Growing Demand for Dietary or Nutritional Supplements to Augment the Anhydrous Caffeine Industry Growth
Anhydrous caffeine is well established as a performance enhancer. Several studies have revealed that caffeine improves endurance performance in activities like running and cycling. Besides improving muscle strength and endurance, it also claims to burn fat. Owing to these benefits, caffeine anhydrous is frequently used by manufacturers as an ingredient in various supplement categories. It can be found in pre-workout powder or pills along with certain food products like caffeinated energy bars or chewing gum. With the growing shift towards health and wellness, the demand for nutritional and dietary supplements is growing, which, in turn, is aiding the growth of the anhydrous caffeine industry.
Region-wise, there has been a rise in the consumption of caffeine in South and East Asia owing to the changing consumer lifestyle. Several Asian countries like China, India, and Indonesia, among others, are mostly tea-consuming countries, as tea is the traditional beverage in these regions. However, there has been an increase in demand for caffeine-infused beverages in the regions owing to the growing western influence. These factors are expected to propel the market for anhydrous caffeine in South and East Asia.
Anhydrous Caffeine: Market Segmentation
Caffeine is a substance that naturally occurs in several plant species, such as tea, coffee, and others. Anhydrous caffeine refers to the caffeine, which does not contain water. It is primarily obtained from the seeds and leaves of these plants. The plant is harvested, and caffeine is extracted from the plant matter and dehydrated. This results in the formation of highly concentrated caffeine powder. Caffeine anhydrous can help improve alertness and exercise performance.Based on type, the market is bifurcated into:
- Natural
- Synthetic
On the basis of form, the industry can be segmented into:
- Powder
- Granular
The various sources of anhydrous caffeine are:
- Coffee Beans
- Tea Leaves
- Cacao Beans
- Synthetic Sources
- Guarana Beans
- Others
Based on end use sectors, the industry is categorised into:
- Food and Beverages
- Cosmetics and Personal Care
- Pharmaceuticals
- Dietary Supplements and Functional Foods
- Others
The regional markets for the product include:
- North America
- Europe
- Asia-Pacific
- Latin America
- Middle East and Africa
The rising awareness regarding the antioxidant properties of caffeine and its role in preventing the signs of premature ageing is driving the demand for anhydrous caffeine in cosmetics and personal care applications. Further, the growing demand for plant-based cosmetics and personal care products is expected to bode well for the industry. The new product launches and growing R&D activities by the manufacturers is expected to aid the industry growth over the forecast period. Moreover, as anhydrous caffeine contains a high amount of caffeine, it is becoming increasingly popular among the millennials to enhance alertness and focus. The interest of consumers towards caffeine-infused energy and sports drinks is expected to boost the sales of the product. Other factors like the rising disposable incomes, improving living standards, and growing demand for functional foods are also aiding the industry.
Key Industry Players in the Global Anhydrous Caffeine Market
The report gives a detailed analysis of the following key players in the global anhydrous caffeine market, covering their competitive landscape, capacity, and latest developments like mergers, acquisitions, and investments, expansions of capacity, and plant turnarounds:- Foodchem International Corporation
- BASF SE
- Aarti Industries Limited
- CSPC Pharmaceutical Group Limited
- Others
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Companies Mentioned
The key companies featured in this Anhydrous Caffeine market report include:- Foodchem International Corporation
- BASF SE
- Aarti Industries Limited
- CSPC Pharmaceutical Group Limited