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Regional Analysis of the Beauty and Personal Care Market: Middle East and North Africa

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    Report

  • 47 Pages
  • June 2025
  • Region: Africa, Middle East
  • BCC Research
  • ID: 6103017
This report provides an in-depth analysis of the beauty and personal care market in the Middle East and North Africa (MENA) region, using 2024 as the base year and offering projections for the forecast period from 2025 to 2030, including estimates of compound annual growth rates (CAGR). It explores various market dimensions such as technological developments, economic conditions and strategic business factors while identifying forces that shape the industry. The report segments the market by product type and distribution channel and provides an assessment of regional trends influencing market growth.

Turkey and Israel have been excluded from the scope of this study, as their beauty and personal care markets are significantly more mature compared with other countries in the region. Including them would have distorted the overall analysis and misrepresented the unique opportunities and challenges present in the less developed MENA markets. By focusing on emerging markets, the report offers a more targeted and relevant perspective for companies looking to expand in the region.

Report Includes
  • An analysis of the beauty and personal care market in the Middle East and North Africa (MENA) region
  • Analyses of market trends, with revenue data from 2024, estimates for 2025 and projected CAGRs through 2030
  • Estimates of the market’s size and revenue growth prospects, accompanied by a market share analysis by product type, distribution channel and country
  • Facts and figures pertaining to current market dynamics, technological advances, regulatory policies, investment trends and prospects, and the impact of macroeconomic factors
  • An assessment of the sustainability trends and developments in the MENA beauty and personal care market

Table of Contents

Chapter 1 Executive Summary
  • Market Outlook
  • Scope of Report
  • Reasons for Doing This Study
  • Market Summary
Chapter 2 MENA Beauty and Personal Care Industry Outlook
  • Global Beauty and Personal Care Market Overview
  • MENA Beauty and Personal Care Market
  • Regulatory Analysis of Beauty and Personal Care Market in MENA
  • Porter’s Five Forces Analysis
Chapter 3 Market Dynamics
  • Market Dynamics
  • Market Drivers
  • Growing Younger Population
  • Increasing Internet Penetration and Rising Social Media Influence
  • Increasing Number of Working Women
  • Growing Demand for Natural and Organic Products
  • Market Restraints
  • Supply Chain Disruption and High Import Dependency
  • Threat of Counterfeit Products
  • Market Opportunities
  • Growing Demand for Men’s Grooming Products
  • Growing Demand for International Brands
  • Increasing Demand for Halal Certified products
Chapter 4 Market Segmentation Analysis
  • Segmentation Breakdown
  • Market Analysis by Product Type
  • Market Analysis by Distribution Channel
Chapter 5 Emerging Markets
  • Saudi Arabia
  • Overview
  • Iran
  • Overview
  • UAE
  • Overview
  • Egypt
  • Overview
  • Morocco
  • Overview
  • Kuwait
  • Overview
  • Rest of MENA Countries
  • Overview
Chapter 6 Competitive Landscape
  • Overview
  • Global Beauty and Personal Care Sector Brands
  • Regional Beauty and Personal Care Sector Brands
  • Recent Developments
  • Concluding Remarks
Chapter 7 Appendix
  • Methodology
  • Sources
  • Abbreviations
List of Tables
Summary Table: MENA Market for Beauty and Personal Care Products, by Country, Through 2030
Table 1: Key Regulations on Beauty and Personal Care Products in the MENA
Table 2: MENA Market for Beauty and Personal Care, by Product Type, Through 2030
Table 3: MENA Market for Beauty and Personal Care, by Distribution Channel, Through 2030
Table 4: Saudi Arabian Market for Beauty and Personal Care, Through 2030
Table 5: Saudi Arabian Market for Beauty and Personal Care, by Product Type, Through 2030
Table 6: Saudi Arabian Market for Beauty and Personal Care, by Distribution Channel, Through 2030
Table 7: Iranian Market for Beauty and Personal Care, Through 2030
Table 8: Iranian Market for Beauty and Personal Care, by Product Type, Through 2030
Table 9: Iranian Market for Beauty and Personal Care, by Distribution Channel, Through 2030
Table 10: UAE Market for Beauty and Personal Care, Through 2030
Table 11: UAE Market for Beauty and Personal Care, by Product Type, Through 2030
Table 12: UAE Market for Beauty and Personal Care, by Distribution Channel, Through 2030
Table 13: Egyptian Market for Beauty and Personal Care, Through 2030
Table 14: Egyptian Market for Beauty and Personal Care, by Product Type, Through 2030
Table 15: Egyptian Market for Beauty and Personal Care, by Distribution Channel, Through 2030
Table 16: Moroccan Market for Beauty and Personal Care, Through 2030
Table 17: Moroccan Market for Beauty and Personal Care, by Product Type, Through 2030
Table 18: Moroccan Market for Beauty & Personal Care, by Distribution Channel, Through 2030
Table 19: Kuwait Market for Beauty and Personal Care, Through 2030
Table 20: Kuwait Market for Beauty and Personal Care, by Product Type, Through 2030
Table 21: Kuwait Market for Beauty and Personal Care, by Distribution Channel, Through 2030
Table 22: Rest of MENA Market for Beauty and Personal Care, Through 2030
Table 23: Rest of MENA Market for Beauty and Personal Care, by Product Type, Through 2030
Table 24: Rest of MENA Market for Beauty and Personal Care, by Distribution Channel, Through 2030
Table 25: Key Global Leaders of Beauty and Personal Care Market
Table 26: Regional Players of Beauty and Personal Care Market
Table 27: Recent Developments in the MENA Beauty and Personal Care Market, 2022-2025
Table 28: Information Sources in this Report
Table 29: Abbreviations Used in this Report
List of Figures
Summary Figure: MENA Market for Beauty and Personal Care Products, by Country, 2024-2030
Figure 1: Global Market for Beauty and Personal Care Products, 2024-2030
Figure 2: Global Market Shares for Beauty and Personal Care, by Region, 2024
Figure 3: Porter’s Five Forces Analysis: MENA Beauty and Personal Care Market
Figure 4: Market Dynamics of Beauty and Personal Care in the MENA Region
Figure 5: Connectivity Based on Mobile Internet Subscribers in the MENA Region, 2023
Figure 6: MENA Market Shares for Beauty and Personal Care, by Product Type, 2024
Figure 7: MENA Market Shares for Beauty and Personal Care, by Distribution Channel, 2024
Figure 8: Saudi Arabian Market Shares for Beauty and Personal Care, by Product Type, 2024
Figure 9: Saudi Arabian Market Shares for Beauty and Personal Care, by Distribution Channel, 2024
Figure 10: Iranian Market Shares for Beauty and Personal Care, by Product Type, 2024
Figure 11: Iranian Market Shares for Beauty and Personal Care, by Distribution Channel, 2024
Figure 12: UAE Market Shares for Beauty and Personal Care, by Product Type, 2024
Figure 13: UAE Market Shares for Beauty and Personal Care, by Distribution Channel, 2024
Figure 14: Egyptian Market Shares for Beauty and Personal Care, by Product Type, 2024
Figure 15: Egyptian Market Shares for Beauty and Personal Care, by Distribution Channel, 2024
Figure 16: Moroccan Market Shares for Beauty and Personal Care, by Product Type, 2024
Figure 17: Moroccan Market Shares for Beauty and Personal Care, by Distribution Channel, 2024
Figure 18: Kuwait Market Shares for Beauty and Personal Care, by Product Type, 2024
Figure 19: Kuwait Market Shares for Beauty and Personal Care, by Distribution Channel, 2024
Figure 20: Rest of MENA Market Shares for Beauty and Personal Care, by Product Type, 2024
Figure 21: Rest of MENA Market Shares for Beauty and Personal Care, by Distribution Channel, 2024

Executive Summary

This report presents an in-depth analysis of the MENA beauty and personal care market, highlighting its current and future potential. It provides a detailed examination of market drivers, restraints, challenges, opportunities, and market projections for 2030.

This report provides an in-depth analysis of the beauty and personal care market in the Middle East and North Africa (MENA) region, using 2024 as the base year and offering projections for the forecast period from 2025 to 2030, including estimates of compound annual growth rates (CAGR). It explores various market dimensions such as technological developments, economic conditions and strategic business factors while identifying forces that shape the industry. The report segments the market by product type and distribution channel and provides an assessment of regional trends influencing market growth.

Table Information