Argentina Tire Market Size and Share Outlook - Forecast Trends and Growth Analysis Report (2025-2034)

The Argentina tire market was valued at USD 1.65 Billion in 2024 . The industry is expected to grow at a CAGR of 4.90% during the forecast period of 2025-2034. Increasing government infrastructure investments, such as road expansion and modernization of the highway system are increasing rapidly boosting tire demand with increased vehicle utilization and fostering higher freight and passenger mobility from one region to another. In turn, all these factors have resulted in the market attaining a valuation of USD 2.66 Billion by 2034 .

Argentina Tire Market Report Summary

Market Size 2024

• USD Billion 1.65

Market Size 2034

• USD Billion 2.66
• CAGR 2025-2034
• 4.90%

CAGR 2025-2034 - Market by Region

• Cuyo
• 5.1%

CAGR 2025-2034 - Market by Region

• Pampas
• 4.7%

CAGR 2025-2034 - Market by Type

• Tubeless
• 5.5%

CAGR 2025-2034 - Market by Vehicle Type

• Two and Three-Wheeler
• 5.7%

2024 Market Share by Region

• Northwest
• 14.3%

Argentina Tire Market Overview

The Argentina tire market is currently experiencing steady growth due to rising automotive production, an increase in vehicle ownership, and infrastructural development. Additionally, urbanization and improved road connectivity are causing increased demand for commercial and passenger vehicle tires. The market also witnesses a growing shift towards radial and tubeless tires and increasing demand for market retreading to minimize costs. The development around these trends has seen innovations in terms of materials and tread patterns for maximum durability. Some of the key players such as Bridgestone, Pirelli, and Fate expand their local manufacturing and distribution network. The market outlook is expected to remain positive with long-term growth despite the economic fluctuations owing to strategic investments and continuously changing consumer demands.

Argentina Tire Market Growth

Two of the most visible niches that drive demand in the Argentina tire market are luxury vehicle tire offerings and off-road/motorsport tires. With the rising trend among high-net-worth individuals to demand premium and imported vehicles come the higher requirements for brand-specific, high-performance tires designed for luxury sedans and SUVs. On the other hand, the Argentine motorsport and off-roading culture which encompasses rally and adventure tourism has become another demand driver for rugged and terrain-adapted tires. These segments prioritize performance, safety, and technology, providing opportunities for differences in branding for tire manufacturers through innovation and partnerships. Companies can target these niche markets and distribute these selective opportunities to gain loyalty from high-value, high-growth potential clientele.

Key Trends and Recent Developments

The key trends of the Argentina tire market include rising EV tire demand, smart technologies, online sales growth, and strong local manufacturing, which are all driven by innovation, digitalization, and solutions tailored to the needs of domestic consumers.

April 2025

EUROREPAR introduced EUROREPAR Reliance Summer tires, a line that combines safety, comfort, efficiency, and an outstanding price/performance/quality ratio. EUROREPAR summer tires include specialized tread patterns and softer rubber than winter tires, allowing drivers to drive precisely and safely on both dry and wet roads.

November 2024

Titan International, Inc. announced the debut of its new AgraVANTAGE line, which was designed exclusively with farmers in mind. This high-performing and cost-effective bias R-1 range comes in ten sizes to fulfill the needs of a variety of applications, such as irrigation pivots, tractors, MFWD tractors, 4WD tractors, and combines.

August 2023

CEAT revealed their latest tire for agro tanks and trailers, the FLOATMAX CARGO PLUS. The tire, developed with feedback from dealers and OEM partners, provides strong traction, stubble puncture protection, uniform pressure distribution, and minimal soil/crop damage.

July 2022

Vipal Rubber introduced the new VT860, which will be manufactured in Argentina and service various parts of the global market. Vipal has developed a new design alternative for off-road application in the heavy work of compact tractors, such as skid steer loaders.

Growing Demand for Electric Vehicle Tires

The growing adoption of electric vehicles (EVs) among consumers has resulted in an increased demand in the Argentina tire market. Consumers seem to increasingly prefer special tires to carry heavier battery loads and lower rolling resistance. Tire manufacturers are creating tires with low rolling resistance capabilities for regenerative braking to maximize the EV ranges and efficiency. For instance, CEAT Specialty has teamed up with CNH Industrial to provide agricultural radial tires meant for EV use in Brazil as well as Argentina.

Adoption of Smart Tire Technologies

Developments in tire technology have led to the applicability of smart tires being equipped with embedded sensors that can monitor tire pressure, tire temperature levels, and tread wear in real time, boosting the Argentina tire market trends and dynamics. This improvement enhances vehicle safety and fleet management efficiency. For example, Bridgestone and Michelin have all made investments in smart tire technologies that can provide information about tire performance in real time, leading to better safety and maintenance practices.

Growth of Online Sales

Tire sales have rapidly migrated online due to the COVID pandemic, accelerating the overall Argentina tire market revenue. Consumers tend to prefer e-commerce sites because of their convenience, competitive pricing, and ease of comparing different tire brands and specifications. This trend has now compelled conventional tire retailers to improve their digital presence and service offerings according to the changing consumer demands.

Emergence of Local Tire Manufacturers

As per the Argentina tire market analysis, local tire manufacturers are increasingly becoming popular for producing top-quality tires at reasonable prices. Firms like Fate S.A.I.C.I and Acelerate are increasing their market shares nationwide by addressing the local needs of consumers and providing them with homegrown solutions. The trend is creating healthy market competition and also stimulating innovation in the local tire industry.

Argentina Tire Market Opportunities

The recycling initiatives for tires and the growing tire demand in agriculture are two large opportunities in the Argentina tire market. To address the rapid development of ecological consciousness and with the support of government incentives, companies can establish recycling plants and invest in circular economy models to reduce waste and create sustainable revenue streams. Furthermore, a vast area of agriculture in the region generates a demand for durable and high-performance tires for tractors and harvesters. Hence, firms developing such solutions in agriculture, by designing tread patterns for soil or puncture resistance, would have an edge in the thriving niche market.

Argentina Tire Market Trends

The Argentina tire market development is further contributed by the expansion of the logistics and transportation sector and the growing middle-class income. Increased demand for commercial vehicles, and thus tire consumption across freight and delivery fleets, is supplemented by growing need for e-commerce and domestic trade. At the same time, the rising inflow of disposable income among the middle-class population is increasing car ownership and replacement tire purchases. Thus, demand is sustained for both original equipment tires and aftermarket products, encouraging global and local players to ramp up production and lastly, to improve distribution networks, thus keeping pace with an evolving consumer trend.

Argentina Tire Market Restraints

• Fluctuation due to inflation and currency devaluations can increase the cost of production and affect the purchasing power of consumers in Argentina. Consequently, demand for tires and profits by manufacturers is expected to be negatively impacted. This is a major challenge that is hindering the Argentina tire market growth.
• A majority of the imports of premium tires are regulated by trade barriers and tariffs, thus leaving consumers with few product options and paying higher prices to consumers and foreign brand-dependent businesses.

Argentina Tire Industry Segmentation

The Expert Market Research report titled “Argentina Tire Market Report and Forecast 2025-2034” offers a detailed analysis of the market based on the following segments:

Market Breakup by Design

• Radial
• Bias

Market Breakup by Type

• Tube Tire
• Tubeless

Market Breakup by Vehicle Type

• Two and Three-Wheeler
• Passenger Vehicle
• Light and Medium Commercial Vehicle
• Heavy Commercial Vehicle
• Others

Market Breakup by End Use

• OEM
• Replacement

Market Breakup by Distribution Channel

• Online
• Offline

Market Breakup by Region

• Pampas
• Northwest
• Cuyo
• Northeast
• Patagonia

Argentina Tire Market Share

Market Insights by Design

Radial tires are increasingly dominating the Argentina tire market shares due to their durability, fuel-efficient nature, and high performance on highways. These tires are ideally suited for passenger and commercial vehicles. The shift is fortified by urbanization and the need for long-distance transportation. On the other hand, bias tires find extensive application in agriculture and construction, owing to their sturdier structure and better resistance to damage in rugged terrains. Radial designed tires may be the dominant trend; however, bias designs are expected to continue existing niche markets where cost and ruggedness remain top priorities over comfort and efficiency.

Market Analysis by Type

Tubeless tires are gaining importance in the Argentina tire market due to their safety features, better heat dissipation, and lower maintenance. These tires are especially suited for use on passenger cars and high-speed vehicles. Their self-sealing capability of minor punctures adds to their appeal, especially in urban and long-distance travel. On the other hand, tube tires still dominate in rural and agricultural segments, where consumers are more concerned about cost and easy repair methods. The gradual transition toward tubeless tires has started as these are technology-driven. Moreover, the increasing awareness of performance benefits consumers, driving the market growth.

Analysis by Vehicle Type

The tire demand in Argentina primarily stems from passenger vehicles, driven by rapid urbanization and increasing car ownership. Light/medium commercial vehicles are boosting the demand in the market, following the growth of e-commerce and local logistics. Demand from heavy commercial vehicles is growing alongside infrastructure development and freight transport. Two- and three-wheelers are showing growth, albeit from a smaller share, in the rural and last-mile delivery sectors. The others segment, which includes specialty and agricultural vehicles, is relevant in Argentina's farming regions, maintaining steady demand for rugged, application-specific tire solutions in diverse terrains.

Market Insights by End Use

The replacement tire segment leads the Aregentina tire market growth, considering a massive aging vehicle fleet and increasing consumer demand for aftermarket products. In many instances, the economic situation leads to postponement of the sales of new vehicles, boosting the demand for tire replacement. Meanwhile, the OEM segment is benefiting steadily through improved automotive production and investments from global car manufacturers. In fact, while the growth of the OEM market is tied to sales of new cars, replacement tire manufacturers find their opportunities in the ever-frequent replacement of tires, benefitting retailers, distributors, and manufacturers working towards the long-term customer-base of vehicle operators.

Market Analysis by Distribution Channel

As per the Argentina tire market analysis, the online distribution channel is fast becoming viable, supported by end-consumer preference for the convenience of online tire purchases, with fair prices, home delivery, and the ability to compare various brands. The rise of digital platforms and retailers' web presence is propelling this trend. However, offline channels are still relevant for those consumers who wish to seek expert services for installation and immediate purchase. Retail stores and workshops are at the forefront, offering customized services and direct sales experience.

Argentina Tire Market Regional Analysis

Pampas Tire Market Opportunities

The Pampas region is the agricultural heart of Argentina, which generates a considerably high tire demand due to the innumerable tractors, harvesters, and agricultural vehicles operating in the region. The market is projected to grow at 4.7% CAGR over the forecast period. With the need for tires that provide high durability and performance for farming machinery, specialized tires are in demand, particularly the radial and bias types are in demand as these can withstand rugged terrains for crop movement.

Northwest Tire Market Insights

The Northwest tire market is boosted by the region’s mountains and the rough terrain. Roads appear rough and steep here, which creates an enhanced demand for all-terrain and four-wheel-drive vehicle tires. Touristic activities in the area have, on the other hand, provided higher demand for all-terrain tires.

CAGR 2025-2034 - Market by

• Region
• Cuyo
• 5.1%
• Pampas
• 4.7%
• Northwest
• Northeast
• Patagonia

Cuyo Tire Market Growth

The region is diverse and tourism-oriented, and now it incentivizes the tire demands for passenger and commercial vehicles, boosting the overall growth in the Cuyo tire market. The market is expected to grow at a CAGR of 5.1% over the forecast period. The region’s developments in infrastructure and increase in vehicle ownership are generating higher sales of replacement tires. Moreover, the demand for agricultural tires continues on an upward trajectory with increasing agricultural activities.

Northeast Tire Market Outlook

The highly urbanized region with an ever-increasing industrial base is accelerating increased sales in the Northeast tire market. The market observes huge demand from light and medium commercial vehicles. The logistics and transportation networks are expanding to cater to a relatively steady need for good-quality tires. The growing retail and e-commerce are also elevating the demand for tires in delivery vehicles.

Patagonia Tire Market Dynamics

Extreme climate and remote conditions create its own niche for rugged tires that withstand the harshest conditions, boosting the overall Patagonia tire market outlook. Agriculture, off-roading, and tourism have all contributed to the growing demand in this region. This area has rough terrain and elevated heights, which require tires that can endure multifaceted challenges.

Competitive Landscape

The Argentina tire market players are emphasizing their efforts to expand their production capabilities in terms of performance and innovation, mainly concerning the eco-friendly and durable lines of tires. Most of the Argentina tire companies are directing their efforts to increase local manufacturing and establish an improved distribution network to increase their market shares.

Bridgestone Argentina S.A.I.C.

Established in 1988, Bridgestone Argentina has become a prominent leader in the tire industry situated in Buenos Aires, by providing products via the manufacture of excellent-quality tires for passenger cars, commercial vehicles, and farm equipment with a focus on innovation, safety, and sustainability.

Fate S.A.I.C.I.

Fate S.A.I.C.I., a prominent Argentine tire producer, was established in 1940 with headquarters located at Victoria. The company produces tires for various vehicles, ranging from passenger to truck to farm equipment, with a heavy local production.

Pirelli Neumáticos S.A.I.C.

Established in 1872, Pirelli specializes in the production of high-quality tires for automobiles, motorcycles, and commercial vehicles. Pirelli's commitment to innovation, performance, and sustainability has earned its deserved position among the most powerful players in the domestic market.

Rodaco Argentina S.A.

Established in 1997 and based in Buenos Aires, Rodaco produces tires for cars, trucks, and buses, with a high focus on price and reasonable wear. The company has become a reputable player in the passenger and commercial vehicle market segments, with a competitive advantage over its products in the domestic market.

Other key players in the Argentina tire market report are Kumho Tire Argentina, Triangle Tire Argentina, and Hankook Tire & Technology, among others.