Growing Awareness Regarding the Benefits of Aromatherapy to Augment Market Growth of Aromatherapy Diffusers
The market growth for aromatherapy diffusers can be attributed to the rising prevalence of aromatherapy. Owing to the medicinal and therapeutic properties of aromatherapy, it is extensively practised across geographies, which, in turn, is bolstering the demand for aromatherapy diffusers. Rising stress levels due to the competitive and stressful lifestyle has increased the penetration of aromatherapy to soothe the troubled mind, which is boosting the demand for aromatherapy diffusers, thus fuelling the industry growth.
Furthermore, rapid urbanisation and rising levels of income have spurred the inclination toward natural products like essential oils. As inhaling essential oils in a diffused form is safe and has many benefits, the market for aromatherapy diffuser is rising. Therefore, the growing demand for relaxation-inducing benefits of aromatherapy is augmenting the market growth of aromatherapy diffuser.
Aromatherapy Diffuser: Market Segmentation
Aromatherapy diffusers are one of the main functionaries of aromatherapy. The diffusers are used to derive the benefits of essential oils by converting them into vapours, using heat, which is then released into the air.Market Breakup by Product Type
- Ultrasonic
- Nebuliser
- Others
Market Breakup by Distribution Channel
- Supermarkets and Hypermarkets
- Convenience Stores
- Specialist Stores
- Online
- Others
Market Breakup by Region
- North America
- Europe
- Asia-Pacific
- Latin America
- Middle East and Africa
Rising Use of Aromatherapy Diffusers to Regulate Air Quality to Spur the Market Growth
The rising awareness regarding the benefits of aromatherapy as air purifiers is boosting the deployment of aromatherapy diffusers in various activities, which is enhancing the growth prospects of the market. The increasing levels of pollution and the worldwide demand for air purifiers is boosting the market growth of aromatherapy diffusers. Essential oils are deployed in diffusers, which, in turn, release cleansing molecules into the air, thereby cleaning pollutants from the environment. Further, the diffused oils are highly effective in combating fungi and other bacterial formations, hence, surging the demand for aromatherapy diffusers.The infusion of technology like innovative temperature-controlled gentle diffusing technology, with which the user can control the amount of essential oil being discharged into the air, is aiding the industry growth. In addition, nebulising diffusers hold a significant share of market growth of the aromatherapy diffuser. The nebulising diffusers use cold, pressurised air to force essential oil molecules into the air, where they remain suspended for long hours, which, in turn, is augmenting the market growth.
Key Industry Players in the Global Aromatherapy Diffuser Market
The report presents a detailed analysis of the following key players in the global aromatherapy diffuser market, looking into their capacity, market share, and latest developments like capacity expansions, plant turnabouts and mergers and acquisitions.- Puzhen Life Co. Ltd.
- NOW Health Group Inc.
- doTERRA International, LLC
- Edens Garden
- Scentsy, Inc.
- Organic Aromas
- Others
Table of Contents
Companies Mentioned
The key companies featured in this Aromatherapy Diffuser market report include:- Puzhen Life Co. Ltd.
- NOW Health Group Inc.
- doTERRA International, LLC
- Edens Garden
- Scentsy, Inc.
- Organic Aromas