Commercial Printing Market Size and Share Outlook - Forecast Trends and Growth Analysis Report (2025-2034)

The global commercial printing market was valued at USD 779.86 Billion in 2024. The integration of AI-powered workflow automation tools across mid-size print houses is significantly boosting efficiency in customised packaging and corporate collateral print jobs. As a result, the market is expected to grow at a CAGR of 2.20% during the forecast period of 2025-2034 to reach a value of USD 969.45 Billion by 2034.

Personalized, short-run packaging and labels are a significant driver of the commercial printing market, fuelled by brands’ need to engage customers with unique, tailored experiences. Industries like food, beverage, and cosmetics increasingly use digital printing to create region-specific, seasonal, or limited-edition designs. For example, Coca-Cola’s “Share a Coke” campaign featured individual names on bottles, boosting sales and showcasing the power of personalized printing. This demand is especially strong among small and medium enterprises, which benefit from affordable, flexible print runs without holding excess inventory. The rise of e-commerce and direct-to-consumer brands further accelerates this trend, as companies seek customized boxes, inserts, and promotional materials to stand out in competitive online and offline markets.

Notably, sustainable printing initiatives are gaining ground in the commercial printing industry. The EU’s “Green Deal” mandates eco-labelling and traceability in printed packaging, compelling commercial printers to adapt to water-based and biodegradable inks. Meanwhile, North America is seeing a resurgence in localised printing networks, owing to supply chain volatility during various global crises.

Moreover, with rising digitisation, India’s commercial printing market faces reduced demand for traditional print materials as corporates increasingly adopt e-annual reports, digital vouchers, and online catalogues, especially in the BFSI and retail sectors, accelerating the shift toward digital communication channels. However, to counter the effect of the digitisation of commercial printing, service providers are including value-added services, such as data management, consulting, and e-publishing, to retain their clients and to increase the commercial printing market growth.

Key Trends and Recent Developments

May 2025

Three new inkjet printheads were introduced by Seiko Epson Corporation to satisfy the growing demand for digital printing in the commercial and industrial sectors. High productivity and excellent print quality are made possible by the new devices' use of Epson's exclusive PrecisionCore technology. This strengthens the shift toward high-speed digitalisation in commercial printing, catering to rising demand for short-run, high-resolution, and cost-efficient jobs.

February 2025

The Revoria PressTM EC2100S, a next-generation printing solution was launched by Fujifilm India. It offers a high-speed output of 100 pages per minute, making it ideal for commercial printing, jobbers, and the picture market. The SC285S and SC285 models are ideal for jobbers, photo books, and short-run proofreading because they print 85 pages per minute. These solutions address the scalability needs of jobbers and print-on-demand services, offering commercial printers with faster throughput and flexibility in low-volume, high-variety printing.

January 2025

Konica Minolta introduced the AccurioPress 14010S and offers a wide range of digital printing solutions that are intended to revolutionise the label, packaging, and commercial printing sectors. This launch expands digital capabilities for commercial printers, enabling entry into profitable categories like packaging and labels while retaining core B2B print functionality.

April 2023

Dai Nippon Printing Co., Ltd. and SCIVAX Co., Ltd. agreed to a capital and operational alliance aiming at the mass production of nanoimprinted products by fully utilising each company's nanoimprinting technology to develop its capability and extend production for advanced high-precision uses. This alliance accelerates commercialisation of nanoimprinted solutions, introducing new print applications for high-precision markets like electronics, security printing, and luxury branding.

Rising Demand for Promotional Materials

Print advertising is one of the most effective promotional tactics that is driving the industry growth. Print advertising is part of a comprehensive marketing strategy utilised by retail companies that understand their target customers. In 2024, print advertising continues to demonstrate significant effectiveness and trustworthiness among consumers. As per the commercial printing market analysis, 82% of consumers trust print ads when making purchase decisions, surpassing trust levels for digital advertisements. Additionally, print ads boast a 77% brand recall rate, compared to 46% for digital-only brands, highlighting their enduring impact on consumer memory. Print-based advertising is becoming increasingly popular due to its potential for long-term impact on a variety of food and retail businesses.

Booming E-Commerce Boosting Demand in the Market

The recent growth in e-commerce has resulted in lucrative commercial printing market opportunities. As web store purchases keep on increasing, businesses are in search of creative packaging for enhanced customer experience. Companies like Amazon and Shopify consider customised and branded packaging as a means of better representation of their products and development of brand identity. Additionally, subscription boxes continue to fuel demand for special-package solutions alongside direct-to-consumer brands. Hence, printing companies can cash in by offering flexible, high-quality, sustainable packaging options.

Automation in Workflow Management

Workflow management solutions automate many aspects of commercial print shop operations, boosting the commercial printing market dynamics. Automating repetitive tasks helps speed up turnaround times and profit by decreasing labour costs while maintaining quality. Most printers now use software for the entire workflow, from job scheduling to colour management, allowing customers to turn jobs faster, minimise errors, and enhance the printed outcome. For instance, Kodak's PRINERGY system has over 6,000 installations worldwide, indicating how workflows and automation have become common tools.

On-Demand and Short-Run Printing Boom

Rising demand for hyper-personalisation is fuelling the demand in the commercial printing market. Amazon’s KDP division reported a 12% growth in on-demand book printing in 2023. SMBs now prefer small-batch, localised printing runs to maintain agility. For instance, United States-based company Printify saw its short-run commercial printing orders increase to a considerable extent in 2024. This trend supports reduced inventory and quicker turnaround for retail campaigns and product packaging.

Eco-Friendly Printing Technologies

Sustainability has been a key focus area of most of the companies. EU’s Packaging and Packaging Waste Regulation (PPWR) mandates recyclable materials in commercial printing outputs by 2030. This regulatory push fuels innovations like algae-based ink and waterless offset printing, pioneered by firms like Toray Industries. Printers shifting toward cradle-to-cradle (C2C) certification are gaining traction, particularly in eco-conscious regions like Scandinavia and California.

Global Commercial Printing Industry Segmentation

The report titled “Global Commercial Printing Market Report and Forecast 2025-2034” offers a detailed analysis of the market based on the following segments:

Market Breakup by Printing Technology Type

• Offset Lithographic
• Flexographic
• Inkjet
• Screen
• Gravure
• Others

Key Insight: Due to their resistance and strength, which are particularly suitable for heavy-duty applications, Inkjet is gaining attraction due to its versatility and economical nature. With advancement in inkjet technology, high-resolution and full-colour printing was made possible at competitive speeds with low costs. Companies such as HP and Epson have developed inkjet printers for customised packaging and labels that brands like Coca-Cola and Unilever use for various vibrant and personalised labels efficiently. This flexibility supports targeted marketing strategies and short-run production.

Market Breakup by Application

• Packaging
• Advertising
• Publishing
• Others

Key Insight: Due to the growing demand for packaging printing applications, especially in the food and beverage and personal care and cosmetics industries, as well as the growing need for sustainable packaging, the packaging industry is considerably accelerating the commercial printing market growth. The application category is further driven by global shifts in consumer behaviour and retail formats. Smart packaging, featuring printed sensors and QR codes, is gaining momentum, especially in the pharmaceutical and food and beverage sectors.

Market Breakup by Region

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East and Africa

Key Insight: The Asia Pacific commercial printing market value is growth rapidly, driven by rising e-commerce activities and associated packaging needs. Companies like Qingdao Haixiang Printing use modern flexographic presses. Further development involves the integration of AI for quality control and process optimisation in print manufacturing, augmenting the market growth. The region also witnesses high adoption of digital printing which is used to cater for diverse and rapidly growing market demands on high-volume, short-run jobs.

Global Commercial Printing Market Share

By Print Technology, Inkjet Printing Accounts for the Major Share of the Market

The dominance of the inkjet printing is sustained by the technology’s appeal in personalisation, reduced setup times, and compatibility with diverse substrates. For instance, Canon’s ProStream series allows for high-speed inkjet on offset-coated media. Applications in textile, ceramics, and direct mail are rapidly expanding, accelerating demand for this particular printing technology. Japan’s METI supported inkjet-based digital textile printing clusters in Osaka further support this category’s growth.

As per commercial printing market report, offsets remain the popular choice for high-volume jobs as they can efficiently and economically generate identical prints with high quality. Heidelberg’s Speedmaster CX 104 series offers automation levels that reduce wastage, catering to sustainability-conscious clients. Government-funded upgrades in Europe for carbon-efficient presses have further fuelled adoption.

By Application, Packaging Secures the Leading Position of the Market

The packaging application’s growth in the commercial printing market is fuelled by the e-commerce industry's booming demand for packaging and labelling, along with the need for creative packaging solutions to set products apart from one another. Digital embellishment and variable data printing have become game-changers in personalised packaging. The United States FDA’s new food labelling guidelines mandate enhanced readability, which commercial printers are addressing via flexographic and offset technologies. Domino Printing’s launch of food-safe inks for corrugated board has also witnessed a rapid demand in the commercial printing market.

As per the industry analysis, the advertising category is anticipated to grow at a promising CAGR due to the growing need for advertising in all the industries. Print ads cover news, offer in-depth analysis, and distribute tangible promotions and news in large quantities. Digital and gravure print processes are typically employed for short-run advertising materials like brochures, flyers, posters, newspapers, and newsletters, which is also increasing the market size.

Global Commercial Printing Market Regional Analysis

By Region, Asia Pacific Registers the Largest Share of the Market

The growth of the Asia Pacific market is propelled by the region’s manufacturing base and booming e-commerce sectors. China alone contributes the majority of the global commercial print volumes. India's SME-heavy print ecosystem is seeing a rapid digitisation push under the “Digital India” campaign. Japan’s focus on smart packaging technologies, including printed electronics and AR tags, is also setting benchmarks. Moreover, localised content demand in languages like Hindi, Tamil, and Bahasa fuels regional growth. Companies like Toppan and Dai Nippon are exporting advanced printing solutions globally, reinforcing the region’s dominance.

The North America commercial printing market is driven by technological innovation apart from customised packaging-related demand. Due to increasing demand for customised orders and variable data applications, companies in the United States are engaging themselves with digital printing. For example, high-quality, short-run jobs have been commonly carried out using HP's Indigo presses. New developments involve the emergence of hybrid printing technologies that merge digital and offset printing for better flexibility and efficiency.

Competitive Landscape

Commercial printing market players are focusing on value-added services, sustainability, and digitization. Firms like HP, Ricoh, and Xerox are investing in AI-powered press management tools that monitor ink usage, predict faults, and optimise output quality. They are strengthening their margins by investing in the latest printing technologies, including digital and hybrid presses, which improve efficiency and lower their costs. Partnerships are also growing between tech startups and traditional print houses to integrate AR/VR into print experiences. Meanwhile, M&A activities are rapidly taking place. One key example includes RR Donnelley’s acquisition of a cloud-printing startup to extend its digital footprint in March 2024. Commercial printing companies are leveraging government incentives to enhance local manufacturing capacities and reduce logistics risks. Players who evolve from service providers to marketing partners, offering analytics, design, and print, are well-positioned to grow in this market.

Acme Printing

Founded in 1967 and headquartered in Tennessee, United States, Acme Printing offers a diverse range of services including digital and offset graphic design, finishing, labels, wide format signs, banners, promotional items, digital media, rack cards, brochures, business cards, and flyers. Their comprehensive product portfolio caters to various printing needs.

Dai Nippon Printing

Established in 1876 and based in Tokyo, Japan, Dai Nippon Printing provides an extensive range of products including textbooks, magazines, wrapping paper, and packaging options. As one of the oldest and largest printing companies in Japan, it offers a broad spectrum of print solutions across multiple industries.

Toppan Printing Co. Ltd

Founded in 1965 and headquartered in Tokyo, Japan, Toppan Printing Co. Ltd specialises in packaging, décor materials, and electronics solutions. Their diverse product portfolio includes innovative printing technologies and materials, serving various industrial and consumer needs with a focus on quality and cutting-edge solutions.

Quebecor Inc

Founded in 1965 and located in Montreal, Canada, Quebecor Inc operates a wide range of commercial printing plants and shops in over 15 countries. The company’s extensive product offerings include various printing services, leveraging its global presence to meet diverse client needs and expand its market reach.

Other commercial printing companies are Transcontinental Inc., R.R. Donnelley & Sons Company, The Vomela Companies, RAKSUL INC., Elanders AB, and Quad/Graphics, Inc., among others.

Key Highlights of the Global Commercial Printing Market Report:

• Historical performance and accurate forecasts through 2034.
• Insights into product innovations such as eco-friendly soy-based inks, hybrid UV offset systems, and automated post-press technologies gaining traction in short-run packaging and on-demand publishing.
• In-depth competitive landscape profiling players like R.R. Donnelley, Quad Graphics, and region-specific mid-tier players diversifying into digital and 3D printing categories.
• Regional analysis spotlighting SME growth clusters in Southeast Asia, Eastern Europe, and MENA markets driving demand for tailored, low-volume commercial printing.
• Investment-focused outlook supported by print personalisation trends, government educational print campaigns, and the resurgence of print in luxury retail and pharma labelling.

Why Rely on Expert Market Research?

• Domain-level expertise in print, publishing, and packaging verticals with B2B relevance.
• Regionally customised reports that reflect the evolving regulatory landscape, including REACH compliance and plastic use restrictions in print packaging.
• Primary research inputs from procurement heads, printing press operators, and distribution managers across major geographies.
• Interactive dashboards and predictive analytics for volume, price, and margin simulation across segments like POS print, signage, and catalogues.