United States Mattress Market Report by Product, Distribution Channel, Size, States and Company Analysis, 2025-2033

The US mattress market is expected to grow considerably, from US$ 9.13 Billion in 2024 to US$ 12.3 Billion in 2033. This growth is a strong Compound Annual Growth Rate (CAGR) of 3.37% from the period of 2025 to 2033. The reasons behind this growth are increased consumer knowledge regarding sleep well-being, new mattress technologies being introduced, and increasing e-commerce popularity in the furniture market.

United States Mattress Market Report by Product (Innerspring Mattresses, Memory Foam Mattresses, Latex Mattresses, Others), Distribution Channel (Online Distribution, Offline Distribution), Size (Twin or Single Size, Twin XL Size, Full or Double Size, Queen Size, King Size Mattress, Others), Application (Domestic, Commercial), States and Company Analysis, 2025-2033.

United States Mattress Market Outlook

A mattress refers to a rectangular pad intended for supporting the body when lying down, often made of layers of material such as foam, innerspring coils, or other types of support systems. In the US, mattresses find their main application in beds to serve as a good sleeping surface. Mattresses are important in ensuring quality sleep, which has a significant influence on general health and well-being.

Aside from their main purpose of use during sleep, mattresses are also put to other purposes in American households. They can be used in guest bedrooms, on sofas as fold-out beds, or in playrooms for children. Various mattresses, such as memory foam or hybrid mattresses, provide different advantages, such as pressure relief and temperature control, depending on personal needs.

In addition, most individuals buy quality mattresses to minimize the chances of backache and help maintain a better posture. The USA mattress industry is extensive with various brands and ongoing developments that focus on providing greater comfort and support for various types of sleepers.

Growth Drivers in United States Mattress Market

Increased Emphasis on Health and Quality Sleep

Increasing consumer knowledge of the need for quality sleep to maintain overall well-being is spurring mattress demand in the U.S. Consumers are placing a higher value on mattresses aimed at comfort, spinal support, and pressure relief, which is propelling demand for memory foam, hybrid, and orthopedic mattresses. Health concerns related to sleep such as back pain, insomnia, and obesity are prompting investments in high-end mattresses. As the population ages and wellness-aware millennials grow in number, the market is seeing steady expansion. Advanced mattresses with temperature control, adjustable firmness, and intelligent capabilities are further driving adoption, making health and wellness a strong growth driver for the U.S. mattress market. Approximately 50 to 70 million Americans suffer from sleep disorders, and 1 out of every 3 adults do not consistently receive the standard amount of undisturbed sleep that they require to safeguard their health.

Growth of Online Mattress Sales

U.S. mattress sales have been transformed by e-commerce with convenience, competitive prices, and direct-to-consumer brands that disrupt traditional retail. Direct-to-consumer brands such as Casper, Purple, and Tuft & Needle have made "bed-in-a-box" models popular, ensuring mattress delivery is quick and easy. Platforms give extensive reviews, trial periods, and simple returns, enhancing customer trust in online buying. The pandemic hastened the trend, with consumers switching to online shopping. Even brick-and-mortar stores are beefing up digital channels in order to remain relevant. With increasing internet penetration, digital marketing, and a greater tendency towards touchless transactions, online sales will be a key growth driver. For example, in January 2025, an American online store brand Amerisleep introduced the AS6 Black Series, a luxury mattress specifically designed for sleepers who tend to feel too hot. The company is known to provide quality products, such as the AS3 for side sleepers. Such amenities appeal to contemporary consumers who prioritize efficiency and openness.

Increasing Demand for Luxury and Eco-Friendly Mattresses

The U.S. mattress industry is witnessing robust growth in the luxury and sustainable category as consumers increasingly opt for green and high-quality sleep options. Natural latex, organic cotton, and recycled materials are becoming the choices of environmentally sensitive consumers. Luxury mattresses with sophisticated ergonomics, temperature control, and longevity appeal to high-end customers wanting a higher quality sleep experience. The trend is fueled by higher disposable incomes and consumer willingness to spend on durable, high-quality items. Since sustainability is now a way of life, companies are distinguishing themselves with certifications like CertiPUR-US and GOTS, supporting trust and pulling demand for this premium niche. September 2024, Los Angeles-based Avocado Green Mattress became EWG Verified for its entire line of adult, children's, and crib mattresses, demonstrating transparency and safety by excluding hazardous chemicals. This is part of a larger movement toward ethical consumption, with more consumers demanding that the products they buy have a positive environmental effect.

Challenges in the United States Mattress Market

High Market Competition and Price Pressures

The U.S. mattress industry is fiercely competitive with many established players, direct-to-consumer companies, and international brands. Competition creates price pressures, constant promotions, and markdowns, usually at the expense of profitability. Traditional players have to innovate consistently and invest heavily in advertising to retain brand commitment, while new players use digital channels to penetrate quickly. This saturation makes differentiation difficult, especially in mid-segment categories where there are crossovers in features. For customers, excessive options can result in decision exhaustion, which slows the buying process. A balance among affordability, innovation, and profitability is always a challenge for makers and sellers in the U.S. mattress industry.

Volatility of Supply Chain and Raw Materials

Volatility in raw material prices, especially foam, steel, and latex, is quite a challenge for manufacturers of mattresses in the U.S. The COVID-19 pandemic disruptions of supply chains brought into focus the exposure of the industry to issues of global sourcing. Increased transportation costs, raw material shortages, and import tariffs have the potential to influence pricing strategies and margins. In addition, growing demand for green materials increases procurement cost and complexities. Although some companies are localizing production to avoid risks, maintaining quality consistency and timely delivery continues to be challenging. The sector has to respond with robust supply chains and creative sourcing to counter these challenges.

United States Innerspring Mattress Market

Innerspring mattresses continue to be an important segment in the American market because of their value, longevity, and broad availability. Strong support is a hallmark of innerspring mattresses, and they are particularly well-liked by budget shoppers and hotels. Ongoing research and development, like pocketed coil technology, has enhanced motion isolation and comfort, making innerspring mattresses more competitive against foam and hybrid mattresses. Though demand for hybrids and memory foam is increasing, innerspring mattresses continue to sell steadily as a result of brand recognition and price points. The category enjoys broad customer appeal, thus ensuring its continued place in the highly competitive U.S. mattress industry.

United States Latex Mattress Market

The U.S. latex mattress market is expanding sharply, spurred by increasing demand for environmentally friendly and sustainable sleep products. Natural latex mattresses, produced from renewable sap of rubber trees, appeal to environment- and health-concerned consumers. Mattresses have durability, comfort, and high breathability, which make them a high-end product. Hybrid latex models that incorporate coils with natural latex are also becoming popular. While more expensive than common foam or innerspring mattresses, the extended lifespan and hypoallergenicity of latex mattresses make them worth the investment for numerous shoppers. Growing consumer demand for eco-friendly products makes latex a compelling growth opportunity.

United States Online Mattress Market

The online mattress industry in the U.S. has revolutionized the industry by providing accessibility and affordability of mattresses. Direct-to-consumer companies have shaken up traditional retail by selling compressed "bed-in-a-box" products shipped directly to consumers. Online channels offer rich product information, customer reviews, and test drives, diminishing reluctance at digital purchases of mattresses. Younger consumers and city-based buyers especially like this channel for its convenience. The pandemic hastened e-commerce expansion, and individuals bought mattresses online more often. With the growing competition, online companies are vying to stand out by launching hybrid and intelligent mattresses. This segment is predicted to stay strong in future years.

United States Twin XL Size Mattress Market

The Twin XL size of mattresses is common among college students, dorms, and young adults who reside in tight spaces. A bit bigger than regular twins, Twin XL mattresses are spacious yet comfortable, suiting the needs of smaller living spaces. The size is also gaining popularity in adjustable bed bases, attractive to older adults who require comfort and flexibility. As student housing and city-center apartments increase in numbers, the demand for Twin XL mattresses keeps increasing. Companies and stores work tirelessly to promote this size as a cost-effective yet practical solution, solidifying its consistent place in the market.

United States Full or Double Size Mattress Market

Full or double-size mattresses have a strong foothold in the U.S. market among single adults, teens, and guest bedrooms. They provide a mix of comfort and affordability and are therefore a sensible option for compact bedrooms. With urban living spaces becoming smaller, full-size mattresses are gaining demand for their space-efficient but cozy construction. They also appeal to young couples who are just beginning, as they come at a lower price tag than queen and king mattresses. Retailers continue to sell full-size units with such features as memory foam, hybrid build, and cooling, and this size continues to be a consistent contributor to U.S. mattress sales.

United States Domestic Mattress Market

Domestic mattress market in the United States is robust, fueled by increasing household demand for comfort, health, and durability. More often, consumers are trading up in mattresses due to sleep health awareness and marketing efforts by brands. A broad range of choices, from affordable innerspring to high-end smart mattresses, covers all strata of income levels. Urbanization, increasing disposable incomes, and a robust housing industry fuel domestic demand further. Competition may be fierce, but ongoing innovation in environmentally friendly materials, smart technology, and hybrid construction keeps the domestic mattress industry active. Rising preference for American-made goods also favors local makers.

California Mattress Market

California is one of the U.S.'s largest mattress markets, fueled by its large population base, urban areas, and high incomes. Luxury, eco-friendly, and hybrid mattresses are in particularly high demand, which mirrors California's environmentally aware consumers. The growth of sustainable products such as natural latex and organic cotton is coinciding with California's green movement. Online mattress sales are also growing very quickly, with younger cohorts gravitating toward direct-to-consumer models. The state's high student population also fuels demand for Twin XL and budget-friendly mattresses. With affluence and diversified demographics, California remains a top mattress market in the United States.

New York Mattress Market

New York's mattress market is marked by intense demand for compact and flexible mattress sizes because of small space in urban places. Twin, Twin XL, and Full-size mattresses have particular demand among city residents, students, and young professionals. Meanwhile, high-end consumers residing in suburban areas fuel demand for luxury and high-end mattresses. Sales of mattresses online are growing rapidly, aided by the state's highly tech-oriented populace. The hospitality sector, with its high density in New York City, also makes a valuable contribution to demand for mattresses. With varied consumer tastes, New York is a vibrant and high-growth mattress market.

Washington Mattress Market

The Washington mattress market is expanding steadily with the help of a mix of increasing disposable incomes, wellness-oriented consumers, and a robust housing industry. Environmentally friendly and organic mattresses are especially high in demand, indicative of the state's green culture. Sales on the internet are growing strongly, particularly in urban centers such as Seattle, where younger buyers prefer ease. Demand for mattresses is also fueled by increasing population and growth of suburban housing developments. Hybrid mattresses that offer support and comfort are becoming increasingly popular. Washington's synergy of eco-conscious consumers and increasing urban demand positions it as a key growth market for the U.S. mattress market.

Market Segments

Product

• Innerspring Mattresses
• Memory Foam Mattresses
• Latex Mattresses
• Others

Distribution Channel

• Online Distribution
• Offline Distribution

Size

• Twin or Single Size
• Twin XL Size
• Full or Double Size
• Queen Size
• King Size Mattress
• Others

Application

• Domestic
• Commercial

Top States

• California
• Texas
• New York
• Florida
• Illinois
• Pennsylvania
• Ohio
• Georgia
• New Jersey
• Washington
• North Carolina
• Massachusetts
• Virginia
• Michigan
• Maryland
• Colorado
• Tennessee
• Indiana
• Arizona
• Minnesota
• Wisconsin
• Missouri
• Connecticut
• South Carolina
• Oregon
• Louisiana
• Alabama
• Kentucky
• Rest of United States

All companies have been covered with 5 Viewpoints

• Overviews
• Key Person
• Recent Developments
• SWOT Analysis
• Revenue Analysis

Key Players Analysis

1. Serta Simmons Bedding LLC
2. Tempur Sealy International Inc.
3. Kingsdown Mattress
4. Corsicana Mattress Company
5. Casper Inc.
6. Saatva Inc.
7. Purple Innovations Inc.
8. Spring Air International
9. Sleep Number Corporation
10. Tuft & Needle LLC