U.S. Kitchenware Market Size & Trends
The U.S. kitchenware market size was estimated at USD 8.95 billion in 2024 and is expected to grow at a CAGR of 5.2% from 2025 to 2033. The market is driven by a growing preference for home cooking, influenced by post-pandemic habits, health awareness, and cost-saving needs. Urbanization and the rise of smaller households are boosting demand for compact, multifunctional, and space-saving kitchen tools. In addition, there is a strong shift toward aesthetically designed, premium-quality products that align with modern kitchen décor and are often showcased on social media platforms.
According to the National Frozen and Refrigerated Foods Association (NFRA), in 2024, 64% of Americans cook at home to save money and maintain better control over their budgets. 81% of consumers prepare most of their meals at home. The cooking confidence gained during the pandemic has encouraged many to explore new ideas for preparing healthier meals.
A National Frozen and Refrigerated Foods Association survey reveals that over 54% of consumers learn about food and cooking through platforms like TikTok and YouTube. Social media often showcases beautifully styled kitchenware and visually appealing dishes, inspiring others and fueling demand for stylish, high-quality kitchen tools. This combination of functionality and aesthetic appeal continues to drive market growth, as consumers increasingly invest in durable, well-designed products that enhance the look and experience of home cooking and baking.
Consumers increasingly prioritize BPA-free, non-toxic, and eco-friendly kitchenware, seeking materials like high-grade stainless steel, glass, bamboo, ceramic, and food-grade silicone. These materials are favored because they don’t leach harmful chemicals, avoid PFAS “forever chemicals,” and align with environmentally conscious values. Alongside safer materials, kitchenware that promotes portion control, oil-free cooking, and food safety is gaining traction.
Digital measuring spoons and portion-control gadgets enable precise ingredient usage, critical for mindful, healthier eating. For instance, the GreenLife Soft Grip cookware collection offers ceramic nonstick cookware free from PFAS, PFOA, and other harmful substances. It is made using recycled aluminum and coated with Thermolon, a nontoxic, eco-friendly ceramic material.
The kitchenware industry is embracing smart technology, with products like digital measuring spoons, app-connected kitchen scales, and Bluetooth-enabled thermometers becoming mainstream. These gadgets enhance cooking precision, integrate with fitness or recipe apps, and offer features like barcode scanning, nutritional tracking, and step-by-step guided recipes. For example, scales such as the Drop Kitchen connected scale sync via Bluetooth to apps, guiding cooks through interactive recipes. Thermometers with wireless connectivity (e.g., INKBIRD’s Bluetooth meat thermometers) allow real-time monitoring and cooking alerts.
U.S. Kitchenware Market Report Segmentation
This report forecasts revenue growth at the country level and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2021 to 2033. For this study, the analyst has segmented the U.S. kitchenware market report by product, application, and distribution channel:Product Outlook (Revenue, USD Million, 2021 - 2033)
- Cookware
- Pots & Pan
- Pressure Cooker
- Microware Cookware
- Bakeware
- Tins & Trays
- Cups
- Molds
- Pans & Dishes
- Rolling Pin
- Others
- Tableware
- Dinnerware
- Flatware
- Stemware
- Others
- Cooking Racks a
- Cooking Tools
Application Outlook (Revenue, USD Million, 2021 - 2033)
- Residential
- Commercial
Distribution Channel Outlook (Revenue, USD Million, 2021 - 2033)
- Supermarkets & Hypermarkets
- Specialty Stores
- Online Retail
- Others
Why should you buy this report?
- Comprehensive Market Analysis: Gain detailed insights into the global market across major regions and segments.
- Competitive Landscape: Explore the market presence of key players worldwide.
- Future Trends: Discover the pivotal trends and drivers shaping the future of the global market.
- Actionable Recommendations: Utilize insights to uncover new revenue streams and guide strategic business decisions.
This report addresses:
- Market intelligence to enable effective decision-making
- Market estimates and forecasts from 2018 to 2030
- Growth opportunities and trend analyses
- Segment and regional revenue forecasts for market assessment
- Competition strategy and market share analysis
- Product innovation listing for you to stay ahead of the curve
- COVID-19's impact and how to sustain in these fast-evolving markets
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Table of Contents
Chapter 1. Methodology and Scope
Chapter 2. Executive Summary
Chapter 3. U.S. Kitchenware Market Variables and Trends
Chapter 4. U.S. Kitchenware Market: Product Estimates & Trend Analysis
Chapter 5. U.S. Kitchenware Market: Application Estimates & Trend Analysis
Chapter 6. U.S. Kitchenware Market: Distribution Channel Estimates & Trend Analysis
Chapter 7. U.S. Kitchenware Market: Competitive Analysis
List of Tables
List of Figures
Companies Mentioned
- Target Brands, Inc.
- Newell Brands
- Groupe SEB
- Meyer International Holdings Limited
- Tramontina
- The Vollrath Company, LLC
- Lifetime Brands
- Hamilton Beach Brands Holding Company
- Cuisinart
- OXO International, Ltd.
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 90 |
| Published | July 2025 |
| Forecast Period | 2024 - 2033 |
| Estimated Market Value ( USD | $ 8.95 Billion |
| Forecasted Market Value ( USD | $ 14.1 Billion |
| Compound Annual Growth Rate | 5.2% |
| Regions Covered | United States |
| No. of Companies Mentioned | 10 |
