bicycles
- VAAN ELECTRIC MOTO PRIVATE LIMITED
- Pedego
- Polygon Bikes
- RANDRIDE