Europe Helmet Market Size, Share and Growth Analysis Report - Forecast Trends and Outlook (2025-2034)

The Europe helmet market reached around USD 358.38 Million in 2024. The market is projected to grow at a CAGR of 6.30% between 2025 and 2034 to reach nearly USD 660.20 Million by 2034.

Europe Helmet Market Growth

In 2022, over 20,600 people were killed in the EU during road accidents, recording a year-on-year increase of 3.7%. Romania accounted for the highest share of road accidents in Europe, recording 86 fatalities per million inhabitants. Besides, 6 regions in Austria witnessed over 4000 road accidents per million inhabitants in 2022. People aged 25-49 years are at significant risk of road accidents since they account for one-third of all road fatalities in Europe. As per the market analysis, rural roads are at a relatively higher risk of witnessing road accidents than urban roads.

As per the European Association of Motorcycle Manufacturers, the overall sales of L-category vehicles (including scooters, mopeds, and motorcycles) registered a year-on-year growth of 11.3% during January-June 2023. Italy (19.1%), Spain (11.7%), Germany (10.1%), and France (7.5%) witnessed a significant surge in motorcycle sales, with overall two-wheeler registrations crossing 100,000 units. In the United Kingdom, 59,741 units of L-category vehicles were sold. In 2024, the sale of motorcycles in Turkey witnessed a 56.8% growth, followed by followed by Italy, Germany, and Spain. This is expected to have a favourable impact on helmet sales, as consumer awareness regarding road traffic safety soars.

Key Trends and Developments

Strengthening of government regulations; integration of heads-up display (HUD) in helmets; built-in Bluetooth communication in helmets; and the integration of rear view cameras in helmets are the major trends impacting the Europe helmet market growth

September 2024

AGV, an Italian manufacturer of motorcycle helmets, introduced a new modular helmet carbon that minimises aerodynamic drag and regulates internal climate through its high ventilation surface and water-repellent characteristics. It consists of fibreglass and aramid fibre and has an integrated communication system that enables bikers to communicate on their journeys with other people.

January 2024

It was reported that the government of Spain is expected to make full-face/helmets with modular lids mandatory for all motorcycle riders amidst increasing reports of road accidents suffered by people wearing no gloves and jet helmets.

December 2022

The Rheinmetall Soldier Electronics of Stockach announced that it is expected to supply 300,000 combat helmets worth EUR 200 million to Germany’s defence forces during 2022-2025. This is an extension of a previous order placed by the German government, due to the outbreak of the Russia-Ukraine conflict.

October 2022

Researchers at the University of Edinburgh developed a smart helmet equipped with AI, thermal cameras, smart sensors, and radar technology. This is expected to enable firefighters to effectively conduct search and rescue missions in smoky rooms, thereby reducing the risk of loss of life and improving occupational safety.

Strengthening of Government Regulations

While the former ECE 22.05 standards focused on just 5 safety tests to assess the quality of helmets, the introduction of ECE 22.06 standards by UNECE is expected to promote significant changes in helmet manufacturing in Europe, thereby promoting the market growth.

Integration of Heads-Up Display (HUD) in Helmets

Integrated heads-up display (HUD) technology provides important information, such as road alerts, navigation directions, and speed, directly into the biker’s field of vision, thereby minimising distractions and enhancing the rider’s convenience and safety.

Built-In Bluetooth Communication in Helmets

Built-in Bluetooth communication in helmets enables bike riders to take hand-free calls, stream music, and access Google, Siri, or other voice-assisted functionalities. This fosters a sense of coordination and camaraderie among group riders by ensuring clear communication.

Integration of Rear View Cameras in Safety Helmets

Safety helmets equipped with rear-view cameras enable riders to effectively monitor traffic conditions and make lane changes safely. This is extremely beneficial in dense urban traffic roads and high-speed highways, where it is crucial to maintain situational awareness.

Europe Helmet Market Trends

In 2022, the United Nations Economic Commission for Europe introduced ECE 22.06 homologation helmet standards. Under these new regulations, bike helmets are required to undergo 18 safety tests, including a performance assessment of sun visors and intercom systems, coupled with the examination of their impact resistance characteristics during low and high-speed crashes. The new standards require additional tests involving assessment of rotational impact at different speeds including 7.5, 6, and 8 m/s. This is expected to bolster the demand for helmets in Europe over the forecast period.

Europe Helmet Industry Segmentation

The report titled “Europe Helmet Market Report and Forecast 2025-2034” offers a detailed analysis of the market based on the following segments:

Market Breakup by Product Type:

• Full Face Helmets
• Half Face Helmets
• Open Face Helmets
• Others

Market Breakup by End User:

• Commuters
• Sports and Recreational Purposes
• Military
• Others

Market Breakup by Distribution Channel:

• Offline
• Online

Market Breakup by Country:

• Germany
• United Kingdom
• France
• Italy
• Others

Europe Helmet Market Share

Based on country, the market is segmented into Germany, Italy, France, and the United Kingdom, among others. Over the forecast period of 2025-2034, the United Kingdom is expected to grow at a CAGR of 6.4% as the government strengthens regulations surrounding road safety.

Leading Companies in the Europe Helmet Market

Major market players are expected to equip modular helmets with smart communication technologies such as voice assistants to enable drivers to easily access important information about traffic congestion and weather patterns.

Dainese S.p.A.

Dainese S.p.A. was founded in 1972 in Molvena, Italy. It is a global leader in manufacturing high-quality apparel and protection equipment for dynamic sports such as motorcycling, with the presence of 36 stores across 7 countries.

SCHUBERTH

SCHUBERTH was founded in the 1920s in Germany. It produces a wide variety of head protection equipment, including military helmets, motorsport helmets, firefighters’ helmets, and helmets for industrial safety. It exports its products to 55 different countries and has a significant presence in the USA, Italy, and Thailand.

Nolangroup S.p.A.

Nolangroup S.p.A. was founded in 1972 and is headquartered in Italy. It produces motorcycle accessories, Bluetooth communication systems, sports helmets, and other sports products.

SHARK SAS

SHARK SAS was founded in 1989 and is headquartered in France. It has sold over 11 million helmets since its founding, which translates into one sale every two minutes in over 82 countries globally.

Other major players in the market are Arai Ltd., Caberg S.p.a., TECH DESIGN TEAM, S.L., Roof International, S.A.S., GIVI SPA, and UVEX Sports GmbH & Co. KG, among others.