North American and European Regions to Significantly Contribute to the Growth of Yumberry Market
The extensive use of yumberry by manufacturers in the beverage industry has led to the rapid growth of the market. This trend is more prominent in the North American region and, to some extent, in Europe. A change in lifestyle of people and a rising shift towards organic products is expected to aid the market growth in these regions.China is the leading producer of yumberry, with almost 90% of the market share. The rest of the production lies in countries like Japan, India, Thailand, and Vietnam. The growing demand for superfruits and exotic fruits has led to an increase in the production capacities of the fruit. Yumberries boast of their fresh and pleasant taste, which is leading to their increasing adoption and providing the key industry players with an edge in the industry.
Yumberry: Market Segmentation
Yumberry is the commercial name for the fruit yangmei, which is native to China and Japan. Yumberry is a spherical, reddish-purple coloured fruit, and has a slight resemblance to raspberries. It has a sweet-sour flavour similar to cranberry and pomegranate. The fruit has a high antioxidant activity and vitamin and mineral content.Based on type, the market is bifurcated into:
- Organic
- Conventional
On the basis of application, the industry can be segmented into:
- Food and beverages
- Pharmaceuticals
- Cosmetics and Personal Care
- Dietary Supplements
- Others
The regional markets for the product include:
- North America
- Europe
- Asia-Pacific
- Latin America
- Middle East and Africa