Wireless Headphones in South Africa

Wireless headphones in South Africa continued to record strong growth in retail volume terms in 2025, driven almost exclusively by the performance of true wireless stereo (TWS) earbuds. As the largest sub-category within wireless headphones, TWS earbuds has solidified its lead due to its sleek, wire-free design and the convenience its offers for on-the-go lifestyles.

The Wireless Headphones in South Africa report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: TWS Earbuds, Wireless Earphones, Wireless Headbands.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Wireless Headphones market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.