Salon Management Software Market Report 2026

The salon management software market size has grown strongly in recent years. It will grow from $1.24 billion in 2025 to $1.36 billion in 2026 at a compound annual growth rate (CAGR) of 9.9%. The growth in the historic period can be attributed to rising adoption of digital appointment scheduling, growing number of organized salons and spas, increasing need for centralized billing and POS systems, expansion of beauty and personal care industry, demand for improved staff productivity tools.

The salon management software market size is expected to see strong growth in the next few years. It will grow to $1.97 billion in 2030 at a compound annual growth rate (CAGR) of 9.6%. The growth in the forecast period can be attributed to increasing preference for cloud-based deployment, growing focus on customer experience personalization, rising adoption among small and independent salons, integration of analytics for business decision-making, increasing demand for subscription-based software models. Major trends in the forecast period include mobile-first salon operations, omnichannel appointment booking, data-driven client retention strategies, integrated marketing and promotions management, customizable and scalable software platforms.

The growing use of cloud-based solutions is anticipated to drive the expansion of the salon management software market in the coming years. Cloud-based solutions refer to software or services hosted on remote servers and accessed via the internet, enabling users to store data, operate applications, and collaborate without dependence on on-premise hardware. The adoption of cloud-based solutions is rising because they allow businesses to scale operations easily and manage increasing workloads without substantial investment in physical servers or IT infrastructure, offering greater flexibility and cost efficiency. In the context of salon management software, cloud-based solutions support real-time access to appointment schedules, customer information, and inventory from any device, helping streamline operations and enhance overall efficiency. For example, in December 2023, according to Eurostat, the Luxembourg-based official statistical office of the European Union, 45.2% of businesses across the EU used cloud computing services, with Finland reporting one of the highest adoption rates, as 78.3% of enterprises had implemented cloud technology. As a result, the rising adoption of cloud-based solutions is contributing significantly to the growth of the salon management software market.

Key companies in the salon management software market are developing AI-powered, mobile-friendly platforms to enhance salon operations and customer experience. Mobile-friendly platforms are optimized for smartphones and tablets, allowing salon owners, staff, and clients to manage appointments, payments, inventory, and communications on the go. In February 2025, Goodlii Ltd., an India-based AI-powered beauty tech startup, launched affordable, mobile-friendly salon management software tailored for Tier 2 and Tier 3 cities in India. The platform provides a complete suite of tools for salon owners and clients, including a seamless three-step online appointment system, service comparisons, stylist selection, and online payments. AI features store haircut histories, send personalized reminders, and offer style suggestions. Supporting local languages and scalable for smaller towns, the software helps salons increase revenue, streamline operations, and improve customer experience.

In October 2024, Treatwell Ltd., a UK-based online hair and beauty booking service provider, acquired Salonized B.V. for approximately $29.4 million. The acquisition strengthens Treatwell’s presence in the European beauty and wellness market by integrating advanced salon management software, expanding B2B offerings, and providing enhanced digital tools to improve operational efficiency for independent beauty businesses. Salonized B.V., based in the Netherlands, specializes in salon management software for appointment scheduling, client management, and business operations.

Major companies operating in the salon management software market are Booksy Inc., Zenoti Inc., Vagaro Inc., Fresha.com HK Limited, Boulevard Inc., DaySmart Software LLC, Phorest Salon Software Inc., Springer-Miller Systems Inc., GlossGenius Inc., Salon Iris Inc., Invoay Software, Mangomint Inc., Millennium Systems International Inc., MioSalon Technologies Pvt. Ltd., Rosy Salon Software Inc., Salonist Technologies Pvt. Ltd., STX Software Inc., Syntec Business Systems Inc., DINGG, Booker Software Inc.

North America was the largest region in the salon management software market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the salon management software market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East and Africa. The countries covered in the salon management software market report are Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Taiwan; Russia; South Korea; UK; USA; Canada; Italy; Spain.

The salon management software market consists of revenues earned by entities by providing services such as mobile app integration, digital consultation form services, waitlist management, customizable service menu services, and role-based access control. The market value includes the value of related goods sold by the service provider or included within the service offering. The salon management software market also includes sales of mobile salon management apps, all-in-one salon suites, reporting and analytics dashboards, and online booking modules. Values in this market are ‘factory gate’ values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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