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Fleet Management in North America - 15th Edition

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    Report

  • 280 Pages
  • November 2025
  • Region: North America
  • Berg Insight AB
  • ID: 6182147

The Top-15 FM Solution Providers in North America Together Have 14 Million Active Units

How will the market for fleet management systems for commercial vehicles in North America evolve in 2026 and beyond? Now in its fifteenth edition this strategic research report covers the latest trends and developments in the dynamic telematics industry. This report covers in-depth both OEM and aftermarket players and includes all the latest market data. The number of systems in active use in North America is forecasted to grow at a compound annual growth rate (CAGR) of 11.9% from 17.4 million units in 2024 to 30.5 million units by 2029. Get up to date with the latest information about vendors, products and markets.

Fleet management (FM) is an ambiguous term used in reference to a wide range of solutions for different vehicle-related applications. The analyst's definition of a fleet management solution is a vehicle-based system that incorporates data logging, satellite positioning and data communications to a back-office application. The history of fleet management solutions goes back several decades. Onboard vehicle computers first emerged in the 1980s and were soon connected to various satellite and terrestrial wireless networks. Today, mobile networks can provide ubiquitous online connectivity in many regions at a reasonable cost and mobile computing technology delivers very high performance, as well as excellent usability. All of these components combined enable the delivery of vehicle management, transport management, driver management and mobile workforce management applications that link vehicles and enterprise IT systems. The same technology platform can furthermore also be used for regulatory compliance and reporting.

Commercial vehicle fleets play an essential role in the economy in North America. Compared with other transport modes, road transport offers unparalleled flexibility in many regards, not the least due to the extensive set of vehicle types available for various purposes. There are approximately 34 million vehicles in fleet use on the North American market. The fleet management solution market in North America has been in a growth period for many years. The analyst expects the fleet management market to continue to show healthy growth in 2026-2029. The total number of fleet management systems in active use on the North American market is forecasted to grow at a compound annual growth rate (CAGR) of 11.6% from about 19.2 million units at the end of 2024 to reach 33.2 million units by 2029. The penetration rate in the total population of non-privately owned vehicles in commercial use is at the same time estimated to increase from 56.8% in 2024 to 84.7% in 2029.

A handful of solution providers have emerged as frontrunners on the fleet management market in North America and the top-5 players are all estimated to have reached the million mark in terms of installed base. Canada-based Geotab is clearly in the lead, having several million active fleet management subscribers in North America alone. Samsara is the runner-up ahead of Verizon Connect, CalAmp and Lytx, all based in the US. Additional solution providers with estimated installed bases of at least half a million units in North America include Motive, Platform Science and Powerfleet. Platform Science has notably acquired Trimble’s global transportation telematics business units while Powerfleet expanded its presence considerably through the acquisitions of both MiX Telematics and Fleet Complete.

Other major players with decades of experience in the North American fleet management space include Zonar Systems and Solera Fleet Solutions. Zonar Systems was acquired by GPS Trackit which is now transitioning to the Zonar brand. The remaining top- 15 players with estimated installed bases of at least a couple of hundred thousand units include Bridgestone Mobility Solutions, GPS Insight, One Step GPS, Gurtam and Teletrac Navman. Bridgestone is mainly represented by Azuga and to some extent Webfleet in the North American fleet telematics market. Solution vendors just outside of the top list moreover include Linxup, IntelliShift, Forward Thinking Systems, Rastrac, MICHELIN Connected Fleet, FleetMovil (Guidepoint Systems), Rand McNally, J. J. Keller and Raven Connected. Forward Thinking Systems has recently acquired the Position Logic platform from KORE. Other notable fleet management players active in North America include Positioning Universal, Radius, EROAD and ISAAC Instruments.

Most vehicle manufacturers now offer factory-installed telematics devices and various degrees of fleet management functionality for their vehicles - either independently or in partnership with established FM solution providers. The OEM telematics initiatives have intensified over the years, and large installed bases can now be found on the North American market, not the least for systems powered by established aftermarket fleet management solution providers. Examples of manufacturers which have introduced OEM fleet telematics systems in North America include Volvo Group, PACCAR, Daimler Truck, International, Hino, Mercedes-Benz, Stellantis, Ford and GM. Basic telematics services such as remote diagnostics are increasingly included for free for the first years after purchasing a vehicle. Extended coverage and additional fleet management services are commonly offered as subscriptions. Several of the commercial vehicle OEMs have over time extended their partnership strategies and started working with additional aftermarket telematics partners, enabling fleet customers to choose the systems which best match their specific needs.

Some OEMs such as Ford and GM have also in recent years introduced new proprietary fleet telematics solutions offered as alternatives alongside growing selections of partner-powered offerings. Notable fleet telematics providers active in the OEM space in various ways include Platform Science, Geotab, Verizon Connect, Samsara, Radius, Zonar Systems and Powerfleet. Platform Science’s Virtual Vehicle platform represents one of the most noteworthy developments in recent time. The Virtual Vehicle open OEM platform is adopted and backed by several of the most important brands in heavy trucking in North America. Additional partnerships between commercial vehicle manufacturers and specialised fleet management solution providers are expected to be unveiled in the near term.

Hightlights from the report:

  • Insights from 30 new executive interviews with market-leading companies.
  • New data on vehicle populations and commercial fleets in North America.
  • Comprehensive overview of the fleet management value chain and key applications.
  • In-depth analysis of market trends and key developments.
  • Updated profiles of 57 aftermarket fleet management solution providers.
  • Summary of OEM propositions from commercial vehicle brands.
  • Revised market forecasts lasting until 2029.

This report answers the following questions:

  • What is the structure of commercial vehicle fleets in North America?
  • Which are the leading providers of aftermarket fleet management solutions in North America?
  • What offerings are available from commercial vehicle OEMs?
  • What is the price level of fleet telematics solutions in the region?
  • How is the shift towards standard hardware affecting the FM market in North America?
  • How are the regulatory developments in North America affecting the FM industry?
  • Will the FM industry consolidate further in 2026 and beyond?
  • How will the commercial vehicle telematics industry evolve in the future?

Who should read this report?

Fleet Management in North America is the foremost source of information about the commercial vehicle telematics and fleet management market. Whether you are a telematics hardware vendor, fleet management solutions vendor, vehicle manufacturer, telecom operator, investor, consultant, or government agency, you will gain valuable insights from this in-depth research.

Table of Contents


Executive Summary
1 Commercial Vehicle Fleets in North America
1.1 Vehicles in operation
1.1.1 The US
1.1.2 Canada
1.2 New registrations and manufacturer market shares
1.3 Trailers
1.4 Ownership structure and major fleets

2 Fleet Management Solutions
2.1 Fleet management infrastructure
2.1.1 Vehicle segment
2.1.2 GNSS segment
2.1.3 Network segment
2.1.4 Backoffice segment
2.2 Vehicle management
2.2.1 Vehicle diagnostics and maintenance planning
2.2.2 Security tracking
2.2.3 Tire pressure monitoring systems
2.2.4 Fuel card integration and reporting
2.3 Driver management
2.3.1 Driving data registration and analysis
2.3.2 Video-based driver monitoring
2.3.3 Eco-driving schemes
2.3.4 Insurance risk management
2.4 Operations management
2.4.1 Routing and navigation
2.4.2 Transport management
2.4.3 Mobile workforce management
2.5 Regulatory compliance and reporting
2.5.1 CSA - Compliance, Safety, Accountability
2.5.2 Hours-of-Service and electronic logging devices
2.5.3 Fuel tax reporting
2.5.4 Distracted driving
2.5.5 Other applications
2.6 Business models

3 Market Forecasts and Trends
3.1 Market analysis
3.1.1 Fleet management market forecast
3.1.2 Fleet management vendor market shares
3.1.3 Local market characteristics in North America
3.1.4 Trailer telematics
3.2 Market drivers and barriers
3.2.1 Macroeconomic environment
3.2.2 Regulatory environment
3.2.3 Competitive environment
3.2.4 Technology environment
3.3 Value chain analysis
3.3.1 Telematics industry players
3.3.2 Automotive industry players
3.3.3 Telecom industry players
3.3.4 IT industry players
3.4 Future industry trends
3.4.1 Fleet telematics remains a high-pace IoT market favoured by multiple trends
3.4.2 Vehicle OEMs and aftermarket providers partner for factory-installed telematic
3.4.3 Increasing openness in the fleet telematics space favours joint solutions
3.4.4 Industry consolidation fosters emergence of leading global telematics giants
3.4.5 Specialised providers may thrive as applications are unbundled
3.4.6 Integrated weigh station bypass services save time and fuel
3.4.7 Fuel card integration extends the capabilities o fleet telematics
3.4.8 Leading tire manufacturers heavily involved in the fleet telematics space
3.4.9 Hardwired, mobile and hybrid telematics systems to co-exist
3.4.10 The US and Canada have surpassed 1,000 and 100 certified ELDs respectively
3.4.11 Upselling of value-added services to drive uptake beyond the ELD basics
3.4.12 Video telematics remains a highly popular FM solution add-on
3.4.13 Fleet insurance telematics is an opportunity to reduce fleet risks and costs
3.4.14 The Internet of Transportation Things expands the addressable market
3.4.15 FM providers support management of EVs and fleet electrification processes
3.4.16 The fleet management space is permeated by AI innovations

4 OEM Products and Strategies
4.1 Daimler Truck Group
4.2 Ford
4.3 General Motors
4.4 Hino Trucks
4.5 International
4.6 Mercedes-Benz Group
4.7 PACCAR
4.8 Volvo Group

5 International Aftermarket Solution Providers
5.1 CalAmp
5.2 EROAD
5.3 Geotab
5.4 Gurtam
5.5 MICHELIN Connected Fleet
5.6 Platform Science
5.7 Powerfleet
5.8 Radius
5.9 Samsara
5.10 Teletrac Navman
5.11 Webfleet (Bridgestone)

6 Local Aftermarket Solution Providers
6.1 Azuga (Bridgestone)
6.2 BlackBerry
6.3 CameraMatics
6.4 Certified Tracking Solutions (GPS Insight)
6.5 Digital Communications Technologies
6.6 Digital Matter
6.7 FieldLogix
6.8 Fleet Freedom
6.9 Fleeteye
6.10 FleetHunt
6.11 FleetMovil (Guidepoint Systems)
6.12 FleetPulse
6.13 FleetUp
6.14 Forward Thinking Systems
6.15 GPS Insight
6.16 GPS Trackit (Zonar Systems)
6.17 GreenRoad
6.18 IntelliShift
6.19 ISAAC Instruments
6.20 J. J. Keller
6.21 KORE
6.22 Linxup
6.23 Lytx
6.24 Mapon
6.25 Mojio
6.26 Motive
6.27 Navixy (SquareGPS)
6.28 One Step GPS
6.29 ORBCOMM
6.30 Pedigree Technologies
6.31 Phillips Connect (Phillips Industries)
6.32 Positioning Universal
6.33 PosiTrace
6.34 Prometheus
6.35 Quartix
6.36 Questar Auto
6.37 RAM Tracking
6.38 Rand McNally
6.39 Rastrac
6.40 Raven Connected
6.41 SkyBitz (AMETEK)
6.42 Solera Fleet Solutions
6.43 Vecima Networks
6.44 Verizon Connect
6.45 WideTech
6.46 Zonar Systems

List of Figures
Figure 1.1: Truck classes and examples of vehicles
Figure 1.2: Vehicles in operation and in fleet use by GVW (US 2024)
Figure 1.3: Vehicles in operation and in fleet use by GVW (Canada 2024)
Figure 1.4: New registrations by GVW and country (North America 2024)
Figure 1.5: Manufacturer market shares GVW 3-8 (North America 2024)
Figure 1.6: Trailers in use (North America 2024)
Figure 1.7: Examples of trailer form factors
Figure 1.8: Top trailer manufacturers (North America 2024)
Figure 1.9: Examples of business uses of vehicles by GVW
Figure 1.10: Examples of ownership entities by fleet size
Figure 1.11: Ten largest commercial fleets operated by US companies
Figure 2.1: Fleet management infrastructure overview
Figure 2.2: Examples of FM device form factors
Figure 2.3: Data interfaces used by FM devices
Figure 2.4: Examples of peripherals connected to FM devices
Figure 2.5: Mobile network operators in North America (2024)
Figure 2.6: Top-10 cellular IoT connectivity providers in North America (Q4-2024)
Figure 2.7: Example of FM backoffice segment
Figure 2.8: Eurowatch/Globalwatch coverage map
Figure 2.9: Components of a tire pressure monitoring system
Figure 2.10: Examples of fuel cards
Figure 2.11: Example of fuel dashboard
Figure 2.12: The Safety Management Cycle (SMC)
Figure 2.13: Overview of the FMCSA’s ELD mandate timeline
Figure 2.14: Canadian ELD mandate timeline
Figure 3.1: Installed base of fleet management systems (North America 2024-2029)
Figure 3.2: Fleet management solution market forecast (North America 2024-2029)
Figure 3.3: Top-15 fleet management providers by installed base (North America Q4-2024)
Figure 3.4: Trailer telematics market forecast (North America 2024-2029)
Figure 3.5: Top-10 trailer telematics providers by installed base (North America Q4-2024)
Figure 3.6: Current status of VMT taxes across states (US 2024)
Figure 3.7: Financial data for telematics industry players (2024)
Figure 3.8: Mergers and acquisitions in the fleet telematics sector (2010-2025)
Figure 3.9: Examples of fleet management offerings by mobile operators (2025)
Figure 3.10: Overview of partner-powered vehicle solutions marketed by AT&T
Figure 3.11: Drivewyze weigh station bypass feature on various in-cab devices
Figure 3.12: Rastrac fuel card and platform
Figure 3.13: ELDs from Blue Ink Technology and Konexial (My20)
Figure 3.14: Samsara’s dual-facing AI dash cam
Figure 3.15: Webfleet Fleet Advisor on OptiDrive 360
Figure 3.16: Motive AI Assistant
Figure 4.1: Ford Pro Telematics plans
Figure 4.2: Ford Pro Telematics live map
Figure 4.3: Schematic overview of Ford Pro Data Services
Figure 4.4: Product providers associated with Ford Pro Data Services
Figure 4.5: OnStar Vehicle Insights application
Figure 4.6: OnStar Fleet Basics features
Figure 4.7: OnStar One Fleet features
Figure 4.8: Hino Ultimate app
Figure 4.9: Volvo Connect
Figure 4.10: Volvo Connect Trucks app for iOS
Figure 5.1: CalAmp software dashboard
Figure 5.2: CalAmp tiered services and support
Figure 5.3: EROAD’s Drive and CoreHub
Figure 5.4: EROAD Clarity Edge AI and fatigue camera offering
Figure 5.5: The Geotab GO9+ tracking device
Figure 5.6: Geotab’s flexible connectivity options
Figure 5.7: MyGeotab fleet and asset management platform
Figure 5.8: Geotab’s Electric Vehicle Suitability Assessment (EVSA)
Figure 5.9: Geotab Safety Center
Figure 5.10: Geotab Ace
Figure 5.11: Schematic overview of the Geotab OEM Data Platform
Figure 5.12: Wialon real-time fleet tracking interface
Figure 5.13: MICHELIN Connected Fleet geographic presence
Figure 5.14: Platform Science’s PS Navigation & PS HOS - driver & backoffice experience
Figure 5.15: Overview of Virtual Vehicle
Figure 5.16: Powerfleet Unity
Figure 5.17: VisionAI camera
Figure 5.18: Samsara’s VG55 vehicle gateway
Figure 5.19: Samsara dashboard with video functionality
Figure 5.20: Samsara Wearable
Figure 5.21: Samsara Assistant
Figure 5.22: Teletrac Navman’s TN360
Figure 5.23: Teletrac Navman’s new Multi IQ Camera
Figure 5.24: Webfleet, LINK 740 and PRO 8475
Figure 6.1: Azuga’s offering including SafetyCam AI
Figure 6.2: Azuga’s new SafetyCam Pro and SafetyCam Plus
Figure 6.3: Azuga equipment tracking hardware ecosystem
Figure 6.4: BlackBerry Radar H2 and A2
Figure 6.5: CameraMatics software interfaces and hardware range
Figure 6.6: Syrus 4G IoT telematics gateway
Figure 6.7: Pegasus IoT Cloud software interface
Figure 6.8: Overview of Pegasus IoT Cloud telematics & IoT development platform
Figure 6.9: Digital Matter’s Telematics Guru white-label GPS tracking software
Figure 6.10: Location coordinates from Digital Matter’s Device Manager (August 2025)
Figure 6.11: FieldLogix software interface and Driver Safety Dashboard
Figure 6.12: FleetHunt’s ELD app, ELD hardware, GPS tracking device and dash cam
Figure 6.13: Overview of FleetUp’s solution offerings
Figure 6.14: Vehicle Health feature in Forward Thinking Systems’ IntelliHub platform
Figure 6.15: Forward Thinking Systems’ FleetCam vehicle camera system
Figure 6.16: GreenRoad hardware and software fleet safety solutions
Figure 6.17: Schematic overview of IntelliShift platform offerings
Figure 6.18: ISAAC InMetrics gateway, InControl tablet and InView camera hardware
Figure 6.19: J. J. Keller’s Encompass Fleet Safety & Compliance Platform
Figure 6.20: Linxup desktop interface and mobile app with notifications
Figure 6.21: Linxup’s tracking and video telematics solutions offering
Figure 6.22: Linxup’s AI-enabled cloud-connected dash cam
Figure 6.23: Lytx DriveCam Event Recorder
Figure 6.24: Lytx user interface for fleet management services
Figure 6.25: Lytx Driver App with ELD, DVIR, self-coaching and safety functionality
Figure 6.26: Lytx Surfsight recording timeline reusable UI component
Figure 6.27: Lytx Surfsight AI-14 dual-facing camera
Figure 6.28: Mapon software platform, mobile app and tracking devices
Figure 6.29: Overview of the Motive Integrated Operations Platform
Figure 6.30: Motive hardware, software and card
Figure 6.31: Motive Driver app
Figure 6.32: Navixy user interface
Figure 6.33: One Step GPS software and devices
Figure 6.34: One Step GPS plans and pricing
Figure 6.35: Phillips Connect Smart7 telematics device
Figure 6.36: Positioning Universal’s FT7500 LTE CAT-4 gateway device
Figure 6.37: Positioning Universal’s 2nd generation AI-powered telematics video camera
Figure 6.38: XTrack by Prometheus
Figure 6.39: Rand McNally’s TND Tablet 1050 Truck GPS
Figure 6.40: Rand ELD options
Figure 6.41: The Rand Platform with SafetyDirect
Figure 6.42: Rand One fleet driver companion app for the Rand Platform
Figure 6.43: Rastrac software interface
Figure 6.44: SkyBitz SmartTrailer solution
Figure 6.45: Overview of Solera fleet platform
Figure 6.46: Market segments by solution set
Figure 6.47: Solera Fleet Solutions platform offering
Figure 6.48: Solera Fleet Solutions’ mobile hours of service application
Figure 6.49: Solera Fleet Solutions’ telematics and ELD hardware
Figure 6.50: Solera Fleet Solutions’ trailer and cargo container tracking hardware
Figure 6.51: Verizon Connect software platform interfaces
Figure 6.52: Zonar’s product portfolio

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Azuga (Bridgestone)
  • BlackBerry
  • CalAmp
  • CameraMatics
  • Certified Tracking Solutions (GPS Insight)
  • Daimler Truck Group
  • Digital Communications Technologies
  • Digital Matter
  • EROAD
  • FieldLogix
  • Fleet Freedom
  • Fleeteye
  • FleetHunt
  • FleetMovil (Guidepoint Systems)
  • FleetPulse
  • FleetUp
  • Ford
  • Forward Thinking Systems
  • General Motors
  • Geotab
  • GPS Insight
  • GPS Trackit (Zonar Systems)
  • GreenRoad
  • Gurtam
  • Hino Trucks
  • IntelliShift
  • International
  • ISAAC Instruments
  • J. J. Keller
  • KORE
  • Linxup
  • Lytx
  • Mapon
  • Mercedes-Benz Group
  • MICHELIN Connected Fleet
  • Mojio
  • Motive
  • Navixy (SquareGPS)
  • One Step GPS
  • ORBCOMM
  • PACCAR
  • Pedigree Technologies
  • Phillips Connect (Phillips Industries)
  • Platform Science
  • Positioning Universal
  • PosiTrace
  • Powerfleet
  • Prometheus
  • Quartix
  • Questar Auto
  • Radius
  • RAM Tracking
  • Rand McNally
  • Rastrac
  • Raven Connected
  • Samsara
  • SkyBitz (AMETEK)
  • Solera Fleet Solutions
  • Teletrac Navman
  • Vecima Networks
  • Verizon Connect
  • Volvo Group
  • Webfleet (Bridgestone)
  • WideTech
  • Zonar Systems