The drinkware market size is expected to see strong growth in the next few years. It will grow to $45.52 billion in 2030 at a compound annual growth rate (CAGR) of 5.5%. The growth in the forecast period can be attributed to increasing adoption of eco-friendly drinkware materials, rising demand for premium drinkware designs, expansion of e-commerce sales channels, growing focus on product personalization, increasing popularity of fitness and travel drinkware. Major trends in the forecast period include growing demand for reusable and sustainable drinkware, rising popularity of insulated metal drinkware, expansion of custom and promotional drinkware, increased adoption of travel and outdoor drinkware, enhanced focus on durable and lightweight designs.
The growing popularity of non-alcoholic beverages is anticipated to support the expansion of the drinkware market in the coming years. Non-alcoholic beverages are drinks that contain no alcohol or only minimal amounts (generally below 0.5% alcohol by volume). These beverages are consumed for hydration, refreshment, nutrition, or enjoyment without the effects of intoxication. The increasing demand for non-alcoholic beverages is driven by rising health consciousness and a stronger preference for safer, alcohol-free alternatives. Drinkware plays a vital role in the consumption of non-alcoholic drinks, as it is widely used to serve beverages such as water, juice, tea, coffee, milk, and soft drinks. For example, in November 2025, according to the 2025 Annual Report released by the British Soft Drinks Association, a UK-based trade organization, the total volume of soft drinks consumed rose from 15.44 billion liters in 2023 to 15.7 billion liters in 2024. This increasing consumption of non-alcoholic beverages is contributing to the growth of the drinkware market.
Leading companies in the drinkware market are focusing on technological innovations, such as launching new drinkware collections, to improve functionality, sustainability, and user experience. New drinkware collections refer to recently developed sets or series of drinking vessels - like bottles, tumblers, mugs, or cups - that feature innovative designs, materials, technologies, or functionalities. For instance, in October 2023, Pelican Products, Inc., a US-based lighting company, partnered with Pelican Hydration, a US-based provider of personalized and customizable promotional products, to introduce the PELICAN drinkware collection. This collection combines decades of experience in producing high-quality, durable, and innovative products. The PELICAN drinkware offers laser-engraved personalization, more than 25 vibrant colors, and sustainable recycled stainless steel construction. It features vacuum insulation that keeps drinks hot for 9 hours and cold for 24 hours, a slim base compatible with most car cup holders, BPA-free leak-resistant lids, multifunctional spouts, and dishwasher-safe durability, designed to offer style, convenience, and eco-friendliness.
In September 2023, Bormioli Luigi, an Italy-based glass manufacturer focused on containers for perfumes, alcoholic beverages, and tableware, merged with Bormioli Rocco, an Italy-based producer of tableware and glassware. Through this merger, the unified entity seeks to streamline production operations, broaden its range of offerings across drinkware, serveware, and dinnerware, and strengthen its footprint in the global glassware industry. Bormioli Rocco is an Italy-based company that specializes in the production of tableware and glassware for both household and hospitality applications.
Major companies operating in the drinkware market are Newell Brands Inc., Williams-Sonoma Inc., YETI Holdings Inc., Tupperware Brands Corporation, Tervis Tumbler Company, Libbey Inc., Zojirushi Corporation, Igloo Products Corp., CamelBak Products LLC, RTIC Outdoors LLC, Corkcicle LLC, Anchor Hocking LLC, Hydro Flask, S’well Bottle LLC, LSA International Ltd., Ember Technologies Inc., Klean Kanteen Inc., Thermos LLC, BrüMate LLC, Stanley, Duralex International S.A.S., Takeya USA Corporation, MiiR Inc.
North America was the largest region in the drinkware market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the drinkware market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the drinkware market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The drinkware market consists of sales of crystal drinkware, melamine drinkware, enamel-coated drinkware, sippy cups, infuser bottles, bamboo drinkware and wood drinkware. Values in this market are ‘factory gate’ values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
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Table of Contents
Executive Summary
Drinkware Market Global Report 2026 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses drinkware market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
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Description
Where is the largest and fastest growing market for drinkware? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The drinkware market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market. This section also examines key products and services offered in the market, evaluates brand-level differentiation, compares product features, and highlights major innovation and product development trends.
- The supply chain analysis section provides an overview of the entire value chain, including key raw materials, resources, and supplier analysis. It also provides a list competitor at each level of the supply chain.
- The updated trends and strategies section analyses the shape of the market as it evolves and highlights emerging technology trends such as digital transformation, automation, sustainability initiatives, and AI-driven innovation. It suggests how companies can leverage these advancements to strengthen their market position and achieve competitive differentiation.
- The regulatory and investment landscape section provides an overview of the key regulatory frameworks, regularity bodies, associations, and government policies influencing the market. It also examines major investment flows, incentives, and funding trends shaping industry growth and innovation.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
- The total addressable market (TAM) analysis section defines and estimates the market potential compares it with the current market size, and provides strategic insights and growth opportunities based on this evaluation.
- The market attractiveness scoring section evaluates the market based on a quantitative scoring framework that considers growth potential, competitive dynamics, strategic fit, and risk profile. It also provides interpretive insights and strategic implications for decision-makers.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
- Expanded geographical coverage includes Taiwan and Southeast Asia, reflecting recent supply chain realignments and manufacturing shifts in the region. This section analyzes how these markets are becoming increasingly important hubs in the global value chain.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The company scoring matrix section evaluates and ranks leading companies based on a multi-parameter framework that includes market share or revenues, product innovation, and brand recognition.
Report Scope
Markets Covered:
1) By Product Type: Glass Drinkware; Plastic Drinkware; Metal Drinkware; Ceramic Drinkware; Silicone Drinkware2) By Price: Low End; Medium Range; High End
3) By Distribution Channel: Supermarkets and Hypermarkets; Specialty Stores; Online or E-Commerce
4) By Application: Everyday Use; Outdoor and Travel; Sports and Fitness; Other Applications
5) By End-User: Residential; Commercial
Subsegments:
1) By Glass Drinkware: Tumblers; Wine Glasses; Beer Mugs; Champagne Flutes; Shot Glasses; Pitchers and Carafes; Juice Glasses; Highball or Lowball Glasses2) By Plastic Drinkware: Water Bottles; Sippy Cups; Tumblers With Lids or Straws; Sports Bottles; Shaker Bottles; Reusable Party Cups; Travel Mugs; Disposable Plastic Cups
3) By Metal Drinkware: Insulated Water Bottles; Travel Mugs; Tumblers; Flasks; Can Coolers; Thermoses; Sports Bottles; Camping Cups
4) By Ceramic Drinkware: Coffee Mugs; Tea Cups; Espresso Cups; Soup Mugs; Travel Mugs; Steins; Decorative Mugs
5) By Silicone Drinkware: Foldable Cups; Wine Glasses; Shot Glasses; Kids Cups; Travel Cups; Collapsible Bottles; Camping Cups
Companies Mentioned: Newell Brands Inc.; Williams-Sonoma Inc.; YETI Holdings Inc.; Tupperware Brands Corporation; Tervis Tumbler Company; Libbey Inc.; Zojirushi Corporation; Igloo Products Corp.; CamelBak Products LLC; RTIC Outdoors LLC; Corkcicle LLC; Anchor Hocking LLC; Hydro Flask; S’well Bottle LLC; LSA International Ltd.; Ember Technologies Inc.; Klean Kanteen Inc.; Thermos LLC; BrüMate LLC; Stanley; Duralex International S.a.S.; Takeya USA Corporation; MiiR Inc.
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Taiwan; Russia; South Korea; UK; USA; Canada; Italy; Spain.
Regions: Asia-Pacific; South East Asia; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: Word, PDF or Interactive Report + Excel Dashboard
Added Benefits:
- Bi-Annual Data Update
- Customisation
- Expert Consultant Support
Companies Mentioned
The companies featured in this Drinkware market report include:- Newell Brands Inc.
- Williams-Sonoma Inc.
- YETI Holdings Inc.
- Tupperware Brands Corporation
- Tervis Tumbler Company
- Libbey Inc.
- Zojirushi Corporation
- Igloo Products Corp.
- CamelBak Products LLC
- RTIC Outdoors LLC
- Corkcicle LLC
- Anchor Hocking LLC
- Hydro Flask
- S’well Bottle LLC
- LSA International Ltd.
- Ember Technologies Inc.
- Klean Kanteen Inc.
- Thermos LLC
- BrüMate LLC
- Stanley
- Duralex International S.A.S.
- Takeya USA Corporation
- MiiR Inc.
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 250 |
| Published | January 2026 |
| Forecast Period | 2026 - 2030 |
| Estimated Market Value ( USD | $ 36.81 Billion |
| Forecasted Market Value ( USD | $ 45.52 Billion |
| Compound Annual Growth Rate | 5.5% |
| Regions Covered | Global |
| No. of Companies Mentioned | 24 |

