The automotive laser projection market size is expected to see exponential growth in the next few years. It will grow to $3.14 billion in 2030 at a compound annual growth rate (CAGR) of 20.6%. The growth in the forecast period can be attributed to autonomous driving development, electric vehicle feature differentiation, smart lighting innovation, regulatory focus on road safety, AI-enabled projection systems. Major trends in the forecast period include adoption of laser-based driver assistance, integration with advanced driver assistance systems, growth of augmented road projection, demand for enhanced night visibility, expansion of premium vehicle features.
The growing demand for luxury cars is expected to drive the expansion of the automotive laser projection market. Luxury cars, which offer exceptional comfort, performance, and exclusivity, are becoming more popular as disposable incomes rise, allowing consumers to afford premium vehicles. These vehicles are increasingly desirable due to their superior comfort, advanced technology, and status symbol appeal. Automotive laser projection enhances luxury vehicles by enabling advanced head-up displays (HUDs), which project high-resolution information directly onto the windshield. This improves driver safety, navigation, and convenience while maintaining a sleek, modern interior design. For example, in September 2023, the Energy Information Administration (EIA) reported that luxury vehicles made up 18% of all new car sales in the second quarter of 2023, up from 14%. As a result, the growing demand for luxury cars is fueling the expansion of the automotive laser projection market.
Leading companies in the automotive laser projection market are focusing on developing innovative technologies, such as high-power multi-die laser packages, to enhance projection brightness, improve energy efficiency, and enable advanced display features in vehicles. A high-power multi-die laser package integrates several laser diodes within a single unit, providing higher optical power output, improved brightness, and better performance for applications such as automotive projection systems. For instance, in September 2025, ams OSRAM AG, a semiconductor company based in Austria, introduced the Vegalas Power PLPM7_455QA, a high-performance laser product tailored for advanced automotive projection. This multi-die blue laser diode, which delivers 42 W optical output with around 45% efficiency, is ideal for applications such as automotive head-up displays and immersive home cinemas. The module offers higher brightness and longer life compared to traditional lamp sources, while its compact design simplifies system integration and ensures high-quality, sustainable projection.
In July 2025, AMETEK Inc., a US-based manufacturing company, acquired FARO Technologies Inc., a provider of automotive laser projection solutions. This acquisition will help AMETEK strengthen its position in 3D metrology and digital reality solutions across various industrial and manufacturing sectors.
Major companies operating in the automotive laser projection market report include Robert Bosch GmbH, DENSO Corporation, Hyundai Mobis Co. Ltd., Continental AG, Valeo SE, Texas Instruments Incorporated, LG Electronics Inc., MicroVision Inc., Koito Manufacturing Co. Ltd., ams-OSRAM AG, Stanley Electric Co. Ltd., Gentex Corporation, Panasonic Automotive Systems Co. Ltd., WayRay AG, Envisics Ltd., Z-LASER GmbH, Appotronics Corporation Limited, Optotune AG, Ceres Holographics Limited, Maradin Ltd., R-Laser.
Europe was the largest region in the automotive laser projection market in 2025. The regions covered in the automotive laser projection market report include Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the automotive laser projection market report include Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The automotive laser projection market consists of revenues earned by entities by providing services such as augmented navigation guidance, safety alerts, and parking assistance. The market value includes the value of related goods sold by the service provider or included within the service offering. The automotive laser projection market also includes sales of laser projectors, projection modules, and laser diodes. Values in this market are ‘factory gate’ values; that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
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Table of Contents
Executive Summary
Automotive Laser Projection Market Global Report 2026 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses automotive laser projection market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
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Description
Where is the largest and fastest growing market for automotive laser projection? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The automotive laser projection market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market. This section also examines key products and services offered in the market, evaluates brand-level differentiation, compares product features, and highlights major innovation and product development trends.
- The supply chain analysis section provides an overview of the entire value chain, including key raw materials, resources, and supplier analysis. It also provides a list competitor at each level of the supply chain.
- The updated trends and strategies section analyses the shape of the market as it evolves and highlights emerging technology trends such as digital transformation, automation, sustainability initiatives, and AI-driven innovation. It suggests how companies can leverage these advancements to strengthen their market position and achieve competitive differentiation.
- The regulatory and investment landscape section provides an overview of the key regulatory frameworks, regularity bodies, associations, and government policies influencing the market. It also examines major investment flows, incentives, and funding trends shaping industry growth and innovation.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
- The total addressable market (TAM) analysis section defines and estimates the market potential compares it with the current market size, and provides strategic insights and growth opportunities based on this evaluation.
- The market attractiveness scoring section evaluates the market based on a quantitative scoring framework that considers growth potential, competitive dynamics, strategic fit, and risk profile. It also provides interpretive insights and strategic implications for decision-makers.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
- Expanded geographical coverage includes Taiwan and Southeast Asia, reflecting recent supply chain realignments and manufacturing shifts in the region. This section analyzes how these markets are becoming increasingly important hubs in the global value chain.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The company scoring matrix section evaluates and ranks leading companies based on a multi-parameter framework that includes market share or revenues, product innovation, and brand recognition.
Report Scope
Markets Covered:
1) By Product Type: Head-Up Displays; Ambient Lighting; Logo Projection; Lane and Warning Projection; Other Product Types2) By Technology: Red, Green, Blue Laser; Laser Phosphor; Other Technologies
3) By Application: Passenger Vehicles; Commercial Vehicles; Other Applications
4) By Sales Channel: Original Equipment Manufacturer; Aftermarket
Subsegments:
1) By Head-Up Displays: Windshield Head-Up Display; Combiner Head-Up Display; Augmented Head-Up Display2) By Ambient Lighting: Door Projection; Footwell Projection; Dashboard Projection
3) By Logo Projection: Puddle Light Projection; Door Logo Projection; Custom Logo Projection
4) By Lane and Warning Projection: Lane Departure Projection; Obstacle Warning Projection; Turn Indicator Projection
5) By Other Product Types: Safety Projection; Decorative Projection; Custom Projection
Companies Mentioned: Robert Bosch GmbH; DENSO Corporation; Hyundai Mobis Co. Ltd.; Continental AG; Valeo SE; Texas Instruments Incorporated; LG Electronics Inc.; MicroVision Inc.; Koito Manufacturing Co. Ltd.; ams-OSRAM AG; Stanley Electric Co. Ltd.; Gentex Corporation; Panasonic Automotive Systems Co. Ltd.; WayRay AG; Envisics Ltd.; Z-LASER GmbH; Appotronics Corporation Limited; Optotune AG; Ceres Holographics Limited; Maradin Ltd.; R-Laser
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Taiwan; Russia; South Korea; UK; USA; Canada; Italy; Spain
Regions: Asia-Pacific; South East Asia; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: Word, PDF or Interactive Report + Excel Dashboard
Added Benefits:
- Bi-Annual Data Update
- Customisation
- Expert Consultant Support
Companies Mentioned
The companies featured in this Automotive Laser Projection market report include:- Robert Bosch GmbH
- DENSO Corporation
- Hyundai Mobis Co. Ltd.
- Continental AG
- Valeo SE
- Texas Instruments Incorporated
- LG Electronics Inc.
- MicroVision Inc.
- Koito Manufacturing Co. Ltd.
- ams-OSRAM AG
- Stanley Electric Co. Ltd.
- Gentex Corporation
- Panasonic Automotive Systems Co. Ltd.
- WayRay AG
- Envisics Ltd.
- Z-LASER GmbH
- Appotronics Corporation Limited
- Optotune AG
- Ceres Holographics Limited
- Maradin Ltd.
- R-Laser
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 250 |
| Published | January 2026 |
| Forecast Period | 2026 - 2030 |
| Estimated Market Value ( USD | $ 1.49 Billion |
| Forecasted Market Value ( USD | $ 3.14 Billion |
| Compound Annual Growth Rate | 20.6% |
| Regions Covered | Global |
| No. of Companies Mentioned | 22 |


