Unified Monitoring Global Market Report 2025

The unified monitoring market size has grown exponentially In recent years. It will grow from $9.86 billion in 2024 to $12.24 billion in 2025 at a compound annual growth rate (CAGR) of 25.9%. The growth during the historic period can be attributed to the widespread adoption of IT infrastructure, increasing network complexity, rising cybersecurity threats, the expansion of cloud computing, and a growing demand for real-time analytics.

The unified monitoring market size is expected to see exponential growth in the next few years. It will grow to $30.92 billion in 2029 at a compound annual growth rate (CAGR) of 25.6%. The growth in the forecast period can be attributed to a rising need for integrated monitoring solutions, the expansion of hybrid cloud environments, growing significance of artificial intelligence and machine learning, increasing regulatory compliance demands, and a surge in the deployment of Internet of Things (IoT) devices. Key trends expected in the forecast period include technological advancements in artificial intelligence and automation, innovations in edge computing, progress in unified threat detection, ongoing research and development in predictive analytics, and greater emphasis on observability and user experience monitoring.

The rising number of cyber threats is expected to propel the growth of the unified monitoring market going forward. Cyber threats refer to malicious activities such as hacking, phishing, ransomware, and data breaches that target computer systems, networks, and digital assets. The increase in cyber threats is due to more frequent and complex attacks, creating urgent demand for stronger security solutions to protect data and maintain system safety. Unified monitoring helps address cyber threats by offering comprehensive, real-time visibility across IT systems, allowing for early detection, rapid response, and effective mitigation of security incidents to safeguard critical data and ensure business continuity. For instance, in October 2022, according to the Identity Theft Resource Center, a US-based nonprofit organization, cyberattack-related data breaches rose to 617 in 2022, accounting for 37% of all data breaches. Therefore, the growing number of cyber threats is driving the expansion of the unified monitoring market.

Major companies operating in the unified monitoring market are focusing on developing technologically advanced solutions, such as extended Berkeley Packet Filter (eBPF) technology, to achieve comprehensive, code-free visibility across all microservices. Extended Berkeley Packet Filter (eBPF) technology is a powerful Linux kernel feature that enables programs to run safely and efficiently within the kernel, facilitating advanced real-time monitoring and tracing without altering application code. For instance, in November 2022, Datadog Inc., a US-based software company, launched Universal Service Monitoring, a solution that automatically discovers and maps all microservices across an organization’s environment to deliver comprehensive real-time visibility into their health and dependencies without requiring code changes. This solution uses eBPF to monitor both first- and third-party services across programming languages, enabling faster issue detection and resolution by integrating seamlessly with Datadog’s existing infrastructure and application monitoring tools.

In April 2025, Datadog Inc., a US-based software company, acquired Metaplane for $22.2 million. Through this acquisition, Datadog aims to strengthen its data observability capabilities by incorporating Metaplane’s AI-powered anomaly detection platform. This integration will allow organizations to unify application and data monitoring, enhance early problem detection, and build more reliable AI-driven systems. Metaplane Inc. is a U.S.-based software company specializing in data observability and plays a key role in the unified monitoring space.

Major players in the unified monitoring market are Google LLC, Microsoft Corporation, AT&T Inc., Amazon Web Services Inc., International Business Machines Corporation (IBM), Cisco Systems Inc., Broadcom Inc., ServiceNow Inc., Splunk Inc., Dynatrace Inc., Datadog Inc., Fata Informatica S.r.l., Elastic N.V., New Relic Inc., Acronis International GmbH, ScienceLogic Inc., Paessler AG, Huawei Technologies Co. Ltd., Zenoss Inc., eG Innovations Inc., Opsview Ltd., and GroundWork Open Source Inc.

North America was the largest region in the unified monitoring market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in unified monitoring report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The countries covered in the unified monitoring market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

Unified monitoring is an integrated technological method that brings together data from various monitoring tools and systems into a single platform. Its primary goal is to offer a complete, real-time overview of the entire information technology (IT) infrastructure or environment, allowing for quicker identification, diagnosis, and resolution of issues to maintain optimal performance and reliability.

The unified monitoring market primarily comprises services and solutions. Services refer to activities or tasks performed to assist or benefit individuals, rather than producing tangible products. The market is segmented by technology into cloud-based, on-premises, and hybrid monitoring. It is also categorized by organization size, including small, medium, and large enterprises. Unified monitoring finds application in several areas, such as IT infrastructure monitoring, network monitoring, application performance monitoring, and security monitoring. Its major end users include industries such as consumer goods and retail, transportation and logistics, manufacturing, government and the public sector, healthcare and life sciences, telecommunications and IT, banking, financial services and insurance (BFSI), among others.

The unified monitoring market research report is one of a series of new reports that provides unified monitoring market statistics, including the unified monitoring industry global market size, regional shares, competitors with the unified monitoring market share, detailed unified monitoring market segments, market trends, and opportunities, and any further data you may need to thrive in the unified monitoring industry. These unified monitoring market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The unified monitoring market consists of revenues earned by entities by providing services such as log monitoring and management, user experience monitoring, and database monitoring. The market value includes the value of related goods sold by the service provider or included within the service offering. The unified monitoring market also includes sales of network monitoring appliances, servers and data loggers, sensors and probes, and edge devices and gateways. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values and are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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