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The Benefits of Advisory Services and How Your Firm Can Incorporate Them - Webinar (ONLINE EVENT: August 7, 2025)

  • Webinar

  • 100 Minutes
  • 7 August 2025 13:00 EST
  • Lorman Business Center, Inc.
  • ID: 6108502

Gain an understanding on advisory services that your firm could be offering.

Many CPAs and accountants miss out on providing existing, as well as potential new, client’s advisory services. Often times these clients will go to other professionals for these services. In addition, these CPAs and accountants may already be providing a form of these services but not realizing the full fee potential. This topic provides those already providing some level of tax and/or financial services with potential lucrative additional services they can provide. Learn how to identify those services, price them appropriately, and market them to maximize the value of your knowledge and expertise. Stop leaving dollars on the table!

Learning Objectives

  • You will be able to identify potential advisory services that could/should be offered.
  • You will be able to recognize client needs requiring advisory services.
  • You will be able to review how to analyze a client’s information for potential additional services.
  • You will be able to define growth areas in your firm.

Agenda

Why Add Advisory Services

Assessing Adding Advisory Services
  • Understanding Existing Client Needs
  • Identifying Potential Advisory Services
  • Industry Specialization
Implementing Advisory Services
  • Developing Expertise and Staff
  • Pricing
  • Marketing
Management of an Advisory Services Practice
  • Auxiliary Service or Separate Department
  • Software
  • Human Capital - Compensation/Cost
  • Time and Billing

Speaker(s)

John T. Alfonsi, CPA/ABV/CFF, CFE, CVA, MST
Prosperity Partners
  • Partner of Prosperity Partners
  • Practice focuses on the taxation of high-net-worth individuals and investment entities, including partnerships and S corporations
  • Adjunct professor at Walsh College, where he teaches courses in their Masters of Science in Taxation program (partnership taxation and tax accounting)
  • Recognized valuation and economic damages expert in federal and various state circuit courts
  • Frequent speaker for the Michigan Association of Certified Public Accountants on topics covering taxation, business valuation, and forensic accounting
  • Member of the AICPA, MICPA, ACFE, and NACVA
  • M.S. Degree in taxation, Walsh College; B.A. Degree in business administration, University of Michigan-Dearborn

Who Should Attend

This live webinar is designed for accountants, presidents, vice presidents, controllers, CFOs, tax managers, financial planners, attorneys, business owners and managers, human resource and benefits directors, and payroll professionals.