Kids Tablet Global Market Report 2025

The kids tablet market size has grown rapidly in recent years. It will grow from $22.37 billion in 2024 to $26.56 billion in 2025 at a compound annual growth rate (CAGR) of 18.7%. The growth during the historic period can be attributed to increasing parental awareness of digital learning, rising demand for educational entertainment, the expanding use of tablets in early education, higher household penetration of smart devices, and the growing popularity of child-specific content platforms.

The kids tablet market size is expected to see rapid growth in the next few years. It will grow to $52.27 billion in 2029 at a compound annual growth rate (CAGR) of 18.4%. The growth projected for the forecast period is driven by a shift toward remote learning models, greater affordability of kid-friendly tablets, increased availability of tech toys through e-commerce, enhanced integration of AI in educational apps, and rising digital literacy among children. Key trends expected in the forecast period include advancements in educational content, improved integration of parental control features, technological enhancements in screen durability, the development of interactive learning apps, and progress in child-safe device design.

The growing interest in e-learning is expected to drive the expansion of the kids tablet market moving forward. E-learning involves delivering educational content and training through digital platforms and online resources, enabling flexible and remote learning. This increased interest is fueled by wider accessibility to high-speed internet and affordable digital devices, allowing children to access educational content easily from any location. Kids tablets support e-learning environments by providing interactive and engaging digital platforms designed specifically for children. They offer access to educational apps, videos, and resources, making learning more flexible and personalized. This facilitates remote education and helps children develop skills in an enjoyable and convenient way. For example, in January 2024, Eurostat, a Luxembourg-based government agency, reported that 30% of internet users aged 16 to 74 had used an online course or online learning material, up from 28% in 2022. Thus, the rising interest in e-learning is propelling growth in the kids tablet market.

Leading companies in the kids tablet market are focusing on incorporating advanced technological features such as eye comfort mode to reduce eye strain and provide safer, more comfortable screen time for children. Eye comfort mode is a display setting that lowers blue light emission from screens to minimize eye fatigue. For instance, in September 2024, Honor, a China-based technology company, launched the Pad X8a Nadal Kids Edition, a tablet equipped with a protective silicone case to enhance durability and safety for children. This innovative tablet includes advanced parental controls, a kid-friendly pen, and sophisticated eye protection technologies, designed to endure everyday use, encourage creativity, and offer a safer, more comfortable digital experience tailored to children’s needs. The Pad X8a Nadal Kids Edition is highly versatile, supporting a broad range of educational and creative activities through features like the kid-friendly pen, robust parental controls, and multi-window functionality, creating an engaging and secure digital learning environment.

In March 2025, Buffalo Games LLC, a US-based gaming company, acquired Boogie Board for an undisclosed sum. Through this acquisition, Buffalo Games aims to expand its product portfolio by adding technology-driven creative and educational tools, furthering its mission to promote learning, creativity, and personal development across different age groups. Boogie Board is a US-based technology company that offers educational accessories designed to enhance kids tablet experiences through screen-free writing and drawing.

Major players in the kids tablet market are Amazon.com Inc., Samsung Electronics Co. Ltd, Huawei Technologies Co. Ltd, Lenovo Group Limited, VTech Holdings Limited, Alcatel-Lucent Enterprise, LeapFrog Enterprises Inc., RCA Corporation, Blackview International Group, Ematic Solutions Pte. Ltd., Contixo, Kano Computing Limited, KURIO Group LLC, Fuhu Inc., Shenzhen Peicheng Technology Co. Ltd, Shenzhen Ainol Electronics Co. Ltd., Tagital, Pebble Gear, iRULU, and B.B.PAW.

North America was the largest region in the kids tablet market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in kids tablet report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The countries covered in the kids tablet market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

A kids tablet is an electronic device designed specifically for children, usually between the ages of 3 and 12. It is built with a durable design, includes parental controls, and comes pre-loaded with educational games, apps, and videos. Its primary purpose is to offer a safe, engaging, and educational digital experience for children, while giving parents the ability to monitor and limit screen time.

The primary categories of kids tablets include integrated keyboard tablets and external keyboard tablets. An integrated keyboard kids tablet has a built-in keyboard, which improves typing functionality and makes it more suitable for educational use. These tablets come with different connectivity options, such as Wi-Fi only or Wi-Fi combined with subscriber identity module (SIM) capabilities. They are designed to cater to various age groups, including children under 5 years, those aged 5 to 10 years, and those between 10 and 15 years.

The kids tablet market research report is one of a series of new reports that provides kids tablet market statistics, including the kids tablet industry global market size, regional shares, competitors with the kids tablet market share, detailed kids tablet market segments, market trends, and opportunities, and any further data you may need to thrive in the kids tablet industry. This kids tablet market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The kids tablet market consists of sales of kids-proof cases, built-in stands, camera systems, headphone jacks, and charging ports. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values and are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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