Effervescent Products Market Growth
Rising Demand to Optimise Dosage Forms to Aid the Effervescent Products Industry Can Aid the Market GrowthThe growth of the effervescent products market is driven by the rising demand for the optimisation of dosage forms, which has necessitated improved compliance. The market is further being driven by the rising demand for the product from the pharmaceutical companies. Many alternative user-friendly dosage forms like effervescent tablets, chewable tablets, and others have also been developed so as to cater to different demands, which is catalysing the market growth.
Effervescent Products Market Trends
Rising Focus by the Companies to Manufacture Novel Drugs to Aid the Growth of Effervescent Products IndustryThe effervescent products demand is being driven by the product’s ability to easily combine large amounts of active pharmaceutical ingredients (APIs) and to be easily consumed in a single dose instead of multiple dosages (dependent on the therapy). Effervescent products transform any liquid into a functional beverage, which comforts patients. The market is further aided by the rising focus of the companies to manufacture novel drugs containing ingredients that have visible effects on patients’ health and lifestyle.
The rising demand for eco-friendly products is a crucial trend in effervescent products market and is also enhancing market growth as the product significantly contributes to the environment as it reduces the use of plastics and related products. This is expected to boost the market growth over the forecast period as environmental concerns are on the rise.
Recent Developments
As per the effervescent products market dynamics and trends, ISO PLUS, a provider of nutritional food supplements, announced that it is launching the MyElements range in Romania, which consists of effervescent tablets. These tablets consist of vitamins, minerals, and iron, among other nutrients to support a healthy lifestyle.Industry Outlook
According to the effervescent products industry analysis, scientists from the Czech Advanced Technology and Research Institute (CATRIN) developed a product in 2021 which can deal with environmental accidents and contaminated waters. This product or effervescent tablet contains iron nanoparticles and can remove hexavalent chromium, arsenic, herbicides, pesticides and other pollutants from the water bodies. This product is a part of the Security Research Programme of the Czech Republic and can be used to minimise the effect of hazardous chemical substances on people.As per the industry reports, effervescent tablets show more bioavailability compared to traditional tablets, which lets them dissolve more effectively in the human body. This higher bioavailability of effervescent tablets leads to the higher absorption of active ingredients and is extremely beneficial for patients who are looking for quick recovery. This can further boost the growth of the effervescent products industry.
Furthermore, a study published in Springer stated that an effervescent formulation of alendronate if used weekly for the treatment of osteoporosis can enhance patient persistence much more compared to the traditional tablets. This tablet is much gentler on the gastrointestinal tract and improves the adherence of a patient. They also showcase fewer side effects compared to traditional tablets which makes them more viable in the treatment and can boost the effervescent products industry revenue.
Growing Health Awareness and Expanding Retail Channels Drive the Success of the Global Market
- Growing health awareness drives demand for dietary supplements and vitamins.
- Rising incidence of chronic diseases.
- Development of new flavours and formulations to enhance consumer appeal can aid effervescent products demand growth.
- Expanding retail channels improve product accessibility.
- Advanced manufacturing processes and high-quality ingredients increase production costs.
- Strict regulations and approval processes for dietary supplements and pharmaceuticals.
- Lack of awareness and scepticism about the efficacy of effervescent products can negatively impact effervescent products demand forecast.
- Competition from alternative forms like pills, capsules, and liquid supplements.
Key Trends Shaping the Global Market Focus on Immune Support, an Tailored Supplements
- Increased demand for immune-supporting supplements, especially post-COVID-19.
- Rising interest in tailored supplements to meet individual needs.
- Expansion in emerging markets is boosting demand of effervescent products market.
- Integration with functional foods and beverages.
Threats in the Global Market Arise from Economic Downturns, Competition, and Supply Chain Issues
- Reduced consumer spending on non-essential health products during economic downturns.
- High competition from both global and local players leading to pricing pressures.
- Dependence on high-quality raw materials susceptible to supply chain issues can affect effervescent products market value.
- Compliance with varying international standards and health regulations.
Key Players in the Global Effervescent Products Market Share and Their Strategic Initiatives
Bayer AG
- Innovative Product Development: Focuses on developing innovative effervescent formulations with enhanced flavors and improved efficacy through significant R&D investments.
- Personalized Nutrition and Health Solutions: Offers personalized nutrition solutions by leveraging consumer data to develop customized effervescent supplements that address specific health concerns and dietary needs, which can boost effervescent products market revenue.
- Strategic Acquisitions and Partnerships: Strengthens market position through strategic acquisitions and partnerships, expanding product portfolios and market reach.
- Customer-Centric Solutions: Focuses on customer satisfaction by providing a wide range of flavours and formulations tailored to specific health needs, building brand loyalty through digital marketing and social media engagement, which can boost the effervescent products industry expansion.
- Sustainability and Eco-friendly Practices: Commits to sustainable practices by using eco-friendly packaging materials and promoting recycling, appealing to eco-conscious consumers.
GlaxoSmithKline plc
- Global Expansion and Localization: Pursues global expansion by establishing new manufacturing facilities and distribution networks, and localizing products to meet regional preferences and regulatory requirements.
Effervescent Products Industry Segmentations
Effervescent products are those which dissolve upon contact with water to release carbon dioxide and produce a drink.On the basis of form, the market is divided into:
- Powder
- Tablets
- Others
Based on type, the industry can be segmented into:
- Dental Products
- Functional Foods
- Pharmaceuticals
- Others
By distribution channel, the effervescent products industry is categorised into:
- Supermarkets and Hypermarkets
- Convenience Stores
- Pharmacies
- Online
- Others
The regional markets for the product include:
- North America
- Europe
- Asia-Pacific
- Latin America
- Middle East and Africa
Effervescent Products Market Regional Analysis
Effervescent products have come into being owing to their improved acceptability and convenience. They can be seen to be used significantly and widely in European countries, such as Austria, Germany, and Switzerland. People like the elderly and children who have a problem swallowing tablets and capsules resort to taking medications which come in the form of effervescent. The rising population across the globe is aiding the effervescent products industry development.Competitive Landscape
The report gives a detailed analysis of the following key players in the global effervescent products market, covering their competitive landscape, capacity, and latest developments like mergers, acquisitions, and investments, expansions of capacity, and plant turnarounds:- Hermes Arzneimittel GmbH
- Reckitt Benckiser Group plc
- Bayer AG
- Nutrilo GmbH
- Prestige Consumer Healthcare, Inc.
- Herbalife International of America, Inc.
- GlaxoSmithKline Plc
- Others
Effervescent Products Market Report Snapshots
Effervescent Products Market Size
Effervescent Products Market Growth
Effervescent Products Market Trends
Effervescent Products Companies
Effervescent Products Market Regional Analysis
Table of Contents
Companies Mentioned
The key companies featured in this Effervescent Products market report include:- Hermes Arzneimittel GmbH
- Reckitt Benckiser Group plc
- Bayer AG
- Nutrilo GmbH
- Prestige Consumer Healthcare, Inc.
- Herbalife International of America, Inc.
- GlaxoSmithKline Plc