Wireless Headphones in Japan

Volume sales of wireless headphones are still rising in Japan in 2025, though growth is slowing significantly. Mass TWS earbuds is the most dynamic category in terms of volume growth, with rates notably slower than those recorded in the previous year. At the same time, as mass-produced models become more prevalent, there has been a notable decline in the average unit value.

The Wireless Headphones in Japan report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: TWS Earbuds, Wireless Earphones, Wireless Headbands.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Wireless Headphones market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.