Spices and Herbs - Global Strategic Business Report

The global market for Spices and Herbs was estimated at US$84.3 Billion in 2024 and is projected to reach US$100.3 Billion by 2030, growing at a CAGR of 2.9% from 2024 to 2030. This comprehensive report provides an in-depth analysis of market trends, drivers, and forecasts, helping you make informed business decisions. The report includes the most recent global tariff developments and how they impact the Spices and Herbs market.

Global Spices and Herbs Market - Key Trends & Drivers Summarized

What's Stirring Excitement in the Spices and Herbs Market?

Spices and herbs, spanning staples like black pepper and exotic blends like saffron and turmeric, have transcended culinary uses to become staples in wellness, food processing, and natural flavors industries. They're integral to global cuisines, processed food flavoring, and nutraceutical preparations. Suppliers are focusing on traceability, fair trade certification, and organic sourcing to meet rising consumer demand for transparency and sustainability. Simultaneously, major food manufacturers are incorporating spice concentrates into ready meals, snacks, and beverages to differentiate products on flavor, clean-label appeal, and nutritional value.

Additionally, the trend toward flavor innovation stimulates product development: spice blends tailored for vegan/plant-based lines, spice-infused oils and condiments, and region-specific “authentic” mixes designed for export markets. Culinary tourism and influencer-driven flavor trends (e.g., Za'atar, Szechuan pepper) are introducing new spice variants to mainstream consumers and expanding global trade flows.

Are Sustainability and Traceability Reshaping Supplier Strategies?

Farm-to-fork visibility is reshaping sourcing and processing practices. Traceability platforms using blockchain or QR-enabled packaging provide information on origin, farming practices, and processing methods-reinforcing claims like organic, non-GMO, or ethically harvested. Certifications such as Fair Trade, Rainforest Alliance, and GlobalGAP appeal to socially conscious consumers, prompting major exporters in India, Vietnam, and Indonesia to invest in certifiable agricultural practices and farmer cooperatives.

Moreover, climate-resilient farming techniques and regenerative practices are delivering more resilient harvests and premium yields. Value-add processing-such as peeling, paste-making, or encapsulation-adds revenue streams for growers and ensures consistent quality for global buyers in culinary, pharmaceutical, and cosmetic sectors.

Why Are Different Industries Turning to Spices and Herbs?

Culinary: The growing appetite for international flavors, “functional cooking,” and home chef convenience is boosting demand for artisanal spice blends and premium single-origin herbs. Ready-meal manufacturers use spice concentrates for shelf-stable flavor and aroma enhancement.

Health & wellness: Bioactive compounds in herbs and spices (e.g., curcumin, capsaicin, allicin) are utilized in supplements, nutraceuticals, and herbal teas targeting inflammation, immunity, and digestion.

Personal care: Extracts such as lavender, rosemary, and mint are incorporated into skincare, aromatherapy, and functional beauty products.

Natural pest control: Basil, neem, and cedar-based formulations serve as eco-friendly agricultural inputs, aligning with organic farming trends.

What's Driving the Spices and Herbs Market Forward?

The growth in the spices and herbs market is driven by several factors related to technology, end-use trends, and regulatory focus. Demand for natural, functional ingredients is pushing clean-label, plant-based food manufacturers to incorporate diverse phytochemicals with health benefits. Supply chain digitization-via farm management apps, QA sensors, and export compliance software-enables faster time-to-market for premium spice products. Advances in post-harvest analytics (e.g., near-infrared moisture and pesticide scanning) support high-quality grading and minimized waste. Regulatory attention on contaminant limits (like aflatoxin) is enhancing quality verification, favoring certified supply chains. Further, urban consumer demand for culinary authenticity drives manufacturers to launch region-rich blends and exotic single-origin herbs, creating new export opportunities and category expansion.

Scope Of Study:

The report analyzes the Spices and Herbs market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments: Product (Spices, Herbs); Nature (Organic Spices & Herbs, Conventional Spices & Herbs); Form (Whole Form, Powder / Granule Form, Oil Form); Distribution Channel (B2B Distribution Channel, B2C Distribution Channel); End-Use (Food End-Use, Beverage End-Use, Foodservice End-Use, Personal Care & Cosmetics End-Use, Household / Retail End-Use, Other End-Uses)

Geographic Regions/Countries: World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; Spain; Russia; and Rest of Europe); Asia-Pacific (Australia; India; South Korea; and Rest of Asia-Pacific); Latin America (Argentina; Brazil; Mexico; and Rest of Latin America); Middle East (Iran; Israel; Saudi Arabia; United Arab Emirates; and Rest of Middle East); and Africa.

Key Insights:

• Market Growth: Understand the significant growth trajectory of the Spices segment, which is expected to reach US$66.6 Billion by 2030 with a CAGR of a 2.2%. The Herbs segment is also set to grow at 4.5% CAGR over the analysis period.
• Regional Analysis: Gain insights into the U.S. market, estimated at $23.0 Billion in 2024, and China, forecasted to grow at an impressive 5.4% CAGR to reach $19.5 Billion by 2030. Discover growth trends in other key regions, including Japan, Canada, Germany, and the Asia-Pacific.

Why You Should Buy This Report:

• Detailed Market Analysis: Access a thorough analysis of the Global Spices and Herbs Market, covering all major geographic regions and market segments.
• Competitive Insights: Get an overview of the competitive landscape, including the market presence of major players across different geographies.
• Future Trends and Drivers: Understand the key trends and drivers shaping the future of the Global Spices and Herbs Market.
• Actionable Insights: Benefit from actionable insights that can help you identify new revenue opportunities and make strategic business decisions.

Key Questions Answered:

• How is the Global Spices and Herbs Market expected to evolve by 2030?
• What are the main drivers and restraints affecting the market?
• Which market segments will grow the most over the forecast period?
• How will market shares for different regions and segments change by 2030?
• Who are the leading players in the market, and what are their prospects?

Report Features:

• Comprehensive Market Data: Independent analysis of annual sales and market forecasts in US$ Million from 2024 to 2030.
• In-Depth Regional Analysis: Detailed insights into key markets, including the U.S., China, Japan, Canada, Europe, Asia-Pacific, Latin America, Middle East, and Africa.
• Company Profiles: Coverage of players such as Ajinomoto Co., Inc., Associated British Foods plc, Badia Spices, Inc., Bart Ingredients Co. Ltd., Döhler GmbH and more.
• Complimentary Updates: Receive free report updates for one year to keep you informed of the latest market developments.

Some of the 36 companies featured in this Spices and Herbs market report include:

• Ajinomoto Co., Inc.
• Associated British Foods plc
• Badia Spices, Inc.
• Bart Ingredients Co. Ltd.
• Döhler GmbH
• DS Group
• Elite Spice Inc.
• Everest Spices
• Fuchs Gruppe (Fuchs North America)
• Ganesha Foods
• Kerry Group plc
• McCormick & Company, Inc.
• Mountain Rose Herbs
• Olam International
• Organic Herb Inc.
• Pacific Spice Company, Inc.
• Penzeys Spices
• Sensient Technologies Corporation
• Simply Organic (Frontier Co-op)
• Synthite Industries Ltd.

This edition integrates the latest global trade and economic shifts as of June 2025 into comprehensive market analysis. Key updates include:

• Tariff and Trade Impact: Insights into global tariff negotiations across 180+ countries, with analysis of supply chain turbulence, sourcing disruptions, and geographic realignment. Special focus on 2025 as a pivotal year for trade tensions, including updated perspectives on the Trump-era tariffs.
• Adjusted Forecasts and Analytics: Revised global and regional market forecasts through 2030, incorporating tariff effects, economic uncertainty, and structural changes in globalization. Includes segmentation by product, technology, type, material, distribution channel, application, and end-use, with historical analysis since 2015.
• Strategic Market Dynamics: Evaluation of revised market prospects, regional outlooks, and key economic indicators such as population and urbanization trends.
• Innovation & Technology Trends: Latest developments in product and process innovation, emerging technologies, and key industry drivers shaping the competitive landscape.
• Competitive Intelligence: Updated global market share estimates for 2025, competitive positioning of major players (Strong/Active/Niche/Trivial), and refined focus on leading global brands and core players.
• Expert Insight & Commentary: Strategic analysis from economists, trade experts, and domain specialists to contextualize market shifts and identify emerging opportunities.
• Complimentary Update: Buyers receive a free July 2025 update with finalized tariff impacts, new trade agreement effects, revised projections, and expanded country-level coverage.