Water Testing and Analysis Market Opportunities and Strategies to 2034

This report describes and explains the water testing and analysis market and covers 2019-2024, termed the historic period, and 2024-2029, 2034F termed the forecast period. The report evaluates the market across each region and for the major economies within each region.

The global water testing and analysis market reached a value of nearly $5.23 billion in 2024, having grown at a compound annual growth rate (CAGR) of 3.92% since 2019. The market is expected to grow from $5.23 billion in 2024 to $6.87 billion in 2029 at a rate of 5.63%. The market is then expected to grow at a CAGR of 5.24% from 2029 and reach $8.88 billion in 2034.

Growth in the historic period resulted from the growing utilization of bottle water, rise in the prevalence of waterborne diseases, expanding agricultural practices and rising demand for safe drinking water. Factors that negatively affected growth in the historic period were budget constraints in municipal and government and lack of skilled personnel for accurate water analysis.

Going forward, the increase in water pollution levels, rise in use of water in multiple industries, rising demand for wastewater reuse and recycling and growing focus on rainwater harvesting will drive the growth. Factor that could hinder the growth of the water testing and analysis market in the future include high cost of advanced water testing services lack of centralized databases for water contaminant tracking and impact of trade war and tariff.

North America was the largest region in the water testing and analysis market, accounting for 34.90% or $1.82 billion of the total in 2024. It was followed by Western Europe, Asia Pacific and then the other regions. Going forward, the fastest-growing regions in the water testing and analysis market will be Asia Pacific and Western Europe where growth will be at CAGRs of 6.02% and 5.81% respectively. These will be followed by Middle East and Africa where the markets are expected to grow at CAGRs of 5.76% and 5.64% respectively.

The global water testing and analysis market is fairly fragmented, with large number of small players operating in the market. The top 10 competitors in the market made up 19.87%of the total market in 2024. The Eurofins Scientific SE was the largest competitor with 2.372% share of the market, followed by SGS S.A. with 2.365%, Bureau Veritas with 2.21%, Intertek Group plc with 2.19%, TÜV SÜD with 2.13%, ALS Limited with 1.95%, Veralto with 1.80%, Thermo Fisher Scientific Inc. with 1.71%, Mérieux NutriSciences (Institut Mérieux) with 1.59% and IDEXX Laboratories Inc. with 1.56%.

The water testing and analysis market is segmented by type into TOC analyzer, PH meter, dissolved oxygen meter, conductivity sensor, turbidity meter and other types. The TOC analyzer market was the largest segment of the water testing and analysis market segmented by type, accounting for 27.23% or $1.42 billion of the total in 2024. Going forward, the turbidity meter segment is expected to be the fastest growing segment in the water testing and analysis market segmented by type, at a CAGR of 6.68% during 2024-2029.

The water testing and analysis market is segmented by test type into physicochemical analysis and bacteriological testing. The physicochemical analysis market was the largest segment of the water testing and analysis market segmented by test type, accounting for 72.07% or $3.76 billion of the total in 2024. Going forward, the bacteriological testing segment is expected to be the fastest growing segment in the water testing and analysis market segmented by test type, at a CAGR of 6.41% during 2024-2029.

The water testing and analysis market is segmented by method into membrane filter, multiple tube dilution, visual comparison method, spectrometric method, titration method and other methods. The spectrometric method market was the largest segment of the water testing and analysis market segmented by method, accounting for 28.99% or $1.51 billion of the total in 2024. Going forward, the spectrometric method segment is expected to be the fastest growing segment in the water testing and analysis market segmented by method, at a CAGR of 6.74% during 2024-2029.

The water testing and analysis market is segmented by end user into pharmaceutical, power, semiconductor, food and beverage, mining, refineries, metals, chemicals, environmental and other end users. The pharmaceutical market was the largest segment of the water testing and analysis market segmented by end user, accounting for 18.04% or $943.5 million of the total in 2024. Going forward, the refineries segment is expected to be the fastest growing segment in the water testing and analysis market segmented by end user, at a CAGR of 7.74% during 2024-2029.

The water testing and analysis market is segmented by consumables into sample collection bottles, reagents and chemicals, calibration and reference standards, membrane filters and cartridges, sample vials and tubes and other consumables. The reagents and chemicals market was the largest segment of the water testing and analysis market segmented by consumables, accounting for 33.50% or $1.75 billion of the total in 2024. Going forward, the calibration and reference standards segment is expected to be the fastest growing segment in the water testing and analysis market segmented by consumables, at a CAGR of 8.66% during 2024-2029.

The top opportunities in the water testing and analysis market segmented by type will arise in the TOC analyzer segment, which will gain $520.84 million of global annual sales by 2029. The top opportunities in the water testing and analysis market segmented by test type will arise in the physicochemical analysis segment, which will gain $1.11 billion of global annual sales by 2029. The top opportunities in the water testing and analysis market segmented by method will arise in the spectrometric method segment, which will gain $584.59 million of global annual sales by 2029. The top opportunities in the water testing and analysis market segmented by end user will arise in the environmental segment, which will gain $309.5 million of global annual sales by 2029. The top opportunities in the water testing and analysis market segmented by consumables will arise in the reagents and chemicals segment, which will gain $545.09 million of global annual sales by 2029. The water testing and analysis market size will gain the most in the USA at $491.51 million.

Market-trend-based strategies for the water testing and analysis market include focus on developing technologically advanced solutions, such as advanced optical system, focus on innovative startups join new cohort advancing marine sustainability solutions, focus on integrating PFAS testing services and focus on strategic investment which enhances each of the water purification technologies.

Player-adopted strategies in the water testing and analysis market include focus on strategic partnerships for future growth, focus on strengthening business capabilities through new launches, focus on strengthening business operations with new launches through partnerships and focus on expanding operational and business presence through new facility launches.

To take advantage of the opportunities, the analyst recommends the water testing and analysis market companies to focus on advancing optical technologies for accurate water testing, focus on supporting innovation for ocean health monitoring, focus on expanding PFAS testing capabilities to meet regulatory and market demands, focus on turbidity meters to capture highest growth in water testing, focus on bacteriological testing to address rising microbial risks, focus on spectrometric methods to drive advanced water testing solutions, focus on calibration and reference standards to drive high-margin growth, expand in emerging markets, focus on strategic investment to expand access to water purification, provide competitively priced offerings, continue to use B2B promotions, focus on application-centric promotion to improve market engagement, focus on digital and educational campaigns to build customer trust, focus on pharmaceutical applications to lead water testing growth, focus on value-based and scalable pricing to address diverse market needs.