The fifth generation (5g)-powered smart stadiums market size is expected to see exponential growth in the next few years. It will grow to $29.53 billion in 2030 at a compound annual growth rate (CAGR) of 30.1%. The growth in the forecast period can be attributed to increasing investments in fully connected stadium ecosystems, rising adoption of edge computing solutions, expansion of immersive live event experiences, growing demand for smart security systems, increasing focus on data-driven venue optimization. Major trends in the forecast period include increasing deployment of 5g-enabled fan engagement platforms, rising integration of real-time analytics systems, growing adoption of immersive ar and vr experiences, expansion of smart crowd management solutions, enhanced focus on connected venue operations.
The growing digitalization of sports is expected to drive the expansion of the fifth generation (5G)-powered smart stadiums market. Digitalization in sports involves integrating digital technologies across the industry to improve performance, fan engagement, operations, and revenue generation. This trend is accelerating due to technological advancements that enable real-time data analytics, virtual fan interactions, and enhanced viewing experiences on digital platforms. 5G-powered smart stadiums support this digital shift by providing high-speed, low-latency connectivity, facilitating real-time data sharing and interactive fan engagement. They also improve stadium operations and spectator experiences through smart applications and seamless network access. For example, in July 2025, Affinity Solutions Inc., a US-based technology company, projected that digital live sports viewership would increase by 21% between 2024 and 2027, reaching 127.4 million viewers. Thus, the increasing digitalization of sports is fueling growth in the 5G-powered smart stadiums market.
Key players in the 5G-powered smart stadiums market are investing in advanced connectivity technologies, such as outdoor Wi-Fi 6E and private 5G networks, to enhance fan experiences, operational efficiency, and reliable connectivity. Outdoor Wi-Fi 6E and private 5G networks provide ultra-fast, low-latency wireless access throughout large venues, supporting real-time data exchange, augmented reality (AR) applications, and smart stadium features. For instance, in April 2025, Hewlett Packard Enterprise (HPE), a US-based IT company, deployed an outdoor Wi-Fi 6E network at Notre Dame Stadium and piloted private 5G connectivity in collaboration with HPE Aruba Networking. This setup delivers high-bandwidth, low-latency wireless access to fans, enriching their mobile experience, while private 5G supports operational needs such as security, logistics, and IoT-based stadium management. This initiative aims to provide reliable connectivity throughout the venue, enhancing both fan engagement and stadium operations.
In June 2024, BT Group plc, a UK-based telecommunications firm, partnered with Canonical Ltd. to bring 5G connectivity to stadiums across the UK. This collaboration focuses on deploying advanced 5G solutions using open-source and virtualized networks to ensure high-capacity, reliable coverage that boosts fan experiences through faster and more seamless digital interactions. Canonical Ltd., a UK-based software company, specializes in the development and deployment of 5G-powered smart stadium technologies.
Major companies operating in the fifth generation (5g)-powered smart stadiums market are Samsung Electronics Co. Ltd., Verizon Communications Inc., AT&T Inc., Huawei Technologies Co. Ltd., Cisco Systems Inc., Orange S.A., Vodafone Group Plc, Telefónica S.A., Hewlett Packard Enterprise Company, Telefonaktiebolaget LM Ericsson, Nokia Corporation, ZTE Corporation, BT Group plc, Corning Incorporated, CommScope Holding Company Inc., Ruckus Networks Inc., Boingo Wireless Inc., John Mezzalingua Associates LLC, Rakuten Mobile Inc., AiFi Inc.
North America was the largest region in the fifth generation (5G)-powered smart stadiums market in 2025. The regions covered in the fifth generation (5g)-powered smart stadiums market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the fifth generation (5g)-powered smart stadiums market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The fifth generation (5G)-powered smart stadiums market includes revenues earned by entities by providing services such as ultra-fast Wi-Fi and connectivity, real-time streaming and replays, smart ticketing and entry, personalized fan engagement, and mobile ordering and contactless payments. The market value includes the value of related goods sold by the service provider or included within the service offering. The 5G-powered smart stadiums market also consists of sales of interactive fan engagement platforms, smart digital signage, routers and access points, biometric scanners, and crowd monitoring sensors. Values in this market are ‘factory gate’ values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
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Table of Contents
Executive Summary
Fifth Generation (5G)-Powered Smart Stadiums Market Global Report 2026 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses fifth generation (5g)-powered smart stadiums market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
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Description
Where is the largest and fastest growing market for fifth generation (5g)-powered smart stadiums? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The fifth generation (5g)-powered smart stadiums market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market. This section also examines key products and services offered in the market, evaluates brand-level differentiation, compares product features, and highlights major innovation and product development trends.
- The supply chain analysis section provides an overview of the entire value chain, including key raw materials, resources, and supplier analysis. It also provides a list competitor at each level of the supply chain.
- The updated trends and strategies section analyses the shape of the market as it evolves and highlights emerging technology trends such as digital transformation, automation, sustainability initiatives, and AI-driven innovation. It suggests how companies can leverage these advancements to strengthen their market position and achieve competitive differentiation.
- The regulatory and investment landscape section provides an overview of the key regulatory frameworks, regularity bodies, associations, and government policies influencing the market. It also examines major investment flows, incentives, and funding trends shaping industry growth and innovation.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
- The total addressable market (TAM) analysis section defines and estimates the market potential compares it with the current market size, and provides strategic insights and growth opportunities based on this evaluation.
- The market attractiveness scoring section evaluates the market based on a quantitative scoring framework that considers growth potential, competitive dynamics, strategic fit, and risk profile. It also provides interpretive insights and strategic implications for decision-makers.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
- Expanded geographical coverage includes Taiwan and Southeast Asia, reflecting recent supply chain realignments and manufacturing shifts in the region. This section analyzes how these markets are becoming increasingly important hubs in the global value chain.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The company scoring matrix section evaluates and ranks leading companies based on a multi-parameter framework that includes market share or revenues, product innovation, and brand recognition.
Report Scope
Markets Covered:
1) By Offering: Solution; Services2) By Stadium Type: Outdoor; Multi-Purpose; Indoor
3) By End-User: Sports Arenas; Concert Venues; Convention Centers; Other End-Users
Subsegments:
1) By Solution: Network Infrastructure Solutions; Edge Computing Solutions; IoT and Sensor Solutions; AI and Analytics Solutions; Security Solutions; Connectivity Management Solutions2) By Services: Consulting and Integration Services; Managed Services; Support and Maintenance Services; Network Optimization Services; Training and Deployment Services
Companies Mentioned: Samsung Electronics Co. Ltd.; Verizon Communications Inc.; AT&T Inc.; Huawei Technologies Co. Ltd.; Cisco Systems Inc.; Orange S.a.; Vodafone Group Plc; Telefónica S.a.; Hewlett Packard Enterprise Company; Telefonaktiebolaget LM Ericsson; Nokia Corporation; ZTE Corporation; BT Group plc; Corning Incorporated; CommScope Holding Company Inc.; Ruckus Networks Inc.; Boingo Wireless Inc.; John Mezzalingua Associates LLC; Rakuten Mobile Inc.; AiFi Inc.
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Taiwan; Russia; South Korea; UK; USA; Canada; Italy; Spain.
Regions: Asia-Pacific; South East Asia; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: Word, PDF or Interactive Report + Excel Dashboard
Added Benefits:
- Bi-Annual Data Update
- Customisation
- Expert Consultant Support
Companies Mentioned
The companies featured in this Fifth Generation (5G)-Powered Smart Stadiums market report include:- Samsung Electronics Co. Ltd.
- Verizon Communications Inc.
- AT&T Inc.
- Huawei Technologies Co. Ltd.
- Cisco Systems Inc.
- Orange S.A.
- Vodafone Group Plc
- Telefónica S.A.
- Hewlett Packard Enterprise Company
- Telefonaktiebolaget LM Ericsson
- Nokia Corporation
- ZTE Corporation
- BT Group plc
- Corning Incorporated
- CommScope Holding Company Inc.
- Ruckus Networks Inc.
- Boingo Wireless Inc.
- John Mezzalingua Associates LLC
- Rakuten Mobile Inc.
- AiFi Inc.
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 250 |
| Published | January 2026 |
| Forecast Period | 2026 - 2030 |
| Estimated Market Value ( USD | $ 10.32 Billion |
| Forecasted Market Value ( USD | $ 29.53 Billion |
| Compound Annual Growth Rate | 30.1% |
| Regions Covered | Global |
| No. of Companies Mentioned | 21 |


