Hot Tub Market Size and Share Outlook - Forecast Trends and Growth Analysis Report (2025-2034)

The global hot tub market size reached around USD 6.12 Billion in 2024. The market is projected to grow at a CAGR of 4.30% between 2025 and 2034 to reach nearly USD 9.32 Billion by 2034. The market growth can be attributed to the introduction of innovative hot tub designs and rising consumer focus on health and wellbeing. The increasing trend of modernising outdoor living spaces by customers and ensuring lower energy bills is also leading to the market development.

Global Hot Tub Market Report Summary

Market Size 2024

• USD Billion 6.12

Market Size 2034

• USD Billion 9.32
• CAGR 2025-2034
• 4.30%

CAGR 2025-2034 - Market by Region

• Asia Pacific
• 4.8%

CAGR 2025-2034 - Market by Country

• India
• 5.6%

CAGR 2025-2034 - Market by Country

• Brazil
• 5.0%

CAGR 2025-2034 - Market by Type

• Portable Hot Tubs
• 4.6%

CAGR 2025-2034 - Market by End Use

• Residential
• 5.1%

Market Share by Country 2024

• India
• 4.1%

Global Hot Tub Market Growth

In 2021, home remodelling projects in the United States generated a revenue of USD 369 billion, recording a year-on-year growth of 9%. The median expenditure on home remodelling projects was estimated at USD 18,000. As per industrial analysis, bathroom remodelling projects were one of the top 3 home improvement projects undertaken by individuals. This is expected to drive the hot tub market value over the forecast period.

There are around 5.8 million hot tubs in the United States which are mostly used for commercial purposes. Around 4.6% of American households have a hot tub. As per a leading tourist accommodation company, the addition of a hot tub in hotel/rental rooms increases the booking cost by 13% and prompts consumers to spend USD 39 more per night. Since hot tubs eliminate stress, reduce muscle tension and chronic pain, improve metabolism and heart health, and ensure restful sleep, they are preferred by many households and travellers in residential and commercial settings.

Key Trends and Developments

Outdoor living integration; rising use of innovative materials and designs; growing trend of hydrotherapy and wellness; and rising energy-efficiency concerns are the major factors favouring the hot tub market growth.

November 2024

Superior Wellness, a UK-based hot tub manufacturing company, completed the acquisition of Portcril, a Portuguese wellness firm. This is expected to strengthen its existing portfolio of cold therapy products, hot tubs, and saunas. This strategic move aims to enhance the company’s competitiveness in the growing health and wellness market by providing consumers with a wide range of high-quality hot tubs for recovery and relaxation.

June 2024

To cater to the increasing demand for hot tubs among Gen Z, Coast Spas announced the launch of innovative hot tub solutions in the lower-price range, with easy and quick installation features. With a focus on both aesthetic appeal and performance, the new range of products can easily blend into outdoor spaces and provide a unique spa-like experience at home.

May 2023

Bullfrog Spas introduced a new range of premium hot tubs equipped with JetPak® Therapy System technology, intuitive auxiliary controls, and ergonomic seating, among other features, that ensure a luxurious experience for its users. The JetPak® Therapy System provides customisable jet configurations that enable users to personalise their hydrotherapy sessions as per their needs.

December 2022

Whirlcare, a German-based manufacturer of spas, appointed Aqua Warehousing Group as the exclusive distributor of its range of hot tubs in the United Kingdom. By leveraging the latter’s expertise, Whirlcare plans to improve its brand visibility and meet the burgeoning demand for good-quality spas and hot tubs in the region. This is expected to positively shape the hot tub market dynamics in the upcoming years.

Outdoor Living Integration

Major companies are designing modern hot tubs with integrated landscaping options, which enables consumers to personalise their outdoor living spaces with features such as decking and built-in planters to enhance their aesthetic appearance. Moreover, by incorporating new elements like stone features, waterfalls, and adjustable lighting, companies are making hot tubs a stylish and must-have addition to any backyard.

Growing Use of Innovative Materials and Designs

Modern tubs equipped with advanced hydrotherapy jets and ergonomic seating are garnering significant consumer appeal, as they maximise comfort and offer therapeutic benefits. These modern designs offer a spa-like experience to consumers at home, thereby alleviating stress and muscle tension. The use of durable and wear-resistant materials in hot tubs is further increasing the hot tub market size.

Growing Trend of Hydrotherapy and Wellness

The incorporation of chromotherapy and aromatherapy into new models of hot tubs has enhanced user’s wellness experience. While aromatherapy soothes the senses, chromotherapy utilises coloured lights to create a healing environment. These therapeutic features improve overall mental well-being by working synergistically to reduce stress and promote relaxation.

Rising Energy-efficiency Concerns

Various companies are offering hot tubs equipped with heat recovery systems that can easily reuse the heat produced by the tub's equipment. This is expected to reduce the electricity bill of households and increase their demand among environmentally conscious consumers, thereby driving the market growth.

Global Hot Tub Market Trends

Growing consumer awareness regarding the health benefits of hot tubs is expected to favour the market dynamics. Around 49% of hot tub owners use warm water to recover from strenuous physical exercise. Besides, 33.3% of households use hot tubs to ensure a restful sleep, and 20% of individuals use them for healing bodily injuries faster. This is expected to drive the hot tub market expansion in the coming years.

Global Hot Tub Industry Segmentation

The report titled “Global Hot Tub Market Report and Forecast 2025-2034” offers a detailed analysis of the market based on the following segments:

Breakup by Type

• Portable Hot Tubs
• Fixed Hot Tubs

Breakup by End Use

• Residential
• Commercial

Breakup by Region

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East and Africa

Global Hot Tub Market Share

Based on region, the market is segmented into North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa. Over the forecast period of 2025-2034, the market for hot tubs in the Asia Pacific is estimated to grow at a CAGR of 4.8% due to the increasing demand from countries like India (5.6%) and China (4.6%). This can be attributed to the growth of the hospitality industry and the rising consumer demand for luxurious homes.

Based on type, the market can be divided into portable hot tubs and fixed hot tubs. The hot tub market analysis suggests that portable hot tubs are expected to witness a compounded annual growth rate of 4.6% between 2025 and 2034 due to their ease of use and high degree of affordability.

CAGR 2025-2034 - Market by

• Type
• Portable Hot Tubs
• 4.6%
• Fixed Hot Tubs

Leading Companies in the Global Hot Tub Market

Major players are designing hot tubs equipped with smart technologies, such as smart lighting and automatic heating features, which is increasing the hot tub market revenue. By diversifying their existing product offerings and expanding their market reach through digital channels, hot tub manufacturers are also capitalising on the rising demand for energy-efficient hot tubs.

Bullfrog Spas

Bullfrog Spas was founded in 1996 and is headquartered in Utah, United States. It specialises in designing hot tubs and in-ground spa installation kits.

Artesian Spas

Artesian Spas was founded in 1993 and is headquartered in Nevada, United States. It specialises in the quality construction of hot tubs and spas, equipped with premium sound systems, LED lighting, and other innovative technologies.

Nordic Products, Inc.

Nordic Products, Inc. was founded in 1995 and is headquartered in Michigan, United States. It is engaged in manufacturing a wide range of hot tubs for consumers in the USA.

Blue Falls Manufacturing

Blue Falls Manufacturing was founded in 1994 and is headquartered in Alberta, Canada. It specialises in producing hot tub chemicals and accessories, and swim spas.

Other players included in the hot tub market report are Jacuzzi Group, Canadian Spa Company, Cal Spas, Coast Hot Tubs, Caldera Spas, and Plastic Development Company, (PDC Spas), among others.