The peer-to-peer (p2p) crowdfunding market size is expected to see rapid growth in the next few years. It will grow to $18.85 billion in 2030 at a compound annual growth rate (CAGR) of 13.3%. The growth in the forecast period can be attributed to increasing regulatory support for crowdfunding, rising demand for alternative financing sources, expansion of community-driven investments, growing adoption of blockchain-enabled platforms, increasing focus on trust and transparency. Major trends in the forecast period include increasing adoption of equity-based crowdfunding models, rising use of digital fundraising platforms, growing integration of ai-based campaign matching, expansion of social impact crowdfunding, enhanced focus on transparent fund utilization.
The rising adoption of digital payment systems is expected to drive growth in the peer-to-peer (P2P) crowdfunding market. Digital payment systems are electronic methods for transferring money and conducting financial transactions via internet-enabled platforms and devices. Their increased use is fueled by growing smartphone penetration, which facilitates easy access to mobile wallets and digital banking apps. These systems improve P2P crowdfunding by enabling fast, secure, and seamless transfers between donors and recipients, while reducing transaction costs and fostering trust through transparent, real-time, and trackable payments. For example, in January 2024, the European Central Bank reported that contactless card payments in the first half of 2023 rose by 24.3% to 20.9 billion from the same period in 2022, with the total value increasing 25.9% to $545.27 billion. This trend is accelerating the growth of the P2P crowdfunding market.
Leading companies in the peer-to-peer (P2P) crowdfunding market are focusing on decentralized finance (DeFi) platforms to facilitate secure, direct transactions between funders and recipients. DeFi platforms are blockchain-based systems that enable financial activities without intermediaries such as banks. They use smart contracts to offer secure, transparent, and automated services including lending, borrowing, and investing. For instance, in December 2024, Definder Global, a UK-based DeFi firm, launched a peer-to-peer lending platform featuring blockchain smart contracts that connect investors directly with businesses. This platform provides faster, more transparent, and cost-effective lending and has already raised over $235,000 for real-world asset projects, illustrating how smart contracts enhance efficiency, security, and accessibility in P2P crowdfunding.
In May 2023, StartEngine, a US-based equity crowdfunding and fintech provider, acquired SeedInvest’s assets for an undisclosed amount. This acquisition aims to strengthen StartEngine’s position in the US equity crowdfunding market by expanding its investor base and offering more entrepreneurs alternative capital-raising options. SeedInvest is a US-based platform specializing in equity and revenue-based crowdfunding.
Major companies operating in the peer-to-peer (p2p) crowdfunding market are GoFundMe Inc., OneCause Inc., Givebutter Inc., StartEngine, Indiegogo, JustGiving, RaiseNow AG, Donorbox LLC, Tiltify Inc., FundRazr Inc., Mightycause Corporation, Donately Corporation, CanadaHelps.org, Chuffed.org, GiveWP, CiviCRM LLC, Fundly Inc., CauseVox Inc., Give Lively LLC, Handbid Inc., CharityEngine Inc.
North America was the largest region in the peer-to-peer (P2P) crowdfunding market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the peer-to-peer (p2p) crowdfunding market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the peer-to-peer (p2p) crowdfunding market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The peer-to-peer (P2P) crowdfunding market consists of revenues earned by entities by providing services such as campaign management tools, automated payment processing, risk scoring systems, escrow account handling, and platform analytics solutions. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
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Table of Contents
Executive Summary
Peer-to-Peer (P2P) Crowdfunding Market Global Report 2026 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses peer-to-peer (p2p) crowdfunding market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
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Description
Where is the largest and fastest growing market for peer-to-peer (p2p) crowdfunding? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The peer-to-peer (p2p) crowdfunding market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market. This section also examines key products and services offered in the market, evaluates brand-level differentiation, compares product features, and highlights major innovation and product development trends.
- The supply chain analysis section provides an overview of the entire value chain, including key raw materials, resources, and supplier analysis. It also provides a list competitor at each level of the supply chain.
- The updated trends and strategies section analyses the shape of the market as it evolves and highlights emerging technology trends such as digital transformation, automation, sustainability initiatives, and AI-driven innovation. It suggests how companies can leverage these advancements to strengthen their market position and achieve competitive differentiation.
- The regulatory and investment landscape section provides an overview of the key regulatory frameworks, regularity bodies, associations, and government policies influencing the market. It also examines major investment flows, incentives, and funding trends shaping industry growth and innovation.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
- The total addressable market (TAM) analysis section defines and estimates the market potential compares it with the current market size, and provides strategic insights and growth opportunities based on this evaluation.
- The market attractiveness scoring section evaluates the market based on a quantitative scoring framework that considers growth potential, competitive dynamics, strategic fit, and risk profile. It also provides interpretive insights and strategic implications for decision-makers.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
- Expanded geographical coverage includes Taiwan and Southeast Asia, reflecting recent supply chain realignments and manufacturing shifts in the region. This section analyzes how these markets are becoming increasingly important hubs in the global value chain.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The company scoring matrix section evaluates and ranks leading companies based on a multi-parameter framework that includes market share or revenues, product innovation, and brand recognition.
Report Scope
Markets Covered:
1) By Investment Type: Equity Crowdfunding; Debt Crowdfunding; Reward-Based Crowdfunding; Donation-Based Crowdfunding2) By Platform Type: Online Platforms; Offline Platforms
3) By Project Type: Startups; Small and Medium Enterprises (SMEs); Social Projects; Nonprofits
4) By Application: Individuals; Businesses; Other Applications
5) By Industry Vertical: Technology; Healthcare; Real Estate; Entertainment; Energy
Subsegments:
1) By Equity Crowdfunding: Startup Equity; Real Estate Equity; Community Shares; Convertible Notes2) By Debt Crowdfunding: Peer-to-Peer Personal Loans; Peer-to-Peer Business Loans; Invoice Financing; Property Lending
3) By Reward-Based Crowdfunding: Product Pre-Sales; Membership Access; Event Tickets; Digital Downloads
4) By Donation-Based Crowdfunding: Medical Emergency; Disaster Relief; Education Support; Nonprofit Campaigns
Companies Mentioned: GoFundMe Inc.; OneCause Inc.; Givebutter Inc.; StartEngine; Indiegogo; JustGiving; RaiseNow AG; Donorbox LLC; Tiltify Inc.; FundRazr Inc.; Mightycause Corporation; Donately Corporation; CanadaHelps.org; Chuffed.org; GiveWP; CiviCRM LLC; Fundly Inc.; CauseVox Inc.; Give Lively LLC; Handbid Inc.; CharityEngine Inc.
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Taiwan; Russia; South Korea; UK; USA; Canada; Italy; Spain.
Regions: Asia-Pacific; South East Asia; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: Word, PDF or Interactive Report + Excel Dashboard
Added Benefits:
- Bi-Annual Data Update
- Customisation
- Expert Consultant Support
Companies Mentioned
The companies featured in this Peer-to-Peer (P2P) Crowdfunding market report include:- GoFundMe Inc.
- OneCause Inc.
- Givebutter Inc.
- StartEngine
- Indiegogo
- JustGiving
- RaiseNow AG
- Donorbox LLC
- Tiltify Inc.
- FundRazr Inc.
- Mightycause Corporation
- Donately Corporation
- CanadaHelps.org
- Chuffed.org
- GiveWP
- CiviCRM LLC
- Fundly Inc.
- CauseVox Inc.
- Give Lively LLC
- Handbid Inc.
- CharityEngine Inc.
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 250 |
| Published | January 2026 |
| Forecast Period | 2026 - 2030 |
| Estimated Market Value ( USD | $ 11.43 Billion |
| Forecasted Market Value ( USD | $ 18.85 Billion |
| Compound Annual Growth Rate | 13.3% |
| Regions Covered | Global |
| No. of Companies Mentioned | 22 |


