Tags Market Size, Share and Growth Analysis Report - Forecast Trends and Outlook (2025-2034)

The global tags market size reached around USD 12.38 Billion in 2024. The market is projected to grow at a CAGR of 5.60% between 2025 and 2034 to reach nearly USD 21.35 Billion by 2034.

Global Tags Market Growth

The global freight and logistics market is projected to reach USD 18.69 billion by 2026, with the logistics sector expected to experience a compound annual growth rate (CAGR) of 4.7% from 2022 to 2027. The Asia Pacific currently holds the largest share of the freight and logistics market, while North America is anticipated to witness the highest growth rate during the same period.

As per the tags market analysis, RFID tags are essential in the logistics sector, providing real-time visibility and control over shipments, inventory, and asset management. They enhance warehouse operations by enabling precise and efficient tracking of goods from their point of origin to their final destination. By incorporating RFID tags into shipments, logistics companies can automate inventory processes, minimise human errors, and improve overall operational efficiency. Furthermore, RFID technology aids in loss prevention, enhances order accuracy, and optimises route planning, ensuring timely delivery of products to customers while lowering costs related to manual tracking and mismanagement.

The projection indicates that the total number of online shoppers is expected to rise to 2.77 billion by the year 2025. The expansion of online retail and e-commerce represents a crucial element in the growth of the market, fundamentally transforming the way consumers shop and businesses operate. As these sectors continue to evolve, driven by technological advancements and changing consumer preferences, the necessity for efficient logistics and inventory management solutions, including tags, has become increasingly prominent.

Key Trends and Developments

The tags market growth can be attributed to the increasing adoption of RFID technology, growing environmental consciousness, the expansion of the e-commerce sector, and the growth of the logistics sector

October 2024

Metalcraft, Inc. introduced a groundbreaking advancement in RFID technology with the launch of the Long Range Universal RFID Tag. In response to customer requests for an extended read range, this latest enhancement to the esteemed Universal RFID product line offers an impressive read range of 55 feet when utilised on metal surfaces.

August 2024

Avery Dennison introduced its AD Minidose U9XM Ultra High Frequency (UHF) and Radio Frequency Identification (RFID) high-capacity inlays and tags, specifically engineered for the identification of small pharmaceutical and healthcare products, including syringes, vials, and a range of packaging formats.

August 2024

BCI (Bar Code India), a prominent supplier of supply chain solutions introduced 'Dristi', an innovative IoT-based RFID reader that transforms the supply chain sector, offering exceptional performance and state-of-the-art RFID functionalities.

November 2023

Metalcraft, a supplier of identification solutions, introduced the Universal Eco Mini RFID Tag, a novel RFID tag tailored for item-level retail tracking on metallic surfaces. This tag is constructed using 40% less material compared to previous models and offers a reading range of up to 25 feet when applied to metal surfaces.

Growing Adoption of RFID Technology

RFID technology has progressed remarkably, resulting in enhanced efficiency and reduced costs. RFID tags remove the requirement for direct line-of-sight scanning, facilitating the automatic tracking and identification of goods. This innovation has been embraced by numerous sectors, fundamentally transforming logistics and inventory management. By allowing seamless, real-time tracking, RFID enhances operational efficiency, minimises errors, and streamlines supply chain processes.

Growing Environmental Consciousness

The increasing awareness among consumers regarding sustainability is transforming the market and promoting the creation of reusable and eco-friendly tag solutions. As businesses place greater emphasis on environmental issues, the demand for tags that have minimal ecological impact has risen.

Expansion of the E-Commerce Sector

The growth of online retail and e-commerce is a significant factor contributing to the tags market expansion. As e-commerce and online retail continue to develop, the importance of effective logistics and inventory management has increased substantially. Tags play a vital role in the e-commerce sector by enhancing order fulfilment, reducing error rates, and enabling the tracking of products from the warehouse to the end customer.

Growth of the Logistics Sector

In the field of logistics, tags enhance tracking, inventory management, and operational efficiency by delivering real-time information regarding shipments and stock quantities. They facilitate the optimisation of supply chain processes, minimise errors, and assist in the swift location of items, thereby improving visibility across distribution networks and ensuring quicker, more precise deliveries throughout the logistics chain.

Global Tags Market Trends

The global tags market is predominantly influenced by current trends in consumer convenience and product aesthetics. Market participants worldwide are concentrating on the production and design of visually appealing tags that exhibit outstanding printing quality. Additionally, these tags come in diverse shapes, sizes, thicknesses, and smooth finishes. Presently, tags are crafted not only from paper, cardboard, and plastic with white cotton string but also incorporate elements of smart packaging. The integration of technological innovations, such as RFID technology, has significantly elevated the popularity of these tags. Additionally, tags are also utilised on products to assist logistics professionals in enhancing logistics management and product identification.

Global Tags Industry Segmentation

The report titled “Global Tags Market Report and Forecast 2025-2034” offers a detailed analysis of the market based on the following segments:

Breakup by Material Type

• Plastic
• Paper
• Fibres
• Others

Breakup by Tag Type

• RFID Tag
• Hang/ Swing Tag
• Loop Tag

Breakup by End Use

• Food and Beverage
• Clothing and Apparels
• Hospitality and Travel
• Beauty and Personal Care
• Consumer Electronics
• Others

Breakup by Region

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East and Africa

Global Tags Market Share

Based on the material type, the market is segmented into plastic, paper, and fibres, among others. The plastic segment is projected to grow at a CAGR of 7.6% during the forecast period of 2025-2034. The increasing adoption of plastic tags can be attributed to their robustness, adaptability, and economical nature in sectors such as retail, agriculture, and logistics, where they serve purposes including labelling, tracking, and product identification.

Leading Companies in the Global Tags Market

Major players are focusing on sustainable manufacturing methods to gain a competitive edge in the market.

Zebra Technologies Corporation

Established in 1969, Zebra Technologies is headquartered in Lincolnshire, Illinois, United States. The firm specialises in enterprise asset intelligence, providing a range of products such as barcode printers, mobile computing devices, and data capture solutions.

Honeywell International Inc.

Founded in 1906, Honeywell is headquartered in Charlotte, North Carolina, United States. The company operates in multiple sectors, including aerospace, building technologies, performance materials, and safety solutions, delivering a diverse array of industrial products and services.

SATO Holdings Corporation

Established in 1940, SATO is based in Tokyo, Japan. The organisation concentrates on automatic identification and data capture solutions, offering products like barcode printers, RFID systems, and labelling services, catering to sectors such as retail, healthcare, and logistics.

Finotex

Founded in 1984, Finotex is situated in Miami, Florida, United States. The company focuses on branding and labelling solutions tailored for the apparel sector, providing products such as woven labels, heat transfers, and RFID tags to improve brand identity and product tracking.

Other major players in the tags market are CCL Industries Inc., AVERY DENNISON CORPORATION, NXP Semiconductors N.V, GAO RFID Inc., HID® Global Corporation, and Dortex Werbung und Vertrieb mbH, among others.