The global HoReCa market reached a value of nearly $4.17 trillion in 2024, having grown at a compound annual growth rate (CAGR) of 4.01% since 2019. The market is expected to grow from $4.17 trillion in 2024 to $5.63 trillion in 2029 at a rate of 6.18%. The market is then expected to grow at a CAGR of 6.65% from 2029 and reach $7.76 trillion in 2034.
Growth in the historic period resulted from increase in corporate events and conferences, expansion of luxury hotel chains, rising popularity of food festivals and events and expansion and development of restaurants and food outlets. Factors that negatively affected growth in the historic period were stringent food safety regulations and high operational costs.
Going forward, growing tourism industry, expansion of food delivery services and aggregator platforms, growth of loyalty programs and subscription models and rising popularity of the franchisee-based service model will drive the growth. Factors that could hinder technology adoption constraints, increased competition and impact of trade war and tariff.
The HoReCa market is segmented by type into single outlet and hotels, restaurants and catering (HoReCa) chain. The single outlet and hotels market was the largest segment of the HoReCa market segmented by type, accounting for 62.97% or $2.62 trillion of the total in 2024. Going forward, the single outlet and hotels segment is expected to be the fastest growing segment in the HoReCa market segmented by type, at a CAGR of 6.85% during 2024-2029.
The HoReCa market is segmented by price level into luxury, upscale, midscale and economy. The midscale market was the largest segment of the HoReCa market segmented by price level, accounting for 38.12% or $1.59 trillion of the total in 2024. Going forward, the midscale segment is expected to be the fastest growing segment in the HoReCa market segmented by price level, at a CAGR of 6.78% during 2024-2029.
The HoReCa market is segmented by service into hotels, restaurants and catering. The restaurants market was the largest segment of the HoReCa market segmented by service, accounting for 74.71% or $3.11 trillion of the total in 2024. Going forward, the hotels segment is expected to be the fastest growing segment in the HoReCa market segmented by service, at a CAGR of 7.53% during 2024-2029.
Asia Pacific was the largest region in the HoReCa market, accounting for 39.40% or $1.64 trillion of the total in 2024. It was followed by North America, Western Europe and then the other regions. Going forward, the fastest-growing regions in the HoReCa market will be Africa and Middle East where growth will be at CAGRs of 13.93% and 10.65% respectively. These will be followed by Eastern Europe and Western Europe where the markets are expected to grow at CAGRs of 10.01% and 6.43% respectively.
The global HoReCa market is highly fragmented, with large number of small players operating in the market. The top ten competitors in the market made up to 4.53% of the total market in 2024. Starbucks Corporation was the largest competitor with a 0.87% share of the market, followed by Inspire Brands Inc with 0.78%, McDonald's Corporation with 0.62%, Marriott International Inc. with 0.60%, Chick-fil-A Inc. with 0.45%, Little Caesar Enterprises Inc. with 0.32%, Darden Restaurants Inc. with 0.29%, Sodexo Group with 0.25%, Yum! Brands Inc. with 0.18% and Aramark Corporation with 0.17%.
The top opportunities in the HoReCa markets segmented by type will arise in the single outlet segment, which will gain $1.03 trillion of global annual sales by 2029. The top opportunities in the HoReCa markets segmented by price level will arise in the midscale segment, which will gain $617.73 billion of global annual sales by 2029. The top opportunities in the HoReCa markets segmented by service will arise in the restaurants segment, which will gain $1.01 trillion of global annual sales by 2029. The HoReCa market size will gain the most in the USA at $324.58 billion.
Market-trend-based strategies for the HoReCa market include focusing on AI-driven kitchen automation such as fully autonomous robotic kitchens, focusing on AI-driven personalization and automation such as AI-powered recommendation engines, developing innovative solutions such as HACCP Digital Solution for HoReCa Sector, focusing on strategic hotel openings that support regional diversification in Argentina’s southern province and focusing on the internet of things (IoT) for seamless interoperability.
Player-adopted strategies in the HoReCa market include focus on enhancing business capabilities through the launch of new products and focus on enhancing business operations through strategic collaborations and partnerships.
To take advantage of the opportunities, the analyst recommends the HoReCa market companies to focus on AI-driven kitchen automation for operational efficiency and menu diversification, focus on AI-driven personalization and automation to enhance guest experience, focus on adopting advanced HACCP digital solutions to drive efficiency and compliance, focus on regional diversification through strategic hotel openings, focus on IoT integration for operational efficiency, focus on single outlet market expansion, expand in emerging markets, continue to focus on developed markets, focus on strengthening multi-channel distribution networks, focus on competitive yet value-driven pricing models, focus on targeted promotional campaigns, focus on collaborative marketing initiatives and focus on targeted engagement with hotel decision-makers.
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Table of Contents
Executive Summary
HoReCa Global Market Opportunities And Strategies To 2034 provides the strategists; marketers and senior management with the critical information they need to assess the global HoReCa market as it emerges from the COVID-19 shut down.Reasons to Purchase:
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Description
Where is the largest and fastest-growing market for HoReCa? How does the market relate to the overall economy; demography and other similar markets? What forces will shape the market going forward? The HoReCa market global report answers all these questions and many more.The report covers market characteristics; size and growth; segmentation; regional and country breakdowns; competitive landscape; market shares; trends and strategies for this market. It traces the market’s history and forecasts market growth by geography. It places the market within the context of the wider HoReCa market; and compares it with other markets.
The report covers the following chapters
- Introduction And Market Characteristics - Brief introduction to the segmentations covered in the market, definitions and explanations about the segment by type, by price level and by service.
- Key Trends - Highlights the major trends shaping the global market. This section also highlights likely future developments in the market.
- Growth Analysis And Strategic Analysis Framework - Analysis on PESTEL, end use industries, market growth rate, global historic (2019-2024) and forecast (2024-2029, 2034F) market values and drivers and restraints that support and control the growth of the market in the historic and forecast periods, forecast growth contributors and total addressable market (TAM).
- Global Market Size And Growth - Global historic (2019-2024) and forecast (2024-2029, 2034F) market values and drivers and restraints that support and control the growth of the market in the historic and forecast periods
- Regional And Country Analysis - Historic (2019-2024) and forecast (2024-2029, 2034F) market values and growth and market share comparison by region and country.
- Market Segmentation - Contains the market values (2019-2024) (2024-2029, 2034F) and analysis for each segment by type, by price level and by service in the market. Historic (2019-2024) and forecast (2024-2029) and (2029-2034) market values and growth and market share comparison by region market.
- Regional Market Size and Growth - Regional market size (2024), historic (2019-2024) and forecast (2024-2029, 2034F) market values and growth and market share comparison of countries within the region. This report includes information on all the regions Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa and major countries within each region.
- Competitive Landscape - Details on the competitive landscape of the market, estimated market shares and company profiles of the leading players.
- Other Major And Innovative Companies - Details on the company profiles of other major and innovative companies in the market.
- Competitive Benchmarking - Briefs on the financials comparison between major players in the market.
- Competitive Dashboard - Briefs on competitive dashboard of major players.
- Key Mergers and Acquisitions - Information on recent mergers and acquisitions in the market is covered in the report. This section gives key financial details of mergers and acquisitions which have shaped the market in recent years.
- Recent Developments - Information on recent developments in the market covered in the report.
- Market Opportunities And Strategies - Describes market opportunities and strategies based on findings of the research, with information on growth opportunities across countries, segments and strategies to be followed in those markets.
- Conclusions And Recommendations - This section includes recommendations for HoReCa market providers in terms of product/service offerings geographic expansion, marketing strategies and target groups next five years.
- Appendix - This section includes details on the NAICS codes covered, abbreviations and currencies codes used in this report.
Markets Covered:
1) By Type: Single Outlet; HoReCa Chain2) By Price Level: Midscale; Economy; Upscale; Luxury
3) By Service: Restaurants; Hotels; Catering
Companies Mentioned:Starbucks Corporation; Inspire Brands Inc; McDonald's Corporation; Marriott International Inc.; Chick-fil-A Inc.
Countries: China; Australia; India; Indonesia; Japan; South Korea; USA; Canada; Brazil; France; Germany; UK; Italy; Spain; Russia
Regions:Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets; GDP proportions; expenditure per capita; HoReCa indicators comparison.
Data Segmentation: Country and regional historic and forecast data; market share of competitors; market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Companies Mentioned
- Starbucks Corporation
- Inspire Brands Inc
- McDonald's Corporation
- Marriott International Inc.
- Chick-fil-A Inc.
- Little Caesar Enterprises Inc.
- Darden Restaurants Inc.
- Sodexo Group
- Yum! Brands Inc.
- Aramark Corporation
- Hilton Hotels
- Accor
- InterContinental Hotels Group (IHG)
- ITC Hotels
- citizenM hotels
- MAYFAIR Group of Hotels
- Subway
- Haldiram's
- KFC
- Moti Mahal Delux
- Sagar Ratna
- Cunningham Restaurant Group
- Pizza Hut
- Costa Limited
- Jin Jiang International Holdings Co., Ltd.
- H World Group Limited
- GreenTree Hospitality Group Ltd.
- Yum China Holdings, Inc.
- Haidilao International Holding Ltd.
- Prince Hotels, Inc.
- Hankyu Hanshin Hotels Co., Ltd.
- Hotel Okura Co., Ltd.
- Zensho Holdings Co., Ltd.
- Skylark Holdings Co., Ltd.
- Colowide Co., Ltd.
- LEOC Co., Ltd. ,
- Lotte Hotels & Resorts
- Hotel Shilla Co., Ltd
- Walkerhill Hotels and Resorts
- CJ Foodville
- Ourhome Co., Ltd.
- Samsung Welstory
- BidfoAustralia
- World Brands Collection Hotels & Resorts, Inc.
- ONYX Hospitality Group
- Revo Hospitality Group
- IHG Hotels & Resorts (IHG)
- Hyatt Hotels Corporation
- InterContinental Hotels Group PLC
- Wyndham Hotels & Resorts Inc.
- Soho House
- Radisson Hospitality, Inc
- Aman Group S.a.r.l.
- Elior Group
- Sodexo
- Courtepaille
- H World International
- Aramark Deutschland GmbH
- Marché Mövenpick Deutschland GmbH
- Dussmann Group
- Block Gruppe
- NH Hotel Group
- Autogrill S.p.A.
- Camst Group
- Meliá Hotels International
- Serunion S.A.
- Paradores Hotels and Restaurants
- Whitbread plc
- Mitchells & Butlers plc
- Greene King plc
- Ennismore Germany GmbH
- BASF Gastronomy
- Líbere Hospitality Group (LHG)
- Caterite
- Nobu Hospitality
- Hyatt
- Choice Hotels
- Bidfood Czech Republic s.r.o.
- La Lorraine a.s.
- Unilever Food Solutions
- Transgourmet Polska
- Brenntag Polska Sp. z o.o.
- Macromex SRL
- Hochland
- DUG Foodtech AB
- Mövenpick Hotels & Resorts
- Yum! Brands, Inc.
- Wendy’s Company
- Compass Group
- Chipotle Mexican Grill, Inc.
- Four Seasons Hotels and Resorts
- Restaurant Brands International
- Cara Operations Ltd.
- Aramark Canada Ltd.
- Compass Group
- Boston Pizza International
- MTY Food Group
- A&W Food Services of Canada Inc.
- City Express Hotels
- Hoteles Misión
- Grupo Anderson’s
- Royal Holiday Vacation Club
- Catering Santa Fe
- Grupo Habita
- Toks Restaurants
- Minor Hotels (Minor International)
- Wyndham Hotel Group
- Accor SA
- NH Hotels Group
- Fasano Group
- International Meal Company (IMC)
- Ayenda Hotels
- Baez Catering
- Marriott International, Inc
- Amerian Hoteles
- GJP Hotels & Resorts
- Blue Tree Hotels
- Wimpy
- Radisson Hotel Group
- Four Seasons Hotel Ltd.
- IDS Next Business Solutions
- Parsian Hotels Group
- Espinas Hotels Group
- Shandiz Group
- Isrotel Hotels & Resorts
- Dan Hotels Corporation
- Al Hokair Group
- Tamimi Markets Catering Division
- Divan Group (Koç Holding)
- Dedeman Hotels & Resorts
- Emaar Hospitality Group
- BigChefs
- Emirates Flight Catering
- One&Only Cape Town (One&Only Resorts)
- Kruger Gate Hotel
- Orascom Hotels and Development
- TOLIP Hotels and Resorts
- Amer Group
- Steigenberger Hotels Egypt
- Transcorp Hotels Plc
- The Wheatbaker Hotel
- Bukka Hut
- The Place Nigeria
- Tsogo Sun Hotels
- City Lodge Hotel Group
- Spur Corporation