The vehicle electrification market is projected to grow from USD 56.94 billion in 2025 to USD 91.30 billion by 2032 at a CAGR of 7.0%. OEMs continue transitioning from conventional systems to advanced electrified components such as start-stop systems, electric oil pumps, and electric vacuum pumps to meet strict emissions regulations and enhance fuel efficiency across all vehicle types, driving the market.
For instance, Cummins recently highlighted idle reduction technologies, including stop-start, neutral idle, and automatic engine shutdown, capable of delivering up to 17% fuel-economy improvements in ICE powertrains for fleet applications. Component suppliers are also promoting energy-efficient electric oil and vacuum pumps that reduce parasitic loads compared to mechanical counterparts. Still, the higher cost of electric vehicles remains a constraint, especially for price-sensitive markets such as India and South Asia countries, where integration of these advanced systems must balance performance gains with affordability.
Electric power steering is being increasingly adopted in ICE and micro-hybrid platforms. It helps reduce engine loads, enhance energy efficiency, and support advanced driver assistance systems. Additionally, electrified auxiliaries such as electric vacuum pumps, electric A/C compressors, and coolant pumps, among others, within the 48 V mild-hybrid architecture would further enhance vehicle efficiency. Alternatively, rising integration of ISG technology in newer models for dynamic energy management would present a lucrative growth opportunity in the ICE & micro-hybrid vehicle electrification by 2032.
This improves vehicle efficiency, helps control emissions, and allows for smaller, more efficient cooling systems, which are especially important as car makers move toward fully electric vehicles. 12V electric coolant pump leads the global installation rate owing to its higher installation base in electric & hybrid light-duty vehicles, as these vehicles have lower voltage and power requirements and are usually fitted with a 12V electrical system for main and auxiliary applications such as batteries, inverters, power electronics, lighting, and others. Further, these pumps with a wattage range of < 150 W are typically used in smaller vehicles or auxiliary cooling systems where lower power consumption and flow rates are sufficient.
Recent OEM and supplier developments have accelerated this trend. For instance, in 2024, Rheinmetall secured a substantial order of electric coolant pumps for several million units, rated between 50 watts and 2000 watts, for hybrid vehicle production through 2030, with service support extending to 2045, demonstrating supplier confidence in long-term demand. Additionally, in India, Concentric AB won a ~USD 6.6 million (70 MSEK) contract to supply its electric coolant pump for a new battery electric bus platform, with production scheduled to begin in late 2025. With stricter emissions rules, the growing popularity of fast-charging electric cars, and more requirements for mild hybrids, electric coolant pumps are becoming a key part of automakers' plans for vehicle electrification during the forecasted period.
France and the UK similarly support the market’s growth with strong policy support and OEM electrification roadmaps, with the UK’s Vehicle Emissions Trading Scheme facilitating a near 30% EV sales share in 2024. Moreover, Europe’s advanced charging infrastructure, with over 1 million public points by Q1 2025, supports BEV and PHEV adoption. Key suppliers, including Continental, Bosch, and Denso, are developing electrified components such as electric oil pumps, integrated inverters, and battery thermal management systems tailored for Europe’s regulatory and market needs.
Mild hybrids remain significant transitional technologies that enhance fuel efficiency and emissions performance on ICE platforms, supported by innovations in electric water pumps and electric oil pump systems. Growth in hybrid adoption is seen in countries like Spain and Italy, while improved battery technologies and incentives strengthen PHEV and HEV segments. Combined support from infrastructure, OEMs, suppliers, and regulatory frameworks positions Europe for sustained vehicle electrification growth, covering both electrified ICE/mild hybrids and full electric vehicles over the forecasted period.
In-depth interviews were conducted with CEOs, marketing directors, other innovation and strategy directors, and executives from various key organizations operating in this market.
For instance, Cummins recently highlighted idle reduction technologies, including stop-start, neutral idle, and automatic engine shutdown, capable of delivering up to 17% fuel-economy improvements in ICE powertrains for fleet applications. Component suppliers are also promoting energy-efficient electric oil and vacuum pumps that reduce parasitic loads compared to mechanical counterparts. Still, the higher cost of electric vehicles remains a constraint, especially for price-sensitive markets such as India and South Asia countries, where integration of these advanced systems must balance performance gains with affordability.
By degree of hybridization, the ICE & micro hybrid vehicle is projected to be the largest segment during the forecast period.
The ICE & micro hybrid vehicle segment accounts for the largest share within the global vehicle electrification market by degree of hybridization, primarily due to their wide deployment in mainstream passenger cars and their compatibility with existing automotive infrastructure. Micro hybrids, which commonly integrate start-stop systems and electric power steering (EPS), have become standard equipment, especially in cost-sensitive and high-volume markets across the Asia Pacific and North America.Electric power steering is being increasingly adopted in ICE and micro-hybrid platforms. It helps reduce engine loads, enhance energy efficiency, and support advanced driver assistance systems. Additionally, electrified auxiliaries such as electric vacuum pumps, electric A/C compressors, and coolant pumps, among others, within the 48 V mild-hybrid architecture would further enhance vehicle efficiency. Alternatively, rising integration of ISG technology in newer models for dynamic energy management would present a lucrative growth opportunity in the ICE & micro-hybrid vehicle electrification by 2032.
The electric coolant pump segment is projected to be among the fastest-growing propulsion segments throughout the forecast period.
The electric coolant pump segment is emerging with a significant growth component across 48 V mild-hybrid, HEV, PHEV, and BEV architectures, addressing thermal precision needs in these vehicles. Unlike mechanically driven variants, electric coolant pumps offer precise, variable control over coolant flow, enabling efficient and targeted heat dissipation for power electronics, batteries, and turbocharged engines. Their integration is especially pronounced in 48V architectures, where it supports the efficient operation of auxiliary systems without relying on the engine. The shift to 48V electrical systems is enabling more advanced auxiliary electrification, such as electric coolant pumps that provide precise, on-demand cooling.This improves vehicle efficiency, helps control emissions, and allows for smaller, more efficient cooling systems, which are especially important as car makers move toward fully electric vehicles. 12V electric coolant pump leads the global installation rate owing to its higher installation base in electric & hybrid light-duty vehicles, as these vehicles have lower voltage and power requirements and are usually fitted with a 12V electrical system for main and auxiliary applications such as batteries, inverters, power electronics, lighting, and others. Further, these pumps with a wattage range of < 150 W are typically used in smaller vehicles or auxiliary cooling systems where lower power consumption and flow rates are sufficient.
Recent OEM and supplier developments have accelerated this trend. For instance, in 2024, Rheinmetall secured a substantial order of electric coolant pumps for several million units, rated between 50 watts and 2000 watts, for hybrid vehicle production through 2030, with service support extending to 2045, demonstrating supplier confidence in long-term demand. Additionally, in India, Concentric AB won a ~USD 6.6 million (70 MSEK) contract to supply its electric coolant pump for a new battery electric bus platform, with production scheduled to begin in late 2025. With stricter emissions rules, the growing popularity of fast-charging electric cars, and more requirements for mild hybrids, electric coolant pumps are becoming a key part of automakers' plans for vehicle electrification during the forecasted period.
Europe is projected to be the second-largest market for vehicle electrification in 2025.
Europe is projected to be the second-largest market for vehicle electrification, driven by significant government incentives and robust industry engagement across its leading economies. The region’s electrification landscape is characterized by a diversified portfolio encompassing all propulsion vehicles from ICE to HEVs to PHEVs and BEVs. Germany, as Europe’s largest automotive hub, leads with rapid growth in BEV sales, surpassing ~158 thousand units in early 2025, supported strongly by OEMs like Volkswagen and BMW advancing electrified platforms and powertrain architectures.France and the UK similarly support the market’s growth with strong policy support and OEM electrification roadmaps, with the UK’s Vehicle Emissions Trading Scheme facilitating a near 30% EV sales share in 2024. Moreover, Europe’s advanced charging infrastructure, with over 1 million public points by Q1 2025, supports BEV and PHEV adoption. Key suppliers, including Continental, Bosch, and Denso, are developing electrified components such as electric oil pumps, integrated inverters, and battery thermal management systems tailored for Europe’s regulatory and market needs.
Mild hybrids remain significant transitional technologies that enhance fuel efficiency and emissions performance on ICE platforms, supported by innovations in electric water pumps and electric oil pump systems. Growth in hybrid adoption is seen in countries like Spain and Italy, while improved battery technologies and incentives strengthen PHEV and HEV segments. Combined support from infrastructure, OEMs, suppliers, and regulatory frameworks positions Europe for sustained vehicle electrification growth, covering both electrified ICE/mild hybrids and full electric vehicles over the forecasted period.
In-depth interviews were conducted with CEOs, marketing directors, other innovation and strategy directors, and executives from various key organizations operating in this market.
Here is the breakdown of the interviews conducted:
- By Company Type: Supplier - 60%, OEMs - 20%, Tier I - 20%
- By Designation: D Level - 30%, C Level - 60%, and Others - 10%
- By Region: North America - 15%, Europe - 45%, Asia Pacific - 30%, RoW - 10%
Key Benefits of Buying the Report:
The report will help the market leaders/new entrants with information on the closest approximations of the revenue numbers for the vehicle electrification market and the sub-segments. The report also discusses ups and downs in vehicle electrification, allowing component suppliers to plan their strategies. This report will help stakeholders understand the competitive landscape and gain more insights to position their businesses better and plan suitable go-to-market strategies. The report also helps stakeholders understand the market pulse and provides information on key market drivers, restraints, challenges, and opportunities.The report further provides insights into the following points:
- Market Dynamics: Analysis of key drivers (rising consumer demand for safety and convenience features, rising EV adoption accelerating the vehicle electrification ecosystem and technical benefits of electrified components over conventional mechanical systems), restraints (high cost of electric components), opportunities (SDVs transforming the vehicle electrification market, intelligent thermal management), and challenges (integration with ICE platforms) influencing the growth of the vehicle electrification market
- Product Development/Innovation: Detailed insights into upcoming technologies and product & service launches in the vehicle electrification market
- Market Development: Comprehensive market information (the report analyzes the authentication and brand protection market across varied regions)
- Market Diversification: Exhaustive information about new products & services, untapped geographies, recent developments, and investments in the vehicle electrification market
- Competitive Assessment: In-depth assessment of market shares, growth strategies, and service offerings of leading players like Robert Bosch GmbH (Germany), Continental AG (Germany), Denso Corporation (Japan), BorgWarner Inc. (US), and Aptiv (Ireland) in the vehicle electrification market
Table of Contents
1 Introduction
2 Research Methodology
4 Premium Insights
5 Market Overview
6 Industry Trends
7 Vehicle Electrification Market, by Propulsion and Product
8 Vehicle Electrification Market, by Vehicle Type
9 Vehicle Electrification Market, by Degree of Hybridization
10 Vehicle Electrification Market, by Region
11 Competitive Landscape
12 Company Profiles
13 Recommendations
14 Appendix
List of Tables
List of Figures
Companies Mentioned
The key companies profiled in this Vehicle Electrification market report include:- Robert Bosch GmbH
- Continental AG
- Aptiv
- Denso Corporation
- Mitsubishi Motors Corporation
- BorgWarner Inc.
- Johnson Electric Holdings Limited
- Magna International Inc.
- Aisin Corporation
- Nidec Corporation
- Panasonic Automotive Systems Co. Ltd.
- JTEKT Corporation
- Astemo, Ltd.
- ZF Friedrichshafen AG
- Valeo
- GKN Automotive Ltd.
- Schaeffler AG
- Mahle GmbH
- Dana Limited
- Brose Fahrzeugteile SE & Co. KG
- KEB Automation
- Teco Corporation
- YASA Limited
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 303 |
| Published | September 2025 |
| Forecast Period | 2025 - 2032 |
| Estimated Market Value ( USD | $ 56.94 Billion |
| Forecasted Market Value ( USD | $ 91.3 Billion |
| Compound Annual Growth Rate | 7.0% |
| Regions Covered | Global |
| No. of Companies Mentioned | 24 |
