The non-magnetic narrowband-internet of things (nb-iot) water meter market size is expected to see rapid growth in the next few years. It will grow to $2.18 billion in 2030 at a compound annual growth rate (CAGR) of 15.2%. The growth in the forecast period can be attributed to increasing investments in smart utility infrastructure, rising regulatory mandates for water efficiency, expansion of real-time water monitoring, growing adoption of retrofit smart meters, increasing focus on non-revenue water reduction. Major trends in the forecast period include increasing deployment of smart water metering systems, rising adoption of non-magnetic flow measurement, growing use of real-time consumption monitoring, expansion of nb-iot communication networks, enhanced focus on leak detection and accuracy.
The rising concerns over water scarcity are expected to drive the growth of the non-magnetic narrowband Internet of Things (NB-IoT) water meter market in the coming years. Water scarcity refers to the lack of sufficient available water to meet the needs of humans, agriculture, industry, or the environment. This challenge is intensifying due to population growth, as increasing populations elevate water demand for drinking, agriculture, and industrial activities, often surpassing available freshwater resources. Non-magnetic NB-IoT water meters help address water scarcity by enabling precise monitoring and management of water consumption, detecting leaks in real time, and promoting efficient usage. These functions reduce wastage and ensure the optimal distribution of limited water resources. For instance, in March 2024, according to the United Nations Environment Programme (UNEP), a Kenya-based environmental authority, about 1.8 billion people are projected to experience conditions of absolute water scarcity by 2025, as reported by the Food and Agriculture Organization (FAO). Therefore, the growing concerns over water scarcity are fueling the expansion of the non-magnetic NB-IoT water meter market.
Key companies operating in the non-magnetic NB-IoT water meter market are focusing on advancing technologies such as meter data management to enhance the accuracy, efficiency, and reliability of water consumption monitoring. Meter data management (MDM) is a technology solution that facilitates the collection, processing, and storage of meter readings, ensuring data accuracy, supporting analytics, and improving utility operations. For example, in May 2023, Itron Inc., a US-based technology company, advanced the digital transformation of water utilities in Australia and New Zealand through the expansion of its Temetra platform and the introduction of its AMI Essentials solution. This non-magnetic NB-IoT water meter enables precise and remote monitoring of water usage through digital connectivity and operates on a flexible cloud platform compatible with various meter types and suppliers. The technology helps utilities reduce manual effort, detect leaks promptly, and improve water conservation measures. It also ensures accurate billing, decreases unaccounted-for water losses, and promotes efficient and sustainable water management.
In April 2024, Suez SA, a France-based utility company, partnered with Vodafone Group Public Limited to implement IoT-based smart water management solutions. The partnership aims to accelerate the global deployment of more than two million NB-IoT-connected smart water meters by 2030, with the goal of reducing water wastage by up to 15 percent through real-time remote monitoring, leak detection, and data-driven water management. Vodafone Group Public Limited is a UK-based telecommunications company that provides non-magnetic narrowband Internet of Things (NB-IoT) water meters.
Major companies operating in the non-magnetic narrowband-internet of things (nb-iot) water meter market are Honeywell International Inc., Diehl Metering, Kamstrup, Itron Inc., Landis+Gyr AG, Wasion Holdings Ltd., Badger Meter Inc., SUNTRONT Tech Co. Ltd., Apator S.A., ZENNER International GmbH & Co. KG, Baylan Water Meters, Arad Group PLC, Master Meter Inc., B Meters Srl, Linyi City Bei Quan Water Meter, Hidroconta SA, Kaifeng Shengda Water Meter Co. Ltd., QingDao iESLab, Xinkong Electronics (Xinkelec), Sanchuan Water Meter Co. Ltd., Neptune Technology Group Inc., Aclara Technologies LLC, Mueller Water Products Inc., Datamatic Inc.
North America was the largest region in the non-magnetic narrowband-internet of things (NB-IoT) water meter market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the non-magnetic narrowband-internet of things (nb-iot) water meter market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the non-magnetic narrowband-internet of things (nb-iot) water meter market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The non-magnetic narrowband-internet of things (NB-IoT) water meter market consists of sales of data concentrators, smart valves or actuators, and IoT sensors. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
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Table of Contents
Executive Summary
Non-Magnetic Narrowband-Internet of Things (NB-IoT) Water Meter Market Global Report 2026 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses non-magnetic narrowband-internet of things (nb-iot) water meter market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
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Description
Where is the largest and fastest growing market for non-magnetic narrowband-internet of things (nb-iot) water meter? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The non-magnetic narrowband-internet of things (nb-iot) water meter market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market. This section also examines key products and services offered in the market, evaluates brand-level differentiation, compares product features, and highlights major innovation and product development trends.
- The supply chain analysis section provides an overview of the entire value chain, including key raw materials, resources, and supplier analysis. It also provides a list competitor at each level of the supply chain.
- The updated trends and strategies section analyses the shape of the market as it evolves and highlights emerging technology trends such as digital transformation, automation, sustainability initiatives, and AI-driven innovation. It suggests how companies can leverage these advancements to strengthen their market position and achieve competitive differentiation.
- The regulatory and investment landscape section provides an overview of the key regulatory frameworks, regularity bodies, associations, and government policies influencing the market. It also examines major investment flows, incentives, and funding trends shaping industry growth and innovation.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
- The total addressable market (TAM) analysis section defines and estimates the market potential compares it with the current market size, and provides strategic insights and growth opportunities based on this evaluation.
- The market attractiveness scoring section evaluates the market based on a quantitative scoring framework that considers growth potential, competitive dynamics, strategic fit, and risk profile. It also provides interpretive insights and strategic implications for decision-makers.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
- Expanded geographical coverage includes Taiwan and Southeast Asia, reflecting recent supply chain realignments and manufacturing shifts in the region. This section analyzes how these markets are becoming increasingly important hubs in the global value chain.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The company scoring matrix section evaluates and ranks leading companies based on a multi-parameter framework that includes market share or revenues, product innovation, and brand recognition.
Report Scope
Markets Covered:
1) By Types: Normal Diameter 15 Millimeter (Mm); Normal Diameter 20 Millimeter (Mm); Normal Diameter 25 Millimeter (Mm); Normal Diameter 32 Millimeter (Mm); Other Types2) By Technology: Category Narrowband1 (Cat Nb1); Category Narrowband2 (Cat Nb2)
3) By Installation: Greenfield Deployments; Retrofit Projects
4) By Communication Frequency: Periodic Reporting; Real Time Monitoring
5) By End User: Commercial; Industrial; Residential
Subsegments:
1) By Normal Diameter 15 Millimeter: Residential Water Connections; Small Domestic Pipelines; Individual Apartment Units2) By Normal Diameter 20 Millimeter (Mm): Small Commercial Establishments; Light Industrial Usage; Multi Unit Residential Buildings
3) By Normal Diameter 25 Millimeter: Medium Commercial Facilities; Small Irrigation Systems; Public Utility Installations
4) By Normal Diameter 32 Millimeter: Industrial Complexes; Large Commercial Premises; Institutional Facilities
5) By Other Types: Municipal Water Networks; High Capacity Industrial Operations; Agricultural Irrigation Systems
Companies Mentioned: Honeywell International Inc.; Diehl Metering; Kamstrup; Itron Inc.; Landis+Gyr AG; Wasion Holdings Ltd.; Badger Meter Inc.; SUNTRONT Tech Co. Ltd.; Apator S.a.; ZENNER International GmbH & Co. KG; Baylan Water Meters; Arad Group PLC; Master Meter Inc.; B Meters Srl; Linyi City Bei Quan Water Meter; Hidroconta SA; Kaifeng Shengda Water Meter Co. Ltd.; QingDao iESLab; Xinkong Electronics (Xinkelec); Sanchuan Water Meter Co. Ltd.; Neptune Technology Group Inc.; Aclara Technologies LLC; Mueller Water Products Inc.; Datamatic Inc.
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Taiwan; Russia; South Korea; UK; USA; Canada; Italy; Spain
Regions: Asia-Pacific; South East Asia; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: Word, PDF or Interactive Report + Excel Dashboard
Added Benefits:
- Bi-Annual Data Update
- Customisation
- Expert Consultant Support
Companies Mentioned
The companies featured in this Non-Magnetic Narrowband-Internet of Things (NB-IoT) Water Meter market report include:- Honeywell International Inc.
- Diehl Metering
- Kamstrup
- Itron Inc.
- Landis+Gyr AG
- Wasion Holdings Ltd.
- Badger Meter Inc.
- SUNTRONT Tech Co. Ltd.
- Apator S.A.
- ZENNER International GmbH & Co. KG
- Baylan Water Meters
- Arad Group PLC
- Master Meter Inc.
- B Meters Srl
- Linyi City Bei Quan Water Meter
- Hidroconta SA
- Kaifeng Shengda Water Meter Co. Ltd.
- QingDao iESLab
- Xinkong Electronics (Xinkelec)
- Sanchuan Water Meter Co. Ltd.
- Neptune Technology Group Inc.
- Aclara Technologies LLC
- Mueller Water Products Inc.
- Datamatic Inc.
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 250 |
| Published | January 2026 |
| Forecast Period | 2026 - 2030 |
| Estimated Market Value ( USD | $ 1.24 Billion |
| Forecasted Market Value ( USD | $ 2.18 Billion |
| Compound Annual Growth Rate | 15.2% |
| Regions Covered | Global |
| No. of Companies Mentioned | 24 |


