Foresights: Seaweed Capabilities

This report looks into the future of seaweed use in the consumer goods industry, analyzed with AI Palette and the analyst data.

The report covers how seaweed has multiple uses in the consumer goods industry, in food, beverages, skincare, agriculture, and packaging.

Report Scope

• The positive health perceptions, significant familiarity, and sustainability foundation of seaweed allow it to have multiple use cases across the industry. The various capabilities of seaweed position the natural ingredient as a promising opportunity to revolutionize functional goods, sustainable packaging, sustainable production, and healthier products.
• ​For brands to succeed in these new markets, a clear communication strategy is essential. They should emphasize seaweed's versatility and sustainability, appealing to environmentally conscious consumers. By doing so, companies can create a fresh narrative for seaweed, positioning it not only as a health ingredient but also as a multifaceted, sustainable solution for a range of consumer goods.​

Reasons to Buy

• Understand how seaweed will impact the consumer goods industry in the future and how brands can utilize this resource to stay ahead of the curve and meet market demands.
• Gain a broader appreciation of the fast-moving consumer goods industry by gaining insights from both within and outside of your sector.
• Access valuable strategic take-outs to help direct future decision-making and inform new product development.