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Electricity Retailing in Scandinavia

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    Report

  • 42 Pages
  • July 2025
  • Region: Denmark, Norway, Sweden
  • MarketLine
  • ID: 6176611
Electricity Retailing in Scandinavia industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2019-24, and forecast to 2029). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

  • The electricity retailing market includes net consumption of electricity by end-users. By end-use, the market is segmented into industrial, transportation, commercial & public services, residential, and others. The scope of others includes agriculture, forestry, and the fishing industry's net electricity consumption.
  • The Scandinavian electricity retailing market recorded revenues of $61.7 billion in 2024, representing a compound annual growth rate (CAGR) of 0.3% between 2019 and 2024.
  • Market consumption volume increased with a CAGR of 0.5% between 2019 and 2024, reaching a total of 294.4 TWh in 2024.
  • The upward trajectory of electricity prices for both household and non-household consumers in Denmark has emerged as a pivotal factor driving revenue expansion within the region's electricity retailing market. According to Eurostat, in H2 2024, the electricity prices for non-household consumers in Denmark recorded an annual growth of 9.8%.

Scope

  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the electricity retailing market in Scandinavia
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the electricity retailing market in Scandinavia
  • Leading company profiles reveal details of key electricity retailing market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Scandinavia electricity retailing market with five year forecasts by both value and volume

Reasons to Buy

  • What was the size of the Scandinavia electricity retailing market by value in 2024?
  • What will be the size of the Scandinavia electricity retailing market in 2029?
  • What factors are affecting the strength of competition in the Scandinavia electricity retailing market?
  • How has the market performed over the last five years?
  • Who are the top competitors in Scandinavia's electricity retailing market?

Table of Contents

1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Market volume
1.4. Market volume forecast
1.5. Category segmentation
1.6. Geography segmentation
1.7. Market rivalry
1.8. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
3.2. Market volume
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
5 Market Outlook
5.1. Market value forecast
5.2. Market volume forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Who are the leading players?
7.2. What strategies do the leading players follow?
7.3. What deals and investments have leading players made in recent years?
8 Company Profiles
8.1. Orsted AS
8.2. Helen Ltd
8.3. Vattenfall GmbH
8.4. Statkraft AS
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related research
10.4. About the Publisher
List of Tables
Table 1: Scandinavia electricity retailing market value: $ billion, 2019-24
Table 2: Scandinavia electricity retailing market volume: TWh, 2019-24
Table 3: Scandinavia electricity retailing market category segmentation: % share, by volume, 2019-24
Table 4: Scandinavia electricity retailing market category segmentation: TWh, 2019-24
Table 5: Scandinavia electricity retailing market geography segmentation: $ billion, 2024
Table 6: Scandinavia electricity retailing market value forecast: $ billion, 2024-29
Table 7: Scandinavia electricity retailing market volume forecast: TWh, 2024-29
Table 8: Orsted AS: Key Facts
Table 9: Orsted AS: Annual Financial Ratios
Table 10: Orsted AS: Key Employees
Table 11: Helen Ltd: Key Facts
Table 12: Helen Ltd: Key Employees
Table 13: Vattenfall GmbH: Key Facts
Table 14: Vattenfall GmbH: Key Employees
Table 15: Statkraft AS: Key Facts
Table 16: Statkraft AS: Key Employees
Table 17: Scandinavia Exchange Rate, 2019-24
List of Figures
Figure 1: Scandinavia electricity retailing market value: $ billion, 2019-24
Figure 2: Scandinavia electricity retailing market volume: TWh, 2019-24
Figure 3: Scandinavia electricity retailing market category segmentation: TWh, 2019-24
Figure 4: Scandinavia electricity retailing market geography segmentation: % share, by value, 2024
Figure 5: Scandinavia electricity retailing market value forecast: $ billion, 2024-29
Figure 6: Scandinavia electricity retailing market volume forecast: TWh, 2024-29
Figure 7: Forces driving competition in the electricity retailing market in Scandinavia, 2024
Figure 8: Drivers of buyer power in the electricity retailing market in Scandinavia, 2024
Figure 9: Drivers of supplier power in the electricity retailing market in Scandinavia, 2024
Figure 10: Factors influencing the likelihood of new entrants in the electricity retailing market in Scandinavia, 2024
Figure 11: Factors influencing the threat of substitutes in the electricity retailing market in Scandinavia, 2024
Figure 12: Drivers of degree of rivalry in the electricity retailing market in Scandinavia, 2024

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Orsted AS
  • Helen Ltd
  • Vattenfall GmbH
  • Statkraft AS