Theme Park Market Report 2026

The theme park market size has grown strongly in recent years. It will grow from $69.02 billion in 2025 to $74.74 billion in 2026 at a compound annual growth rate (CAGR) of 8.3%. The growth in the historic period can be attributed to expansion of global tourism industry, growth of family-oriented leisure spending, increasing development of large-scale entertainment destinations, rising demand for experiential attractions, availability of advanced ride technologies.

The theme park market size is expected to see strong growth in the next few years. It will grow to $102.39 billion in 2030 at a compound annual growth rate (CAGR) of 8.2%. The growth in the forecast period can be attributed to increasing investments in next-generation theme parks, rising adoption of digital ticketing and analytics, expansion of immersive entertainment formats, growing focus on eco-friendly park infrastructure, increasing demand for year-round entertainment offerings. Major trends in the forecast period include increasing deployment of immersive ride technologies, rising demand for sustainable theme park operations, growing integration of smart queue and visitor management systems, expansion of ip-based and story-driven attractions, enhanced focus on personalized guest experiences.

The expanding tourism sector is expected to drive growth in the theme park market moving forward. Tourism encompasses travel for leisure, business, or other purposes and includes various types such as cultural, adventure, and ecotourism. The rise in tourism is attributed to more affordable transportation options, making travel accessible to a wider range of income groups both domestically and internationally. Theme parks contribute to tourism by acting as major attractions that draw large crowds, often serving as primary reasons for visiting a particular destination. They increase the destination’s appeal, encouraging visits from both domestic and international tourists. For example, in March 2025, the United Nations World Tourism Organization, a Spain-based specialized agency, reported that international tourism generated a record $2 trillion in export revenues - an 11% year-over-year increase from 2024 and approximately 15% above pre-pandemic levels. Therefore, the growth in tourism is propelling the theme park market.

Leading companies in the theme park sector are innovating by developing attractions such as neon trampoline parks to enhance visitor experiences, attract a wide range of age groups, and boost attendance and revenue. Neon trampoline parks are glow-in-the-dark indoor arenas featuring illuminated trampolines, interactive lighting, and music, offering a dynamic and immersive jumping experience for visitors of all ages. For instance, in November 2024, Imagicaaworld Entertainment Limited, an India-based theme park company, opened a new 10,000-square-foot indoor trampoline park called Imagicaa Arena at its Khopoli location. This zone includes interconnected trampolines, foam pits, slam dunk basketball areas, and freestyle jump sections catering to all ages. It combines immersive lighting and music systems to create an electrifying atmosphere, distinguishing it from standard trampoline parks. Safety is prioritized through trained staff and cushioned surfaces, providing an engaging yet secure environment.

In April 2025, Momentum Leisure, a Netherlands-based theme park developer and operator, partnered with Paramount Skydance Corporation to develop and manage branded theme park attractions, leveraging Paramount’s globally recognized entertainment franchises to enhance visitor experiences. The partnership aims to upgrade theme parks in Central Europe with Nickelodeon-themed zones, offering popular characters such as PAW Patrol and SpongeBob SquarePants to enrich visitor engagement. Paramount Skydance Corporation is a UK-based multinational media company specializing in theme park content and licensing.

Major companies operating in the theme park market are The Walt Disney Company, Merlin Entertainments Limited, Universal City Development Partners Ltd., Cedar Fair L.P., SeaWorld Parks & Entertainment Inc., Six Flags Entertainment Corporation, Parques Reunidos Servicios Centrales S.A., Herschend Family Entertainment Corporation, Compagnie des Alpes SA, Europa-Park GmbH & Co Mack KG, Stichting Natuurpark de Efteling, Port Aventura Entertainment S.A.U., Overseas Chinese Town Enterprises Co. Ltd., Fantawild Holdings Inc., Ocean Park Corporation, IMG Worlds of Adventure LLC, DXB Entertainments PJSC, Lotte World Co. Ltd., Shenzhen OCT Vision Inc., Guangdong Chimelong Group Co. Ltd.

North America was the largest region in the theme park market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the theme park market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the theme park market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The theme park market includes revenues earned by entities by live entertainment and shows, educational and themed experiences, transportation and parking services, and photo and video services. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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