The global people analytics market was valued at USD 8.9 billion in 2024 and is expected to reach USD 41.5 billion by 2037, rising at a CAGR of 12.4% over the forecast period from 2025 to 2037. In 2025, the market size is projected to reach USD 10.1 billion. The market is gaining strong momentum as enterprises seek to make informed workforce decisions amid changing employee expectations and competitive talent landscapes. The use of advanced analytics tools to evaluate hiring effectiveness, retention trends, DEI metrics, and productivity levels is transforming how HR departments operate. Platforms powered by AI and machine learning now offer insights into workforce engagement, behavioral trends, and attrition risks, helping companies proactively manage talent and improve performance outcomes.
Table of Contents
- Global People Analytics Market
- An Outline of the Global People Analytics Market
- Market Definition and Market Segmentation
- Assumptions and Abbreviations
- Research Methodology & Approach
- Primary Research
- Secondary Research
- SPSS Methodology
- Data Triangulation
- Executive Summary
- Growth Drivers
- Major Roadblocks
- Opportunities
- Prevalent Trends
- Government Regulation
- Technological Advancements
- Growth Outlook
- Patent Analysis
- Risk Overview
- SWOT
- Regional Demand
- Pricing Benchmarking
- People Analytics Market: Software and Services in Action
- People Analytics Across Industries: Adoption, Challenges & Future Potential
- Growth Potential for End-User of People Analytics Market
- On-Premises vs. Cloud: The Ultimate Deployment Showdown in People Analytics
- Consumer Behavior Insights: What Drives People Analytics Choices
- Smarter HR with AI: How Automation is Shaping the Workforce
- The Future of People Analytics: Trends Shaping the Next Decade
- Regional Readiness for People Analytics: Market Maturity & Key Trends
- Breaking into People Analytics: Strategic Recommendations for Success
- Recent News
- Mergers and Acquisitions (M&A)
- Root Cause Analysis (RCA) for discovering problems of the People Analytics Market
- Porter Five Forces
- PESTLE
- Comparative Positioning
- Competitive Landscape
- Competitive Model
- Company Market Share
- Business Profile of Key Enterprise
- ADP, Inc.
- ChartHop, Inc.
- Crunchr
- Culture Amp Pty Ltd
- Ernst & Young Global Limited
- Humanforce Holdings Pty Ltd
- Links International
- One Model Inc.
- Qualtrics
- Splash Business Intelligence Inc.
- Visier, Inc.
- Willis Towers Watson (WTW)
- Workday, Inc.
- Global People Analytics Market Outlook
- Market Overview
- Market Revenue by Value (USD Million), and Compound Annual Growth Rate (CAGR)
- Global People Analytics Market Segmentation Analysis (2024-2037)
- By Component
- Software, Market Value (USD Million), and CAGR, 2024-2037F
- Services, Market Value (USD Million), and CAGR, 2024-2037F
- By Deployment Mode
- On-Premises, Market Value (USD Million), and CAGR, 2024-2037F
- Cloud-Based, Market Value (USD Million), and CAGR, 2024-2037F
- By Organization Size
- Small and Medium-Sized Enterprises, Market Value (USD Million), and CAGR, 2024-2037F
- Large Enterprises, Value (USD Million), and CAGR, 2024-2037F
- By End User
- Telecom and IT, Market Value (USD Million), and CAGR, 2024-2037F
- BFSI, Market Value (USD Million), and CAGR, 2024-2037F
- Healthcare, Market Value (USD Million), and CAGR, 2024-2037F
- Manufacturing, Market Value (USD Million), and CAGR, 2024-2037F
- Retail and Consumer Goods, Market Value (USD Million), and CAGR, 2024-2037F
- Education, Market Value (USD Million), and CAGR, 2024-2037F
- Travel and Hospitality, Market Value (USD Million), and CAGR, 2024-2037F
- Others, Market Value (USD Million), and CAGR, 2024-2037F
- By Region
- North America, Market Value (USD Million), CAGR & Y-o-Y Growth Trend, 2024-2037F
- Europe, Market Value (USD Million), CAGR & Y-o-Y Growth Trend, 2024-2037F
- Asia Pacific Excluding Japan, Market Value (USD Million), CAGR & Y-o-Y Growth Trend, 2024-2037F
- Japan, Market Value (USD Million), CAGR & Y-o-Y Growth Trend, 2024-2037F
- Latin America, Market Value (USD Million), CAGR & Y-o-Y Growth Trend, 2024-2037F
- Middle East and Africa, Market Value (USD Million), CAGR & Y-o-Y Growth Trend, 2024-2037F
- Cross Analysis of Deployment Mode W.R.T. End User (USD Million), 2024-2037
- North America People Analytics Market Outlook
- Market Overview
- Market Revenue by Value (USD Million), and Compound Annual Growth Rate (CAGR)
- North America People Analytics Market Segmentation Analysis (2024-2037)
- By Component
- Software, Market Value (USD Million), and CAGR, 2024-2037F
- Services, Market Value (USD Million), and CAGR, 2024-2037F
- By Deployment Mode
- On-Premises, Market Value (USD Million), and CAGR, 2024-2037F
- Cloud-Based, Market Value (USD Million), and CAGR, 2024-2037F
- By Organization Size
- Small and Medium-Sized Enterprises, Market Value (USD Million), and CAGR, 2024-2037F
- Large Enterprises, Value (USD Million), and CAGR, 2024-2037F
- By End User
- Telecom and IT, Market Value (USD Million), and CAGR, 2024-2037F
- BFSI, Market Value (USD Million), and CAGR, 2024-2037F
- Healthcare, Market Value (USD Million), and CAGR, 2024-2037F
- Manufacturing, Market Value (USD Million), and CAGR, 2024-2037F
- Retail and Consumer Goods, Market Value (USD Million), and CAGR, 2024-2037F
- Education, Market Value (USD Million), and CAGR, 2024-2037F
- Travel and Hospitality, Market Value (USD Million), and CAGR, 2024-2037F
- Others, Market Value (USD Million), and CAGR, 2024-2037F
- By Country
- U.S., Market Value (USD Million), CAGR & Y-o-Y Growth Trend, 2024-2037F
- Canada, Market Value (USD Million), CAGR & Y-o-Y Growth Trend, 2024-2037F
- Cross Analysis of Deployment Mode W.R.T. End User (USD Million), 2024-2037
- Europe People Analytics Market Outlook
- Market Overview
- Market Revenue by Value (USD Million), and Compound Annual Growth Rate (CAGR)
- Europe People Analytics Market Segmentation Analysis (2024-2037)
- By Component
- Software, Market Value (USD Million), and CAGR, 2024-2037F
- Services, Market Value (USD Million), and CAGR, 2024-2037F
- By Deployment Mode
- On-Premises, Market Value (USD Million), and CAGR, 2024-2037F
- Cloud-Based, Market Value (USD Million), and CAGR, 2024-2037F
- By Organization Size
- Small and Medium-Sized Enterprises, Market Value (USD Million), and CAGR, 2024-2037F
- Large Enterprises, Value (USD Million), and CAGR, 2024-2037F
- By End User
- Telecom and IT, Market Value (USD Million), and CAGR, 2024-2037F
- BFSI, Market Value (USD Million), and CAGR, 2024-2037F
- Healthcare, Market Value (USD Million), and CAGR, 2024-2037F
- Manufacturing, Market Value (USD Million), and CAGR, 2024-2037F
- Retail and Consumer Goods, Market Value (USD Million), and CAGR, 2024-2037F
- Education, Market Value (USD Million), and CAGR, 2024-2037F
- Travel and Hospitality, Market Value (USD Million), and CAGR, 2024-2037F
- Others, Market Value (USD Million), and CAGR, 2024-2037F
- By Country
- UK, Market Value (USD Million), CAGR & Y-o-Y Growth Trend, 2024-2037F
- Germany, Market Value (USD Million), CAGR & Y-o-Y Growth Trend, 2024-2037F
- France, Market Value (USD Million), CAGR & Y-o-Y Growth Trend, 2024-2037F
- Italy, Market Value (USD Million), CAGR & Y-o-Y Growth Trend, 2024-2037F
- Spain, Market Value (USD Million), CAGR & Y-o-Y Growth Trend, 2024-2037F
- Russia, Market Value (USD Million), CAGR & Y-o-Y Growth Trend, 2024-2037F
- BENELUX, Market Value (USD Million), CAGR & Y-o-Y Growth Trend, 2024-2037F
- Poland, Market Value (USD Million), CAGR & Y-o-Y Growth Trend, 2024-2037F
- Rest of Europe, Market Value (USD Million), CAGR & Y-o-Y Growth Trend, 2024-2037F
- Cross Analysis of Deployment Mode W.R.T. End User (USD Million), 2024-2037
- Asia Pacific Excluding Japan People Analytics Market Outlook
- Market Overview
- Market Revenue by Value (USD Million), and Compound Annual Growth Rate (CAGR)
- Asia Pacific Excluding Japan People Analytics Market Segmentation Analysis (2024-2037)
- By Component
- Software, Market Value (USD Million), and CAGR, 2024-2037F
- Services, Market Value (USD Million), and CAGR, 2024-2037F
- By Deployment Mode
- On-Premises, Market Value (USD Million), and CAGR, 2024-2037F
- Cloud-Based, Market Value (USD Million), and CAGR, 2024-2037F
- By Organization Size
- Small and Medium-Sized Enterprises, Market Value (USD Million), and CAGR, 2024-2037F
- Large Enterprises, Value (USD Million), and CAGR, 2024-2037F
- By End User
- Telecom and IT, Market Value (USD Million), and CAGR, 2024-2037F
- BFSI, Market Value (USD Million), and CAGR, 2024-2037F
- Healthcare, Market Value (USD Million), and CAGR, 2024-2037F
- Manufacturing, Market Value (USD Million), and CAGR, 2024-2037F
- Retail and Consumer Goods, Market Value (USD Million), and CAGR, 2024-2037F
- Education, Market Value (USD Million), and CAGR, 2024-2037F
- Travel and Hospitality, Market Value (USD Million), and CAGR, 2024-2037F
- Others, Market Value (USD Million), and CAGR, 2024-2037F
- By Country
- China, Market Value (USD Million), CAGR & Y-o-Y Growth Trend, 2024-2037F
- India, Market Value (USD Million), CAGR & Y-o-Y Growth Trend, 2024-2037F
- South Korea, Market Value (USD Million), CAGR & Y-o-Y Growth Trend, 2024-2037F
- Australia, Market Value (USD Million), CAGR & Y-o-Y Growth Trend, 2024-2037F
- Indonesia, Market Value (USD Million), CAGR & Y-o-Y Growth Trend, 2024-2037F
- Malaysia, Market Value (USD Million), CAGR & Y-o-Y Growth Trend, 2024-2037F
- Vietnam, Market Value (USD Million), CAGR & Y-o-Y Growth Trend, 2024-2037F
- Thailand, Market Value (USD Million), CAGR & Y-o-Y Growth Trend, 2024-2037F
- Singapore, Market Value (USD Million), CAGR & Y-o-Y Growth Trend, 2024-2037F
- New Zealand, Market Value (USD Million), CAGR & Y-o-Y Growth Trend, 2024-2037F
- Rest of APEJ, Market Value (USD Million), CAGR & Y-o-Y Growth Trend, 2024-2037F
- Japan People Analytics Market Outlook
- Market Overview
- Market Revenue by Value (USD Million), and Compound Annual Growth Rate (CAGR)
- Japan People Analytics Market Segmentation Analysis (2024-2037)
- By Component
- Software, Market Value (USD Million), and CAGR, 2024-2037F
- Services, Market Value (USD Million), and CAGR, 2024-2037F
- By Deployment Mode
- On-Premises, Market Value (USD Million), and CAGR, 2024-2037F
- Cloud-Based, Market Value (USD Million), and CAGR, 2024-2037F
- By Organization Size
- Small and Medium-Sized Enterprises, Market Value (USD Million), and CAGR, 2024-2037F
- Large Enterprises, Value (USD Million), and CAGR, 2024-2037F
- By End User
- Telecom and IT, Market Value (USD Million), and CAGR, 2024-2037F
- BFSI, Market Value (USD Million), and CAGR, 2024-2037F
- Healthcare, Market Value (USD Million), and CAGR, 2024-2037F
- Manufacturing, Market Value (USD Million), and CAGR, 2024-2037F
- Retail and Consumer Goods, Market Value (USD Million), and CAGR, 2024-2037F
- Education, Market Value (USD Million), and CAGR, 2024-2037F
- Travel and Hospitality, Market Value (USD Million), and CAGR, 2024-2037F
- Others, Market Value (USD Million), and CAGR, 2024-2037F
- Cross Analysis of Deployment Mode W.R.T. End User (USD Million), 2024-2037
- Latin America People Analytics Market Outlook
- Market Overview
- Market Revenue by Value (USD Million), and Compound Annual Growth Rate (CAGR)
- Latin America People Analytics Market Segmentation Analysis (2024-2037)
- By Component
- Software, Market Value (USD Million), and CAGR, 2024-2037F
- Services, Market Value (USD Million), and CAGR, 2024-2037F
- By Deployment Mode
- On-Premises, Market Value (USD Million), and CAGR, 2024-2037F
- Cloud-Based, Market Value (USD Million), and CAGR, 2024-2037F
- By Organization Size
- Small and Medium-Sized Enterprises, Market Value (USD Million), and CAGR, 2024-2037F
- Large Enterprises, Value (USD Million), and CAGR, 2024-2037F
- By End User
- Telecom and IT, Market Value (USD Million), and CAGR, 2024-2037F
- BFSI, Market Value (USD Million), and CAGR, 2024-2037F
- Healthcare, Market Value (USD Million), and CAGR, 2024-2037F
- Manufacturing, Market Value (USD Million), and CAGR, 2024-2037F
- Retail and Consumer Goods, Market Value (USD Million), and CAGR, 2024-2037F
- Education, Market Value (USD Million), and CAGR, 2024-2037F
- Travel and Hospitality, Market Value (USD Million), and CAGR, 2024-2037F
- Others, Market Value (USD Million), and CAGR, 2024-2037F
- By Country
- Brazil, Market Value (USD Million), CAGR & Y-o-Y Growth Trend, 2024-2037F
- Argentina, Market Value (USD Million), CAGR & Y-o-Y Growth Trend, 2024-2037F
- Mexico, Market Value (USD Million), CAGR & Y-o-Y Growth Trend, 2024-2037F
- Rest of Latin America, Market Value (USD Million), CAGR & Y-o-Y Growth Trend, 2024-2037F
- Cross Analysis of Deployment Mode W.R.T. End User (USD Million), 2024-2037
- Middle East & Africa People Analytics Market Outlook
- Market Overview
- Market Revenue by Value (USD Million), and Compound Annual Growth Rate (CAGR)
- Middle East & Africa People Analytics Market Segmentation Analysis (2024-2037)
- By Component
- Software, Market Value (USD Million), and CAGR, 2024-2037F
- Services, Market Value (USD Million), and CAGR, 2024-2037F
- By Deployment Mode
- On-Premises, Market Value (USD Million), and CAGR, 2024-2037F
- Cloud-Based, Market Value (USD Million), and CAGR, 2024-2037F
- By Organization Size
- Small and Medium-Sized Enterprises, Market Value (USD Million), and CAGR, 2024-2037F
- Large Enterprises, Value (USD Million), and CAGR, 2024-2037F
- By End User
- Telecom and IT, Market Value (USD Million), and CAGR, 2024-2037F
- BFSI, Market Value (USD Million), and CAGR, 2024-2037F
- Healthcare, Market Value (USD Million), and CAGR, 2024-2037F
- Manufacturing, Market Value (USD Million), and CAGR, 2024-2037F
- Retail and Consumer Goods, Market Value (USD Million), and CAGR, 2024-2037F
- Education, Market Value (USD Million), and CAGR, 2024-2037F
- Travel and Hospitality, Market Value (USD Million), and CAGR, 2024-2037F
- Others, Market Value (USD Million), and CAGR, 2024-2037F
- By Country
- GCC, Market Value (USD Million), Volume (Tons) and CAGR, 2024-2037F
- Israel, Market Value (USD Million), Volume (Tons) and CAGR, 2024-2037F
- South Africa, Market Value (USD Million), Volume (Tons) CAGR & Y-o-Y Growth Trend, 2024-2037F
- Rest of Middle East & Africa, Market Value (USD Million), Volume (Tons) and CAGR, 2024-2037F
- About the Publisher
Companies Mentioned
- Visier Inc
- Qualtrics
- ADP Inc
- ChartHop Inc
- Crunchr
- Culture Amp Pty Ltd
- Humanforce Holdings Pty Ltd
- Links International
- One Model Inc.
- Splash Business Intelligence Inc.
- Willis Towers Watson (WTW)
- Darwinbox
- Ernst & Young Global Limited
- PeopleStrong
