Digital Health For Obesity Market Global Report 2026

The digital health for obesity market size has grown exponentially in recent years. It will grow from $79.04 billion in 2025 to $99.58 billion in 2026 at a compound annual growth rate (CAGR) of 26.0%. The growth during the historic period can be attributed to limited access to digital obesity management tools, rising obesity prevalence, continued reliance on traditional weight management approaches, insufficient integration between healthcare providers and digital solutions, and increasing smartphone and internet penetration.

The digital health for obesity market size is expected to see exponential growth in the next few years. It will grow to $247.27 billion in 2030 at a compound annual growth rate (CAGR) of 25.5%. The growth during the forecast period can be attributed to advancements in AI-powered coaching and predictive analytics, increasing adoption of connected wearable devices, expansion of telemedicine infrastructure, growing awareness of personalized obesity care, and rising investment in digital health platforms. Major trends in the forecast period include increasing adoption of mobile and web-based health applications, growing use of wearable fitness and health monitoring devices, rising demand for personalized weight management programs, expansion of telehealth and remote patient monitoring services, and integration of behavioral therapy and lifestyle coaching into digital platforms.

The increasing adoption of mHealth is expected to support the growth of the digital health for obesity market going forward. mHealth refers to the use of mobile devices, including smartphones and tablets, together with health-related applications and wireless technologies, to provide medical and public health services, enabling remote monitoring, patient education, and real-time health management. The adoption of mHealth is increasing due to the widespread use of smartphones, which provides convenient access to health applications and digital tools for tracking, managing, and improving personal health in real time. mHealth contributes to the adoption of digital health solutions for obesity by enabling mobile-based interventions such as dietary tracking, physical activity monitoring, virtual coaching, and personalized feedback, which are important for effective weight management and behavioral modification. For instance, in December 2023, according to the National Health Service (NHS), a UK-based publicly funded health system providing healthcare services, the number of appointments viewed or managed through the NHS app increased to 4.1 million in November 2023, compared with 1.95 million in November 2022. Therefore, the increasing adoption of mHealth is driving the growth of the digital health for obesity market.

Major companies operating in the digital health for obesity market are concentrating on technological advancements in artificial intelligence-powered nutritional support to deliver more personalized care, increase patient engagement, and encourage sustainable behavior changes in weight and related chronic condition management. Artificial intelligence-powered nutritional support refers to the application of artificial intelligence algorithms and virtual agents to provide personalized dietary recommendations, real-time feedback, and behavioral coaching, enabling individuals to make healthier food choices and maintain long-term lifestyle improvements. For instance, in May 2025, Omada Health Inc., a US-based digital healthcare company specializing in chronic disease prevention and management, launched OmadaSpark Inc., an artificial intelligence-powered virtual agent as part of its nutritional intelligence initiative to strengthen personalized nutrition support. It provides real-time educational guidance, motivation, and habit-building tools. The innovation is designed to reshape individuals’ relationships with food by integrating advanced technology with clinical care. The development represents an important advancement in expanding Omada’s digital platform for obesity and chronic condition management.

In June 2024, Knownwell Inc., a US-based healthcare provider focused on weight-inclusive care, acquired Alfie Health for an undisclosed amount. Through this acquisition, Knownwell aims to expand access to personalized and cost-effective obesity treatment by integrating Alfie Health’s AI-powered clinical decision support tools into its care model. The acquisition strengthens Knownwell’s capabilities in delivering technology-enabled and personalized obesity care. Alfie Health Inc. is a US-based digital healthcare company specializing in the use of artificial intelligence to provide clinical decision support for obesity care.

Major companies operating in the digital health for obesity market are Teladoc Health Inc., WW International Inc., Hims & Hers Inc., Noom Inc., Vida Health Inc., Twin Health Inc., Allurion Technologies Inc., Virta Health Corp., Omada Health Inc., DarioHealth Corp., WellDoc Inc., Sidekick Health, Qardio Inc., Fitterfly Pvt. Ltd., Form Health, Lark Health Inc., Knownwell Inc., Ilant Health Inc., MyNetDiary Inc., Rimidi Inc.

North America was the largest region in the digital health for obesity market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the digital health for obesity market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the digital health for obesity market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The digital health for obesity market includes revenues earned by entities through services such as teleconsultations with healthcare providers, artificial intelligence-powered virtual coaching, personalized care plans, health education content delivery, digital engagement, and habit-building tools. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

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