The e-commerce packaging market size has grown rapidly in recent years. It will grow from $84.45 billion in 2024 to $98.34 billion in 2025 at a compound annual growth rate (CAGR) of 16.4%. The growth during the historic period is attributed to increasing demand for packaging solutions, greater internet access among the majority of people, rising disposable incomes, the need for product protection during transit, and growing consumer preference for convenience.
The e-commerce packaging market size is expected to see rapid growth in the next few years. It will grow to $178.72 billion in 2029 at a compound annual growth rate (CAGR) of 16.1%. The growth expected in the forecast period is driven by rising consumer awareness, increased demand for customized and sustainable packaging, expansion of the e-commerce sector, need for versatile packaging solutions, and heightened demand for environmentally friendly packaging. Key trends in the forecast period include secure locking mechanisms, flat-pack and collapsible packaging technologies, dynamic labeling, digital watermarking, and IoT-enabled packaging supply chains.
The increase in online shopping is expected to drive growth in the e-commerce packaging market moving forward. Online shopping involves purchasing goods or services via the internet using web browsers or mobile applications. This growth is largely due to greater internet and smartphone penetration, which makes it easier for consumers to browse, compare, and buy products anytime and anywhere. E-commerce packaging plays a crucial role in ensuring products are delivered securely, creating a positive unboxing experience, and reinforcing brand identity. For example, in February 2025, the Census Bureau, a US government agency, reported that total e-commerce sales in 2024 were estimated at $1.19 trillion, representing an 8.1% increase (±1.1) from 2023. E-commerce made up 16.1% of total retail sales in 2024, up from 15.3% the previous year. Hence, the growth of online shopping is fueling the expansion of the e-commerce packaging market.
Leading companies in the e-commerce packaging market are focusing on innovative products like resealable packaging solutions to improve customer convenience, reduce product returns, and promote sustainable packaging. Resealable e-commerce packaging is designed for online retail shipments, allowing customers to easily open and reseal the package for returns or reuse. This reduces the hassle of return shipping, enhances customer convenience, and supports sustainability by lowering the need for extra packaging materials. For instance, in January 2025, DS Smith Plc, a UK-based fiber packaging manufacturer, introduced Tape Back, a packaging solution that eliminates single-use plastic tear strips in e-commerce packaging. Tape Back uses a single glue strip that works for both initial shipment and potential returns, significantly cutting material waste and encouraging sustainable returns. This design simplifies the returns process for both suppliers and consumers while improving recyclability by removing non-recyclable plastics, aligning with DS Smith’s commitment to sustainability and circular packaging in the e-commerce industry.
In April 2025, American Box Company, a US-based manufacturer, acquired Covenant Packaging for an undisclosed sum. This acquisition aims to combine expertise and resources to enhance packaging solutions, strengthen customer supply chains, and foster growth and innovation under a unified brand in the corrugated packaging market. Covenant Packaging Inc., also US-based, specializes in custom corrugated box e-commerce packaging solutions.
Major players in the e-commerce packaging market are WestRock Company, International Paper Company, Amcor plc, Stora Enso Oyj, Mondi plc, DS Smith plc, Huhtamaki Oyj, RAJA Group, Elopak ASA, Oliver Inc., PakFactory Inc., Packhelp, The Packaging Company, XpressPac Inc, Allpack Group Ltd, Packlane Inc., Pakko Pty Ltd, Salazar Packaging Inc., Smurfit Kappa Group plc, Maco Pkg.
Asia-Pacific was the largest region in the e-commerce packaging market in 2024. North America is expected to be the fastest-growing region in the forecast period. The regions covered in e-commerce packaging report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.
The countries covered in the e-commerce packaging market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
E-commerce packaging refers to the materials and techniques used to package products sold online for shipment and delivery to customers. It is essential for protecting items during transit, improving the customer experience, and reinforcing brand identity.
The main types of e-commerce packaging products include corrugated boxes, poly bags, tapes, protective packaging, mailers, and others. Corrugated boxes, made from fluted paperboard between two flat liners, are durable and cost-effective, making them well-suited for safeguarding goods during e-commerce shipping. Packaging is classified into flexible and rigid types, and a variety of materials are used, such as plastics, corrugated board, paper and paperboard, and wood. These packaging products cater to numerous end-use industries, including electronics and appliances, apparel and accessories, beauty and personal care, home and kitchen, food and beverages, healthcare and pharmaceuticals, among others.
The e-commerce packaging market research report is one of a series of new reports that provides e-commerce packaging market statistics, including the e-commerce packaging industry global market size, regional shares, competitors with the e-commerce packaging market share, detailed e-commerce packaging market segments, market trends, and opportunities, and any further data you may need to thrive in the e-commerce packaging industry. This e-commerce packaging market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.
The e-commerce packaging market consists of sales of mailer boxes, folding cartons, shipping envelopes, bubble wrap, corrugated inserts and shipping labels. Values in this market are ‘factory gate’ values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
This product will be delivered within 3-5 business days.
The e-commerce packaging market size is expected to see rapid growth in the next few years. It will grow to $178.72 billion in 2029 at a compound annual growth rate (CAGR) of 16.1%. The growth expected in the forecast period is driven by rising consumer awareness, increased demand for customized and sustainable packaging, expansion of the e-commerce sector, need for versatile packaging solutions, and heightened demand for environmentally friendly packaging. Key trends in the forecast period include secure locking mechanisms, flat-pack and collapsible packaging technologies, dynamic labeling, digital watermarking, and IoT-enabled packaging supply chains.
The increase in online shopping is expected to drive growth in the e-commerce packaging market moving forward. Online shopping involves purchasing goods or services via the internet using web browsers or mobile applications. This growth is largely due to greater internet and smartphone penetration, which makes it easier for consumers to browse, compare, and buy products anytime and anywhere. E-commerce packaging plays a crucial role in ensuring products are delivered securely, creating a positive unboxing experience, and reinforcing brand identity. For example, in February 2025, the Census Bureau, a US government agency, reported that total e-commerce sales in 2024 were estimated at $1.19 trillion, representing an 8.1% increase (±1.1) from 2023. E-commerce made up 16.1% of total retail sales in 2024, up from 15.3% the previous year. Hence, the growth of online shopping is fueling the expansion of the e-commerce packaging market.
Leading companies in the e-commerce packaging market are focusing on innovative products like resealable packaging solutions to improve customer convenience, reduce product returns, and promote sustainable packaging. Resealable e-commerce packaging is designed for online retail shipments, allowing customers to easily open and reseal the package for returns or reuse. This reduces the hassle of return shipping, enhances customer convenience, and supports sustainability by lowering the need for extra packaging materials. For instance, in January 2025, DS Smith Plc, a UK-based fiber packaging manufacturer, introduced Tape Back, a packaging solution that eliminates single-use plastic tear strips in e-commerce packaging. Tape Back uses a single glue strip that works for both initial shipment and potential returns, significantly cutting material waste and encouraging sustainable returns. This design simplifies the returns process for both suppliers and consumers while improving recyclability by removing non-recyclable plastics, aligning with DS Smith’s commitment to sustainability and circular packaging in the e-commerce industry.
In April 2025, American Box Company, a US-based manufacturer, acquired Covenant Packaging for an undisclosed sum. This acquisition aims to combine expertise and resources to enhance packaging solutions, strengthen customer supply chains, and foster growth and innovation under a unified brand in the corrugated packaging market. Covenant Packaging Inc., also US-based, specializes in custom corrugated box e-commerce packaging solutions.
Major players in the e-commerce packaging market are WestRock Company, International Paper Company, Amcor plc, Stora Enso Oyj, Mondi plc, DS Smith plc, Huhtamaki Oyj, RAJA Group, Elopak ASA, Oliver Inc., PakFactory Inc., Packhelp, The Packaging Company, XpressPac Inc, Allpack Group Ltd, Packlane Inc., Pakko Pty Ltd, Salazar Packaging Inc., Smurfit Kappa Group plc, Maco Pkg.
Asia-Pacific was the largest region in the e-commerce packaging market in 2024. North America is expected to be the fastest-growing region in the forecast period. The regions covered in e-commerce packaging report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.
The countries covered in the e-commerce packaging market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
E-commerce packaging refers to the materials and techniques used to package products sold online for shipment and delivery to customers. It is essential for protecting items during transit, improving the customer experience, and reinforcing brand identity.
The main types of e-commerce packaging products include corrugated boxes, poly bags, tapes, protective packaging, mailers, and others. Corrugated boxes, made from fluted paperboard between two flat liners, are durable and cost-effective, making them well-suited for safeguarding goods during e-commerce shipping. Packaging is classified into flexible and rigid types, and a variety of materials are used, such as plastics, corrugated board, paper and paperboard, and wood. These packaging products cater to numerous end-use industries, including electronics and appliances, apparel and accessories, beauty and personal care, home and kitchen, food and beverages, healthcare and pharmaceuticals, among others.
The e-commerce packaging market research report is one of a series of new reports that provides e-commerce packaging market statistics, including the e-commerce packaging industry global market size, regional shares, competitors with the e-commerce packaging market share, detailed e-commerce packaging market segments, market trends, and opportunities, and any further data you may need to thrive in the e-commerce packaging industry. This e-commerce packaging market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.
The e-commerce packaging market consists of sales of mailer boxes, folding cartons, shipping envelopes, bubble wrap, corrugated inserts and shipping labels. Values in this market are ‘factory gate’ values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
This product will be delivered within 3-5 business days.
Table of Contents
1. Executive Summary2. E-Commerce Packaging Market Characteristics3. E-Commerce Packaging Market Trends And Strategies4. E-Commerce Packaging Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, And Covid And Recovery On The Market32. Global E-Commerce Packaging Market Competitive Benchmarking And Dashboard33. Key Mergers And Acquisitions In The E-Commerce Packaging Market34. Recent Developments In The E-Commerce Packaging Market
5. Global E-Commerce Packaging Growth Analysis And Strategic Analysis Framework
6. E-Commerce Packaging Market Segmentation
7. E-Commerce Packaging Market Regional And Country Analysis
8. Asia-Pacific E-Commerce Packaging Market
9. China E-Commerce Packaging Market
10. India E-Commerce Packaging Market
11. Japan E-Commerce Packaging Market
12. Australia E-Commerce Packaging Market
13. Indonesia E-Commerce Packaging Market
14. South Korea E-Commerce Packaging Market
15. Western Europe E-Commerce Packaging Market
16. UK E-Commerce Packaging Market
17. Germany E-Commerce Packaging Market
18. France E-Commerce Packaging Market
19. Italy E-Commerce Packaging Market
20. Spain E-Commerce Packaging Market
21. Eastern Europe E-Commerce Packaging Market
22. Russia E-Commerce Packaging Market
23. North America E-Commerce Packaging Market
24. USA E-Commerce Packaging Market
25. Canada E-Commerce Packaging Market
26. South America E-Commerce Packaging Market
27. Brazil E-Commerce Packaging Market
28. Middle East E-Commerce Packaging Market
29. Africa E-Commerce Packaging Market
30. E-Commerce Packaging Market Competitive Landscape And Company Profiles
31. E-Commerce Packaging Market Other Major And Innovative Companies
35. E-Commerce Packaging Market High Potential Countries, Segments and Strategies
36. Appendix
Executive Summary
E-Commerce Packaging Global Market Report 2025 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses on e-commerce packaging market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
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Description
Where is the largest and fastest growing market for e-commerce packaging ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The e-commerce packaging market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include:
- The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.
Scope
Markets Covered:
1) By Product: Corrugated Boxes; Poly Bags; Tapes; Protective Packaging; Mailer; Other Products2) By Packaging Type: Flexible; Rigid
3) By Material: Plastics; Corrugated Board; Paper And Paperboard; Woods
4) By End-Use Industry: Electronics And Appliances; Apparel And Accessories; Beauty And Personal Care; Home And Kitchen; Food And Beverages; Healthcare And Pharmaceuticals; Other End-Use Industries
Subsegments:
1) By Corrugated Boxes: Single-Wall Corrugated Boxes; Double-Wall Corrugated Boxes; Triple-Wall Corrugated Boxes; Die-Cut Boxes; Slotted Boxes2) By Poly Bags: Flat Poly Bags; Gusseted Poly Bags; Reclosable Poly Bags; Anti-Static Poly Bags; Vacuum Poly Bags
3) By Tapes: Pressure-Sensitive Tapes; Water-Activated Tapes; Filament Tapes; Double-Sided Tapes; Printed Tapes
4) By Protective Packaging: Bubble Wrap; Foam Packaging; Air Pillows; Paper Fill; Inflatable Packaging
5) By Mailer: Padded Mailers; Poly Mailers; Paperboard Mailers; Rigid Mailers; Eco-Friendly Mailers
6) By Other Products: Labels And Stickers; Packaging Inserts; Stretch Films; Edge Protectors; Shrink Wraps
Key Companies Profiled: WestRock Company; International Paper Company; Amcor plc; Stora Enso Oyj; Mondi plc
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: PDF, Word and Excel Data Dashboard.
Companies Mentioned
- WestRock Company
- International Paper Company
- Amcor plc
- Stora Enso Oyj
- Mondi plc
- DS Smith plc
- Huhtamaki Oyj
- RAJA Group
- Elopak ASA
- Oliver Inc.
- PakFactory Inc.
- Packhelp
- The Packaging Company
- XpressPac Inc
- Allpack Group Ltd
- Packlane Inc.
- Pakko Pty Ltd
- Salazar Packaging Inc.
- Smurfit Kappa Group plc
- Maco Pkg