The large displacement motorcycle market size is expected to see strong growth in the next few years. It will grow to $38.81 billion in 2030 at a compound annual growth rate (CAGR) of 6%. The growth in the forecast period can be attributed to electric motorcycle development, demand for connected motorcycles, performance enhancement innovations, sustainability regulations, premium mobility trends. Major trends in the forecast period include growth of premium touring motorcycles, rising demand for performance motorcycles, expansion of electric large-displacement models, customization and personalization trends, integration of digital displays.
The growing number of motorcycle enthusiasts is expected to drive the expansion of the large displacement motorcycle market in the future. Motorcycle enthusiasts are passionate riders who enjoy riding, customizing, collecting motorcycles, and participating in related events or communities. This group is increasing as motorcycles provide an economical and fuel-efficient alternative for navigating urban traffic and coping with rising fuel costs. Seasoned riders often upgrade to more powerful motorcycles for improved comfort and performance. Large displacement motorcycles come equipped with advanced features that make them well-suited for touring and sport riding, and their strong appeal as lifestyle symbols and status icons further fuels demand. For example, in January 2025, a report from the Retail Motor Industry Federation Limited, a UK-based trade association, noted that total motorcycle registrations more than doubled in December 2024, surging by 114% from 5,236 to 11,206 units. Similarly, motorcycle sales saw a sharp rise of 122.6%, increasing from 4,854 to 10,807 units, while moped registrations experienced a modest growth of 6%, reaching 373 units. Thus, the expanding number of motorcycle enthusiasts is set to bolster the growth of the large displacement motorcycle market.
Key players in the large displacement motorcycle market are concentrating on developing technologically advanced models, such as large displacement naked motorcycles, to improve maintenance and accessibility. These naked motorcycles are powerful bikes, typically over 750 cc, designed without extensive fairings, offering a minimalist aesthetic combined with robust performance and upright riding posture. For instance, in March 2024, Austria-based manufacturer Husqvarna Motorcycles introduced the 2024 Svartpilen 801, the largest displacement naked motorcycle to date. It features a lightweight 181 kg design and a potent 799 cc parallel-twin engine producing 105 hp, delivering an agile and exhilarating ride. The chromium-molybdenum steel frame ensures an optimal balance of rigidity and flexibility, while innovative engine technology extends service intervals to 15,000 km and improves fuel efficiency. Advanced components like the Power Assist Slipper Clutch, Easy Shift system, and adjustable WP APEX suspension enhance comfort, traction, and handling on diverse terrains. Its sleek design, cutting-edge electronics, and optional Dynamic Pack - offering features such as Motor Slip Regulation and Anti-Wheelie mode - position it as a premium, performance-oriented street motorcycle.
In January 2025, Ducati Corse, an Italian manufacturer of large displacement motorcycles, entered into a partnership with Eternoo to develop professional growth environments for collaborators. This alliance underscores the shared values of speed, performance, and innovation that bind Ducati Corse and Eternoo. The partnership marks a significant milestone for Eternoo in demonstrating these principles and attracting fresh talent to its brand. Eternoo is an Italy-based company specializing in the manufacture and trade of machinery, particularly for the construction sector.
Major companies operating in the large displacement motorcycle market report include BMW AG, Honda Motor Co. Ltd., Suzuki Motor Corporation, Yamaha Motor Co. Ltd., Kawasaki Heavy Industries Ltd., Harley-Davidson Inc., Royal Enfield Co., KTM AG, MV Agusta Motor SPA, Indian Motorcycle International LLC, Triumph Motorcycles Ltd., Norton Motorcycles Ltd., Husqvarna Motorcycles GmbH, CFMoto, Moto Guzzi, Ducati Motor Holding S.p.A., Aprilia Co., Boss Hoss Cycles Inc., Arch Motor Corporation, Bimota.
Asia-Pacific was the largest region in the large displacement motorcycle market in 2025. The regions covered in the large displacement motorcycle market report include Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the large displacement motorcycle market report include Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The large displacement motorcycle market consists of sales of riding gear, performance parts, motorcycle customization kits, lubricants and maintenance products. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
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Table of Contents
Executive Summary
Large Displacement Motorcycle Market Global Report 2026 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses large displacement motorcycle market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
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Description
Where is the largest and fastest growing market for large displacement motorcycle? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The large displacement motorcycle market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market. This section also examines key products and services offered in the market, evaluates brand-level differentiation, compares product features, and highlights major innovation and product development trends.
- The supply chain analysis section provides an overview of the entire value chain, including key raw materials, resources, and supplier analysis. It also provides a list competitor at each level of the supply chain.
- The updated trends and strategies section analyses the shape of the market as it evolves and highlights emerging technology trends such as digital transformation, automation, sustainability initiatives, and AI-driven innovation. It suggests how companies can leverage these advancements to strengthen their market position and achieve competitive differentiation.
- The regulatory and investment landscape section provides an overview of the key regulatory frameworks, regularity bodies, associations, and government policies influencing the market. It also examines major investment flows, incentives, and funding trends shaping industry growth and innovation.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
- The total addressable market (TAM) analysis section defines and estimates the market potential compares it with the current market size, and provides strategic insights and growth opportunities based on this evaluation.
- The market attractiveness scoring section evaluates the market based on a quantitative scoring framework that considers growth potential, competitive dynamics, strategic fit, and risk profile. It also provides interpretive insights and strategic implications for decision-makers.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
- Expanded geographical coverage includes Taiwan and Southeast Asia, reflecting recent supply chain realignments and manufacturing shifts in the region. This section analyzes how these markets are becoming increasingly important hubs in the global value chain.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The company scoring matrix section evaluates and ranks leading companies based on a multi-parameter framework that includes market share or revenues, product innovation, and brand recognition.
Report Scope
Markets Covered:
1) By Type: Cruiser; Sport; Touring; Adventure; Others Types2) By Fuel Type: Petrol; Diesel; Electric
3) By Engine Capacity: 800cc - 1000cc; 1001cc - 1500cc; 1501cc - 2000cc; 2001cc - 2500cc; 2500cc and Above
4) By Distribution Channel: Original Equipment Manufacturer (OEM); Aftermarket; Online; Dealerships
5) By Application: Personal; Commercial
Subsegments:
1) By Cruiser: Low Cruiser; Mid Cruiser; High Cruiser2) By Sport: Super Sport; Standard Sport; Naked Sport
3) By Touring: Full Touring; Sport Touring; Adventure Touring
4) By Adventure: on-Road Adventure; Off-Road Adventure; Dual-Sport Adventure
5) By Others Types: Custom Motorcycles; Dirt Bikes; Chopper Motorcycles
Companies Mentioned: BMW AG; Honda Motor Co. Ltd.; Suzuki Motor Corporation; Yamaha Motor Co. Ltd.; Kawasaki Heavy Industries Ltd.; Harley-Davidson Inc.; Royal Enfield Co.; KTM AG; MV Agusta Motor SPA; Indian Motorcycle International LLC; Triumph Motorcycles Ltd.; Norton Motorcycles Ltd.; Husqvarna Motorcycles GmbH; CFMoto; Moto Guzzi; Ducati Motor Holding S.p.a.; Aprilia Co.; Boss Hoss Cycles Inc.; Arch Motor Corporation; Bimota
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Taiwan; Russia; South Korea; UK; USA; Canada; Italy; Spain
Regions: Asia-Pacific; South East Asia; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: Word, PDF or Interactive Report + Excel Dashboard
Added Benefits:
- Bi-Annual Data Update
- Customisation
- Expert Consultant Support
Companies Mentioned
The companies featured in this Large Displacement Motorcycle market report include:- BMW AG
- Honda Motor Co. Ltd.
- Suzuki Motor Corporation
- Yamaha Motor Co. Ltd.
- Kawasaki Heavy Industries Ltd.
- Harley-Davidson Inc.
- Royal Enfield Co.
- KTM AG
- MV Agusta Motor SPA
- Indian Motorcycle International LLC
- Triumph Motorcycles Ltd.
- Norton Motorcycles Ltd.
- Husqvarna Motorcycles GmbH
- CFMoto
- Moto Guzzi
- Ducati Motor Holding S.p.A.
- Aprilia Co.
- Boss Hoss Cycles Inc.
- Arch Motor Corporation
- Bimota
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 250 |
| Published | January 2026 |
| Forecast Period | 2026 - 2030 |
| Estimated Market Value ( USD | $ 30.73 Billion |
| Forecasted Market Value ( USD | $ 38.81 Billion |
| Compound Annual Growth Rate | 6.0% |
| Regions Covered | Global |
| No. of Companies Mentioned | 21 |


