This information is essential to drive sustainable growth and maintain a competitive edge in the digital age.
In today’s rapidly evolving digital landscape, many businesses struggle to effectively plan and execute digital transformation strategies. They often encounter challenges in managing change, adopting new innovations, and engaging employees in the transformation journey. Additionally, the complexities of integrating digital technologies with existing processes can hinder progress and lead to inefficiencies. This presentation is designed to equip attendees with the knowledge and skills necessary to navigate these challenges successfully. Participants will gain insights into the critical components of digital transformation, learn how to apply effective change management techniques, and explore strategies for fostering innovation adoption. By attending this presentation, business leaders and decision-makers will be empowered to create a comprehensive digital transformation roadmap, ensuring their organization’s readiness for the future.Learning Objectives
- You will be able to define the key components and scope of digital transformation within various industries.
- You will be able to describe the role of change management in facilitating successful digital transformation initiatives.
- You will be able to discuss the factors affecting the adoption of innovations in the digital era and strategies to overcome barriers.
- You will be able to identify effective training methodologies that align with adult learning principles to enhance user adoption during digital transformation.
Agenda
Understanding Digital Transformation
Change Management in Digital Transformation
Diffusion of Innovations in the Digital ERA
Engaging the Adult Learner in Digital Transformation
Building a Digital Transformation Roadmap
Speaker(s)
Shannon J. Gregg, MBACloud Adoption Solutions
- President, Cloud Adoption Solutions
- At Cloud Adoption Solutions, our practice is deeply rooted in delivering comprehensive Salesforce consulting services that address all facets of digital transformation. We specialize in change management, ensuring seamless integration of Salesforce solutions into existing business processes. Our expertise in Diffusion of Innovations allows us to guide clients through the stages of technology adoption, ensuring that new systems are embraced at all organizational levels. Furthermore, we apply Adult Learner Theory to tailor training programs that enhance user engagement and adoption, ensuring lasting impact and value for our clients
- Over the years, I have been privileged to share my insights and research findings at numerous industry conferences and seminars. My PhD research on User Adoption, which integrates Change Management, Diffusion of Innovations, and Adult Learner Theory, has been a cornerstone of my presentations. I have conducted workshops and training sessions for a variety of audiences, from small business owners to large corporate teams, focusing on preparing businesses for digital transformation. My sessions are designed to be interactive and practical, providing attendees with actionable strategies and tools to drive successful digital initiatives
- Author of It’s About Time: How to Do More of What Matters in the Time You Have
- PhD, Point Park University; MBA, Point Park University; BA, University of Pittsburgh
