The Saudi Arabia Eyewear Market is anticipated to grow to US$ 1.87 billion in 2024 and go up to US$ 3.28 billion by 2033, with a CAGR of 6.42% during the forecast period from 2025 to 2033. This growth is caused by growing awareness of eye health, enhanced fashion consciousness, and the emerging popularity of international eyewear brands among the younger and prosperous population segments.
Saudi Arabia Eyewear Market Outlooks
Eyewear includes a variety of products meant to protect, correct, or enhance vision, such as prescription glasses, contact lenses, and sunglasses. Eyewear in Saudi Arabia is both functional and fashionable. Prescription glasses are necessary for people with vision defects, while sunglasses are commonly used to shield eyes from the region's bright sunlight and dust. Luxury and designer frames are also showing high demand as eyewear is becoming an integral part of personal style.
Increased digital screen usage has prompted a rising demand for blue-light blocking glasses. Coupled with changing lifestyle choices and increasing disposable incomes, this also fuels increasing adoption rates. International players are spreading their base by entering into partnerships with local stores, intensifying market growth. In addition, Saudi consumers pay more attention to eye health, prompting regular eye check-ups and corrective remedies. Overall, the Saudi Arabia eyewear market remains booming, balancing medical requirements with fashion.
Growth Drivers in the Saudi Arabia Eyewear Market
Growing Eye Health Consciousness and Medical Requirements
Saudi Arabia is experiencing a rising number of vision-related health conditions, including myopia and astigmatism, primarily caused by rising screen time and use of digital devices. Governmental efforts and medical campaigns for frequent eye check-ups are enhancing demand for prescription eyewear. In addition, growing aging populations are also fueling increasing rates of presbyopia, spurring consistent sales expansion in corrective eyewear. With consumers increasing their spending on high-quality solutions from known brands for health reasons, this is becoming a major driver for the Kingdom's growing eyewear market. For instance, the Seha Virtual Hospital has performed more than 1.6 million teleconsultations, many of which involve eye screenings, and thereby steering patients to online eyewear shopping. Moreover, with 80-year life expectancy targets, there is a keen focus on ensuring long-term ocular health. Sophisticated AI-based analytics are also increasingly enhancing the detection of refractive errors at an early stage, holding out substantial promise for enhanced eye care outcomes.
Rising Role of Fashion and Lifestyle Trends
Saudi Arabian eyewear is now considered not just as a medical requirement but also a fashion item. Global and luxury brands are making the most of this trend by providing high-end, fashion-forward designs that meet contemporary fashion needs. Younger generations, especially women, are looking for fashionable and branded eyewear. Social media and influencers serve an important function in determining eyewear fashion, inspiring customers to perceive eyewear as a part of their own fashion. In 2023, the digital economy of the Kingdom was worth more than USD 40.94 billion[1]Source: International Trade Association, " Saudi Arabia Country Commercial Guide', emphasizing active use of digital platforms by the population as major avenues for accessing fashion and health products. The cultural focus on personal looks and brand recognition in Saudi society amplifies the effectiveness of social media marketing, especially for eyewear, which enjoys both functional and fashion significance. For example, 25.4% of Saudi consumers between the ages of 15-19 used the internet for health information in 2024, as per the General Authority for Statistics (Saudi Arabia).
Expansion of Retail Infrastructure and E-Commerce
The fast growth of shopping malls, optical chains, and specialty eyewear outlets throughout Saudi Arabia is enhancing consumer availability of a broad array of eyewear products. Also, the increasing presence of e-commerce platforms offers consumers convenience, diversity, and competitive prices. Online retailers frequently provide virtual try-ons and extensive product descriptions, making the customer experience more appealing. This blend of physical and digital retail infrastructure is driving the growth in the market by serving changing consumer desires and buying habits in both city and suburban regions. September 2024: MAGRABi and Rivoli Vision announced a merger that shook up the Middle East eyewear market. This deal would blend store concepts with online platforms, offering expansive ranges of choice in luxury, premium, and mass-market categories. MAGRABi also partnered with universities on optometry courses, supporting graduates and the development of quality opticians and optometrists in Saudi Arabia. The additional network and scale that came with it undoubtedly allowed the company to invest further and increase its investments in enhancing the general customer experience, both online and offline. The firm expected to achieve a 50% growth in online sales annually over the three-year period from 2025 to 2027.
Challenges facing the Saudi Arabia Eyewear Market
High Price Sensitivity and Competition
The Saudi Arabian sunglasses market is confronted with intense competition from local optical outlets, global brands, and online retailers. Although high-end consumers are concerned about brand and quality, a significant group is extremely price-conscious and settles for low-cost substitutes. This price sensitivity limits the expansion of luxury brands beyond high-density urban communities. Moreover, widespread promotions and regular discounts by competitors tend to undermine profit margins, rendering it difficult for brands to achieve long-term profitability without compromising on product quality.
Fragmented Market Structure and Regulation Complexity
The market is still fragmented with many small, independent opticians competing against traditional optical chains. The fragmentation makes brand building and standardization in the Kingdom challenging. In addition, managing Saudi Arabia's changing regulatory environment, such as import regulations, licensing, and health certifications, can prove to be complex and time-consuming for foreign brands. Such factors can delay market entry, impact supply chains, and make it difficult to scale operations economically, particularly among new entrants seeking to gain a foothold in the market.
Saudi Arabia Spectacles Eyewear Market
The Saudi Arabian spectacles market is witnessing steady growth with growing awareness about eye care and rising incidence of vision impairment. Both prescription and fashion spectacles are in demand, with buyers looking for quality lenses paired with fashionable frames. Blue light filtering lenses are becoming popular with working professionals and students. Local optical stores and international brands offer a range of price segments, from affordability to luxury. The business is still growing in urban centers where customers value both the aesthetics and eye care when selecting spectacles.
Saudi Arabia Contact Eyewear Market
Contact lenses are on the rise in Saudi Arabia, especially among women and young consumers who value convenience and looks. Daily disposable lenses and cosmetic colored lenses are highly demanded. Global brands that provide high comfort and high-tech material lead in this category. Increased awareness of proper eye care and hygiene also stimulates growth. Physical optical shops as well as web platforms support market growth, with a wide range of lenses being readily available. The ease of purchase online has also increased sales among technology users.
Saudi Arabia Women's Eyewear Market
Saudi Arabian women increasingly perceive eyewear as part of their personal style, prompting demand for stylish frames, luxury sunglasses, and colored contact lenses. Social trends, influencer endorsement, and growing female employment are impacting purchasing habits. Women look for both style and quality, with many opting for high-end brands. Optical stores respond to this by providing exclusive offerings and personalized service. Urban hubs such as Riyadh and Jeddah are prime markets where women's tastes for luxury and fashion-oriented spectacles continue to influence retailing strategies.
Saudi Arabia Eyewear Optical Stores Market
Optical stores continue to form the bedrock of the eyewear market in Saudi Arabia, providing fundamental services such as eye checks, consultations, and fitting to suit individual needs. These stores enjoy a diverse customer base, from those who require economical solutions to high-end customers. Optical chains have taken over urban spaces, offering international brands and sophisticated eye care services. Points programs, insurance partnerships, and special promotions boost customer interaction. Optical shops are instrumental in informing customers about the value of eye care, further stimulating demand for quality eyewear solutions.
Saudi Arabia Eyewear Retail Stores Market
Eye care retail shops in Saudi Arabia, particularly in leading malls, offer diversified lines of eyewear products across luxury, mid-market, and mass segments. Traditional stores give customers the convenience of experiencing products firsthand and getting personalized guidance from experts. Physical retail remains strong despite increased use of e-commerce, bolstered by point-of-sale promotions and customer support. Retailers persist to invest in upgrading the in-store experience with high-end diagnostic devices, trend-setting displays, and embedded digital technologies so that it remains relevant in the aggressive eyewear industry.
Dhahran Eyewear Market
The eyewear market in Dhahran enjoys a wealthy population and proximity to major urban hubs. Dhahran consumers tend to favor high-quality, high-end eyewear brands based on international fashion trends and the demand for superior products. Optical boutiques within malls dominate the retail scene, providing prescription and fashion spectacles solutions for a variety of clients. There is strong demand for high-tech lens technology and fashionable design among both local residents and expatriates. With further modernization of Dhahran's retail facilities, market expansion opportunities will be sustained.
Riyadh Eyewear Market
Riyadh, being the capital and largest city, is the most vibrant eyewear market in Saudi Arabia. Consumers are driven by fashion, digital lifestyles, and a growing awareness of the importance of eye health. The city has a wide variety of optical and retail establishments, ranging from budget chains to upscale boutiques. E-commerce is also increasingly important to Riyadh's optical sector. Growing disposable incomes, combined with a fashion and technologically aware population, drive solid demand for both prescription and non-prescription eyewear. Riyadh is among the priority markets for leading eyewear brands expanding in the Kingdom.
Dammam Eyewear Market
The eyewear market of Dammam is growing with its position as a primary commercial hub of the Eastern Province. There is growing demand for both corrective and fashionable eyewear, fueled by awareness of health and global lifestyle choice. International brands and sophisticated optical services are available at shopping malls and optical chains. Both prescription eyewear and fashionable sunglasses are in high demand among residents. With Dammam expanding economically and demographically, its eyewear market presents brands with the opportunity to exploit a multi-faceted and developing consumer base interested in quality products.
Jeddah Eyewear Market
The eyewear market in Jeddah flourishes through its cosmopolitan dwellers and lively retail space. The city provides numerous eyewear alternatives with the choice of luxury boutiques, chain retailers, and independent optical stores. Style-conscious consumers, especially the youth, lead demand for fashionable frames, premium sunglasses, and tinted lenses. Online shopping supports offline retail, providing convenience and a wide range of options. Campaigns of health awareness also significantly increase demand for prescription spectacles. Jeddah continues to be an optimal point for global brands who want to gain market share as it has the power to shape Saudi Arabian fashion, trade, and lifestyle trends.
Market Segmentation
Product
- Spectacles
- Sunglasses
- Contact
End User
- Men
- Women
- Children
Distribution Channel
- Optical Stores
- Independent Brand Showrooms
- Online Stores
- Retail Stores
Top States
- Dhahran
- Riyadh
- Khobar
- Jeddah
- Dammam
- Others
Key Players Analysis (Overviews, Key Persons, Recent Developments, SWOT Analysis, Revenue Analysis)
- Burberry Group
- Essilor Luxottica
- Hoya Corporation
- Carl Zeiss Group's
- Prada
- Tesco
- Louis Vuitton
- Cooper Vision
Table of Contents
Companies Mentioned
The major companies profiled in this Saudi Arabia Eyewear market report include:- Burberry Group
- Essilor Luxottica
- Hoya Corporation
- Carl Zeiss Group's
- Prada
- Tesco
- Louis Vuitton
- Cooper Vision
Methodology
In this report, for analyzing the future trends for the studied market during the forecast period, the publisher has incorporated rigorous statistical and econometric methods, further scrutinized by secondary, primary sources and by in-house experts, supported through their extensive data intelligence repository. The market is studied holistically from both demand and supply-side perspectives. This is carried out to analyze both end-user and producer behavior patterns, in the review period, which affects price, demand and consumption trends. As the study demands to analyze the long-term nature of the market, the identification of factors influencing the market is based on the fundamentality of the study market.
Through secondary and primary researches, which largely include interviews with industry participants, reliable statistics, and regional intelligence, are identified and are transformed to quantitative data through data extraction, and further applied for inferential purposes. The publisher's in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. These analytical tools and models sanitize the data & statistics and enhance the accuracy of their recommendations and advice.
Primary Research
The primary purpose of this phase is to extract qualitative information regarding the market from the key industry leaders. The primary research efforts include reaching out to participants through mail, tele-conversations, referrals, professional networks, and face-to-face interactions. The publisher also established professional corporate relations with various companies that allow us greater flexibility for reaching out to industry participants and commentators for interviews and discussions, fulfilling the following functions:
- Validates and improves the data quality and strengthens research proceeds
- Further develop the analyst team’s market understanding and expertise
- Supplies authentic information about market size, share, growth, and forecast
The researcher's primary research interview and discussion panels are typically composed of the most experienced industry members. These participants include, however, are not limited to:
- Chief executives and VPs of leading corporations specific to the industry
- Product and sales managers or country heads; channel partners and top level distributors; banking, investment, and valuation experts
- Key opinion leaders (KOLs)
Secondary Research
The publisher refers to a broad array of industry sources for their secondary research, which typically includes, however, is not limited to:
- Company SEC filings, annual reports, company websites, broker & financial reports, and investor presentations for competitive scenario and shape of the industry
- Patent and regulatory databases for understanding of technical & legal developments
- Scientific and technical writings for product information and related preemptions
- Regional government and statistical databases for macro analysis
- Authentic new articles, webcasts, and other related releases for market evaluation
- Internal and external proprietary databases, key market indicators, and relevant press releases for market estimates and forecasts
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Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 200 |
| Published | July 2025 |
| Forecast Period | 2024 - 2033 |
| Estimated Market Value ( USD | $ 1.87 Billion |
| Forecasted Market Value ( USD | $ 3.28 Billion |
| Compound Annual Growth Rate | 6.4% |
| Regions Covered | Saudi Arabia |
| No. of Companies Mentioned | 9 |
