Cricket Protein Powders Market Size and Share Outlook - Forecast Trends and Growth Analysis Report (2025-2034)

The global cricket protein powders market was valued at USD 135.30 Million in 2024. The industry is expected to grow at a CAGR of 12.40% during the forecast period of 2025-2034 to reach a value of USD 435.47 Million by 2034. The protein and functional foods market is being strongly driven by increasing consumer awareness of health, nutrition, and the benefits of higher protein intake.

According to the 2024 IFIC Food and Health Survey, 71% of Americans are actively trying to consume more protein, up from 67% in 2023 and 59% in 2022. Rising concerns over the negative health impacts of excessive meat consumption, including cardiovascular disease, diabetes, and other chronic conditions, as highlighted by The American Journal of Clinical Nutrition and The Lancet Planetary Health, are encouraging consumers to explore alternative, nutrient-dense protein sources such as crickets.

Social media is further influencing dietary behaviors, with exposure to food and nutrition content rising to 54% in 2024 from 42% in 2023, according to IFIC. Younger generations, particularly Gen Z and Millennials, are exploring high-protein and sustainable options online, sharing trending recipes and functional foods. These evolving preferences are directly supporting growth in the cricket protein powders market, as consumers increasingly choose nutrient-rich and environmentally sustainable protein alternatives.

Additionally, popular dietary patterns such as Mediterranean, DASH, and flexitarian diets reflect a shift toward nutrient-dense, functional, and flexible eating. Cricket protein powders offer a convenient, high-protein alternative to traditional sources, aligning with health-conscious trends and the demand for sustainable nutrition. Rising health awareness, digital influence, and evolving dietary patterns are collectively accelerating adoption and product innovation across the category.

Key Trends and Recent Developments

August 2024

Chad and Claire Simons, a United States-based family operating as 3 Cricketeers, introduced their roasted cricket snacks and ground cricket powder. These products provide a sustainable and nutritious protein source, packed with gut-friendly fiber, essential vitamins, and minerals, catering to health-conscious and environmentally aware consumers.

February 2024

The Italian government has approved Nutrinsect’s cricket flour for human consumption, expanding its use beyond pet food. This follows the European Union’s 2023 approval of insect proteins and introduces labeling rules to ensure transparency. The decision removes regulatory barriers, allowing manufacturers to develop sustainable, protein-rich products and supporting the growth of the cricket protein market in Italy.

October 2023

Tyson Foods acquired a minority stake in insect protein startup Protix and plans to establish a United States facility that converts food manufacturing byproducts into high-quality insect proteins for pet food, aquaculture, and livestock. This move helped the firm scale sustainable protein production and meet growing demand for eco-friendly alternatives.

March 2023

Canada-based Entomo Farms introduced a new line of flavored cricket protein powders, expanding its portfolio to cater to consumers seeking varied protein options. The company provides a range of cricket-based products for both human and pet consumption, highlighting the nutritional value and sustainable benefits of crickets.

Low-cost food waste-based feed boosts cricket protein production

The development of low-cost, sustainable feed solutions is a key driver of growth in the cricket protein powder market. High feed costs have historically limited cricket farming, but innovative approaches are changing this. For example, in September 2023, researchers in Uganda developed nutrient-rich cricket feed from domestic food waste such as banana peels and rice, reducing costs, accelerating growth, and increasing reproduction rates. This approach enables small-scale farmers to scale operations efficiently while promoting environmental sustainability and creating a circular economy, supporting overall market expansion.

Expansion of industrial-scale production

The need for scalable, cost-efficient, and sustainable production of high-quality protein is rising. Industrial-scale operations ensure consistent supply, reduce costs, and support broader market adoption. Aspire Food Group’s new 150,000 sq ft facility launched in March 2023, in London, Ontario, exemplifies this trend, producing up to 12,000 metric tons of crickets annually for human and pet nutrition. By combining automation, optimized environmental controls, and efficient supply chains, Aspire demonstrates how industrial-scale cricket farming is accelerating market growth and strengthening the global appeal of cricket protein powders.

Capacity-building and training boost cricket protein production

The expansion of cricket protein powders market is strongly driven by increasing number of initiatives empowering rural groups and women with knowledge, skills, and resources. In Cambodia, the AGROW “One Health” program provides rural women with starter kits and training to farm crickets efficiently, overcoming limitations in traditional agriculture. For example, women in Battambang province, such as Chek Chob and Nhin Nika, have scaled their operations, increased yields, and reached broader markets. By fostering sustainable income, entrepreneurship, and gender equity, such programs boost cricket protein adoption and strengthen local economies

Diet management through AI and digital tools fueling cricket protein powder consumption

Growing consumer reliance on artificial intelligence and digital tools for diet and nutrition management is actively boosting the consumption of cricket protein powders. Health-conscious consumers are using AI-powered apps and online platforms to track protein intake, discover sustainable food options, and plan balanced meals. According to the 2024 IFIC Food and Health Survey, 51%of consumers are interested in using AI for safe and nutritious choices, while 65%believe online tools can enhance diet and physical activity. Companies are leveraging these technologies to promote cricket protein powders, reach tech-savvy audiences, and drive market adoption of high-protein, eco-friendly nutrition.

Government grants and R&D support for protein powder production

The global cricket protein powders market is being driven by government-backed research and development initiatives that enable sustainable and scalable production. Funding programs, such as the USD 131,500 USDA SBIR grant awarded to Mighty Cricket in May 2023, provide critical resources for companies to innovate and optimize production processes. By supporting projects that convert pre-consumer food waste into high-quality cricket feed, these initiatives reduce barriers for small- and medium-scale producers. This accelerates adoption, strengthens market efficiency, and fuels growth in both human and animal protein segments.

Global Cricket Protein Powders Industry Segmentation

The report titled “Global Cricket Protein Powders Market Report and Forecast 2025-2034” offers a detailed analysis of the market based on the following segments:

Market Breakup by Type

• Organic
• Conventional

Key Insight: Conventional cricket protein powders lead the global cricket protein powders market, driven by their cost-effectiveness, scalability, and established production processes. This widespread adoption across various applications, including food, feed, and dietary supplements, underscores their dominance. In contrast, organic cricket protein powders are the fastest-growing segment, propelled by increasing consumer demand for clean-label, pesticide-free products. This shift is particularly evident in regions with heightened health and sustainability awareness, where consumers are actively seeking natural alternatives to traditional protein sources.

Market Breakup by Application

• Food
• Feed
• Cosmetics
• Dietary Supplements
• Others

Key Insight: The food application segment holds the largest share in the global cricket protein powder market, driven by rising demand for high-protein snacks, beverages, and bakery products among health-conscious and fitness-focused consumers. Feed growth is fueled by the need for nutrient-rich, sustainable alternatives in livestock, aquaculture, and pet nutrition. Cosmetics benefit from protein-enriched formulations that enhance skin, hair, and nail health, while dietary supplements are propelled by increasing interest in immunity, energy, and digestive support. Other applications, including pharmaceuticals and protein fortification, further support market expansion worldwide.

Market Breakup by Distribution Channel

• Hypermarkets and Supermarkets
• Convenience Store
• Specialty Stores
• Online Retail
• Others

Key Insight: Hypermarkets and supermarkets, the largest channel in the global cricket protein powders market, are driven by their extensive reach, product variety, and promotional strategies appealing to health-conscious consumers. Online retail, the fastest-growing channel, benefits from e-commerce expansion, direct-to-consumer models, and increasing digital engagement. Convenience stores grow due to on-the-go and ready-to-eat protein offerings, while specialty stores attract consumers seeking premium, functional, and sustainable products. Other channels, such as gyms, fitness centers, and health clubs, further support market growth by providing niche access points for protein-rich products.

Market Breakup by Region

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East and Africa

Key Insight: North America, the largest region in the global cricket protein powders market, is driven by rising health consciousness, high disposable income, and well-established retail and e-commerce infrastructure. Asia Pacific, the fastest-growing region, benefits from increasing population, urbanization, rising protein awareness, and expanding distribution networks. Europe sees growth due to strong demand for sustainable and functional foods, along with supportive regulations. Latin America is encouraged by emerging health trends and growing middle-class demand, while the Middle East and Africa are witnessing gradual adoption due to increasing consumer awareness and expanding retail presence.

Global Cricket Protein Powders Market Share

By type, conventional category gains notable traction

Conventional cricket protein powders dominate the global cricket protein powders market due to their cost-effectiveness, established production infrastructure, and wide availability. Preferred across applications such as food, feed, and dietary supplements, they provide a reliable source of high-quality protein at competitive prices. Their scalability and consistent supply chains appeal to manufacturers and retailers, ensuring steady adoption. These factors collectively support the growth of the cricket protein powders market, reinforcing its market value, driving revenue, and creating long-term opportunities in both developed and emerging regions worldwide.

Organic cricket protein powders are the fastest-growing type in the global cricket protein powders market, propelled by rising consumer demand for clean-label, pesticide-free products. Health-conscious and environmentally aware consumers are willing to pay a premium, viewing organic options as safer, sustainable, and ethically produced. Growth is particularly strong in regions prioritizing natural ingredients and sustainability, where buyers actively seek alternatives to conventional proteins. This surge in demand contributes to the market’s revenue, opens new market opportunities, and accelerates the overall growth of the cricket protein powders industry.

By application, food accounts for the largest share

The food application holds the largest share in the global cricket protein powders market, driven by rising demand for high-protein snacks, bakery items, beverages, and functional foods. Health-conscious and fitness-focused consumers seek convenient, nutrient-dense options, encouraging manufacturers to expand product offerings. Mainstream retail, promotional activities, and the growing trend of protein fortification in everyday foods further strengthen demand. With continuous innovation in taste, texture, and formulation, cricket protein powders are increasingly integrated into various food products, solidifying the dominance of this application globally.

Feed is the fastest-growing application of the global cricket protein powders market, propelled by the need for nutrient-rich, sustainable alternatives in livestock, aquaculture, and pet nutrition. Cricket protein provides high-quality, digestible nutrients with a lower environmental footprint than traditional feed sources. Producers and pet owners are increasingly adopting insect-based feed to improve animal health, reduce carbon emissions, and meet sustainability targets. Rising awareness of environmental benefits, coupled with government incentives and research initiatives, is accelerating adoption, making feed the fastest-growing application worldwide.

By distribution channels, hypermarkets and supermarkets amass significant revenue

Hypermarkets and supermarkets dominate the global cricket protein powders market because they are easily accessible. These stores offer a wide variety of products and run promotions that attract health-conscious consumers. Convenience stores, specialty stores, and gyms also sell cricket protein powders, but hypermarkets and supermarkets reach the largest number of buyers. Their presence helps increase sales and market revenue. The availability of products and exposure to consumers make hypermarkets and supermarkets the main driver of growth in the global cricket protein powders market.

Online retail is the fastest-growing channel in the global cricket protein powders market. Consumers prefer shopping online because it is convenient and saves time. E-commerce platforms allow home delivery and direct purchase from brands. Online shopping increases awareness and engagement among buyers. This growing use of digital platforms drives market demand. Online retail is expanding the reach of cricket protein powders and is supporting the overall growth of the global market by making these products more accessible to new consumers.

Global Cricket Protein Powders Market Regional Analysis

North America is the largest region in the global cricket protein powders market. Rising health awareness is the main driver. Consumers are becoming more interested in protein-rich and functional foods. High disposable income and well-developed retail and e-commerce networks make it easier to purchase these products. This trend is boosting demand for cricket protein powders in food and dietary supplements. Growing focus on health and fitness continues to increase consumption. Strong retail presence and consumer interest support higher market revenue and reinforce North America’s leading position.

Asia Pacific is the fastest-growing region in the global cricket protein powders market. Urbanization is the key driver. More people are moving to cities and learning about healthy eating. Rising protein awareness, increasing disposable incomes, and expanding retail networks are boosting demand. Consumers in urban areas are more open to sustainable and functional foods. This trend is driving higher consumption of cricket protein powders, increasing market revenue. Rapid urban growth and changing lifestyles create opportunities for new products and further market expansion.

Competitive Landscape

Leading cricket protein powders companies are focusing on product innovation and diversification to attract consumers. Many prominent firms in the global cricket protein powders market are launching flavored powders, protein bars, and ready-to-drink products to cater to health-conscious and fitness-focused buyers. They are also exploring organic and sustainably sourced cricket protein to appeal to environmentally aware consumers. Partnerships with retailers and e-commerce platforms help expand distribution, while collaborations with food tech startups and research institutions enable innovation, cost reduction, and the development of high-quality, functional protein offerings.

Leading market participants are implementing strategic investments and scaling production to strengthen their presence. Firms are establishing large-scale processing facilities, investing in automation, and enhancing supply chain reliability to meet growing demand. Marketing initiatives focus on nutrition education, social media engagement, and highlighting sustainability benefits. Some notable businesses are forming alliances with global food corporations to increase market reach and launch co-branded products. These strategies collectively support revenue growth, improve market share, and position players to capitalize on the expanding global cricket protein powders market.

Tiny Farms

Based in California and launched in 2012, Tiny Farms champions sustainable cricket farming. With a focus on large-scale production, the company aims to make insect protein an accessible and eco-friendly alternative for everyday consumers.

JR Unique Foods Ltd.

Thailand’s JR Unique Foods Ltd., established in 2003 in Udon Thani, produces diverse edible insect products. Their cricket protein powders cater to both retail and bulk markets, combining nutrition with sustainability.

Edible Bug Shop

Founded in 2007 in New South Wales, Australia, Edible Bug Shop has become a leading supplier of edible insects. They specialize in cricket-based protein powders and other innovative insect products for human diets.

UV Skinz, Inc.

UV Skinz, Inc., headquartered in Sonora, California since 2006, originally focused on UV-protective apparel. Recently, they have ventured into sustainable protein with cricket-based offerings, tapping into the rising demand for eco-conscious, nutrient-rich alternatives.

Key Highlights of the Global Cricket Protein Powders Market Report:

• The report provides a detailed analysis of historical performance and delivers accurate forecasts through the (YEAR), enabling stakeholders to track market trends, revenue growth, and adoption patterns globally.
• It offers comprehensive insights into product innovations, covering flavored cricket powders, ready-to-drink formulations, and functional protein offerings that cater to evolving consumer preferences and health-conscious trends.
• An in-depth competitive landscape profiles leading domestic and international cricket protein powder manufacturers, highlighting strategies, investments, and collaborations driving market growth.
• Regional analysis identifies emerging markets, fastest-growing regions, and consumption dynamics, providing a clear picture of demand drivers and market opportunities.
• The report presents an investment-focused outlook supported by data on market revenue, demand growth, and potential opportunities, helping investors and businesses make informed strategic decisions.

Why Choose This Research?

• The report offers trusted insights backed by extensive primary research, verified data sources, and rigorous analysis, ensuring reliability and accuracy.
• It provides actionable information that supports strategic decision-making, market entry planning, and business expansion initiatives in the cricket protein powders sector.
• Region-wise and product-specific analysis helps identify key growth areas, emerging trends, and untapped opportunities, enabling companies to optimize their operations and capture market share effectively.